Author's Profile

João Aguiar

Head of Digital at Mobidea

João is the Head of DIgital and Editor-in-Chief at Mobidea, a tech player, dynamic, proactive, and fun! When he's not focusing on his role, he enjoys eating tasty food.

Affiliate Marketing

Push, Pop, or Direct Click: Which ad format wins?

Push, Pop, or Direct Click—which one actually pays off? The RollerAds team breaks it all down, GEO benchmarks and all, so you can pick the format that fits your next campaign.

João Aguiar July 13, 2026

Affiliate Marketing

Getting More Value from iGaming Traffic: A Guide by Kadam

Our friends at Kadam share how iGaming affiliates and media buyers can turn traffic they've already paid for into more FTDs through smarter retargeting, segmentation, and attribution.

João Aguiar July 08, 2026

Affiliate Marketing

2026 FIFA World Cup Affiliate Guide: Verticals, GEO, Rates & More

The Galaksion team shares everything about running profitable campaigns during the 2026 FIFA World Cup. Start scaling your offers today!

João Aguiar June 29, 2026

Affiliate Marketing

TrafficStars: Traffic World Cup 2026

TrafficStars has a secret about your betting audience. And they just made it public! Read on for more about their Traffic World Cup 2026.

João Aguiar June 25, 2026

Affiliate Marketing

Kadam Adds KAI, an AI Agent for Campaign Management

The Kadam team walks us through KAI, their built-in AI agent. Let's see what it can do and how it can help you better manage your campaigns.

João Aguiar June 18, 2026

Affiliate Marketing

Web Push Advertising In 2026: Still Worth It or Time To Move On?

The RollerAds team shares with us what's really happening with Web Push advertising right now, including the policy changes that shook the industry and why the format still has a future for savvy marketers.

João Aguiar June 02, 2026