Terms and Conditions of the Publisher Program

Welcome to Mobidea. By submitting an application to, or by accessing the Company Platform, you are bound by the following Terms and Conditions of the Publisher Program (“T&Cs”).

These T&Cs, together with our Privacy Notice and the Data Processing Addendum, which are incorporated herein by reference, as well as with all current and future amendments and related orders by and between you and us, govern the relationship between you (“Publisher” or “you”) and Mobidea (“Company” or “we”) and apply to Publisher’s participation in the Publisher Program, and collectively constitute the “Agreement”.

1. Definitions

1.1 “Account” means the Publisher’s account on the Company Platform associated with the Publisher Program.

1.2 “Action” means a click, install, sale, download, lead, impression, registration, subscription, or other event, as defined in the applicable order or as otherwise specified as eligible for remuneration by the respective Advertiser.

1.3 “Advertiser” means a client of Company who wishes to promote the Advertiser Product.

1.4 “Advertiser Product” means the products, services or equivalent offered by an Advertiser which are promoted by Company via the Publisher Program.

1.5 “Advertiser Platform” means the landing page, website, or app to which end users may be redirected via the Links.

1.6 “Advertising Materials” means any trademarks, advertising content, images, text, video, data or other material provided by or on behalf of an Advertiser to Company.

1.7 “Publisher Program” means the participation of Publisher in the Company Platform as an Publisher of Company, providing and making available Publisher Media to Company.

1.8 “Commission” means the amount payable to the Publisher in return for marketing an Advertiser Product, in accordance with the respective Advertiser’s terms with Company; or for supplying advertising space, as agreed by the Parties.

1.9 “Company” means Mobidea Limited, with registered office at Victory House 205, Archbishop Makarios Avenue 3030 Limassol, Cyprus and whose VAT is CY99000112J, which is the owner of Company Platform.

1.10 “Company Platform” means the internet website and platform owned and operated by Company to provide the Services.

1.11 “Links” means graphic and textual links to the Advertiser Platform.

1.12 “Parties” means the Publisher and Company together; “Party” in the singular shall also mean any of the Parties herein qualified.

1.13 “Publisher” means the party executing this Agreement with Company.

1.14 “Publisher Media” means websites or other internet inventory owned, maintained or controlled by Publisher, whether of Publisher’s own stock of internet advertising space, purchased on third party platforms, or otherwise to which the Publisher has the right to use, whereby advertising space is made available.

1.15 “Services” means the services or assistance provided by Company under this Agreement.

2. Enrollment in the Publisher Program

2.1 In order to participate in the Publisher Program you may be required to submit an online application. Company reserves the right to reject any application at its sole discretion.

2.2 It is Company’s intention to purchase advertising space from the Publisher Media, paying to the Publisher a certain amount through the payout model described in Section 5 (Commission and Payment Conditions) of this Agreement.

2.3 The Parties will remain, at all times, primarily liable to each other under the terms mentioned in this Agreement.

2.4 This Agreement prevails over any terms supplied by the Publisher.

2.5 Any individual contracting on his or her own behalf warrants that he or she is aged 18 or over. Any individual applying for the Publisher Program on behalf of a proposed Publisher warrants that he or she has all necessary authority to bind that proposed Publisher.

3. Provision of the Services

3.1 Through the present Agreement, Company may provide Publisher with advertising solutions to monetize mobile and internet inventory spaces via the Publisher Program.

3.2 Company may make available to Publisher via the Publisher Program the Advertiser Materials and Links, which Publisher shall display on the Publisher Media. The Advertiser Materials and Links will serve to identify Publisher as a member of the Publisher Program and will establish a link from the Publisher Media to the Advertiser Platform.

3.3 Publisher shall provide the internet advertising space on the Publisher Media to Company and shall apply all of its better resources and skills for the supply of said space.

3.4 The space to be supplied by the Publisher to Company as well as other technical and/or specific conditions related to it shall be determined through access of the Publisher to the Company Platform.

3.5 Publisher recognizes that Company users are available to send their traffic to another link based on a minimum EPC for each segment and that this EPC is calculated based on Company’s global data.

3.6 The Parties recognize that Publisher is given the possibility to monetize its traffic through Company’s algorithm and that the offer with the higher EPC of each segment will be automatically selected. Nevertheless, Company is not able to guarantee that the same EPC on that segment will be achieved since it will depend also on the traffic quality.

3.7 Concerning the single offers CPA, Company gives the possibility to promote a single offer, being able to show the maximum payout that the Publisher can achieve on each segment, however, Company cannot guarantee that the Publisher will achieve the same EPC on that segment since it will also depend on the traffic quality. The range of payouts that Company shows is subject to change. In case the payout is changed, Company will inform Publisher via email.

3.8 Any modifications to the conditions of the advertising space as well as others related to it as determined in the instructions that the Publisher has given to Company shall be made through the same procedure as mentioned in the previous number.

3.9 Publisher shall comply with lawful and reasonable directions regarding the advertising space communicated to it, from time to time, by Company, since it does not cause the Publisher to incur in extra costs.

3.10 Each Party shall at all times cooperate with the other in good faith. Furthermore, Company, on an ongoing basis, shall follow Publisher’s reasonable directions with respect to the advertising space.

4. Limited License

4.1 Company grants Publisher a nonexclusive, nontransferable, revocable right to use the Advertising Materials and to access the Company Platform solely in accordance with the terms of this Agreement, for the sole purpose of identifying Publisher as a participant in the Publisher Program and assisting in increasing sales through the Advertiser Platform.

4.2 Publisher may not alter, modify, manipulate or create derivative works of the Advertising Materials or any graphics, creatives, links, copy or other materials owned by, or licensed to, Company in any way. Publisher is only entitled to use the Advertising Materials to the extent that Publisher is a member in good standing of the Publisher Program. Company may revoke Publisher’s license anytime by giving Publisher written notice.

4.3 Except as expressly stated herein, nothing in this Agreement is intended to grant Publisher any rights to any of Company’s trademarks, service marks, copyrights, patents or trade secrets. Publisher agrees that Company may use any suggestion, comment or recommendation Publisher chooses to provide to Company without compensation. All rights not expressly granted in this Agreement are reserved by Company.

5. Commission and Payment Conditions

5.1 Publisher shall be entitled to receive a Commision for the supply of advertising space. The payment terms shall be agreed by the Parties in each case in the applicable order.

5.2 The payment of the Commission by Company to the Publisher is dependent upon the respective Advertiser providing such funds to Company, and therefore, Publisher agrees that Company shall only be liable to Publisher for Commissions to the extent that Company has received such funds from the Advertiser.

5.3 In case both Parties decide not to proceed according to the payment method mentioned in the previous numbers, a custom revenue share payable to the Publisher by Company shall be determined in writing between the Parties. In case this custom revenue share is agreed between the Parties, the Publisher will not be entitled to any bonus. This means that the previous numbers shall cease to apply.

5.4 The form of payment to the Publisher and agreed by the Parties under the conditions set forth in the present clause can be chosen by the Publisher in the Publisher Program available at Company Platform.

5.5 The payments to the Publisher shall be processed in full by Company without set-off, reduction or withholding on any account whatsoever and within 30 (thirty) days of receipt of the invoice if another information is not mentioned. All Company payments are made on demand.

5.6 If Company fails to pay any amount due under the present Agreement, the Publisher will be able to, without prejudice to any other right or remedy available, suspend the provision of the advertising space until Company proceeds to the liquidation of the amount due at the time.

5.7 The payments to the Publisher shall be made by Company by wire/bank transfer, Paxum, PayPal or Epayments and Webmoney. The payment method shall be decided by the Publisher by accessing Company Platform, being the payment fees charged by the bank or payment provider deducted from the amount due to the Publisher. For accounts set as “private”, wire transfers may be requested only in EUR.

5.8 In order to withdraw money from the Account, the Publisher must have generated with his traffic 125 EUR/USD and have all documents approved after uploading them.

5.9 All the fees correspondent to revenue from the use of the advertising space and directed to Company are exclusive of Value Added Tax as well as any other applicable duties and/or taxes, all of which shall be for Company’s account.

5.10 Publisher shall provide Company with all the necessary information regarding Publisher’s bank details in order for Company to pay the Commissions. In the event that Publisher fails to provide Company with complete and correct bank information, Company shall incur no liability for late payments arising as a consequence of such failure by Publisher, including but not limited to any damages, losses, expenses, interests, and fees.

6. Reporting

6.1 The parties agree that Company shall provide daily reports to Publisher as to numbers or sign ups as well as the revenue generated.

6.2 The reports mentioned in the previous number may include statistics which the Publisher, acting reasonably, deems relevant, reporting on various aspects of the advertising space.

7. Duration and Term

7.1 The present Agreement shall begin in the date of acceptance of Publisher’s application to the Publisher Program by Company and shall last until Publisher fails to respect any of the clauses of this Agreement or as otherwise terminated as provided in this Section 7 (Duration and Term).

7.2 Either Party may terminate this Agreement at any time forthwith by written notice to the other if:

  • a) The other Party breaches this Agreement in a irremediable way or, if remediable, the other Party does not cure the breach within 45 (forty five) days after receiving written notice requiring the same; or
  • b) The other Party becomes bankrupt, insolvent, or enters into liquidation, whether voluntary or compulsory.

7.3 Neither Party shall have any remedy against the other based on the termination of this Agreement. The termination of the present Agreement shall be without prejudice to the rights of either party accrued at the date of such termination.

8. Fraud

8.1 The Publisher is expressly prohibited from using any persons, means, devices or arrangements to commit fraud, violate any applicable law, interfere with other Publishers of Company or falsify information in connection with referrals through the Advertising Materials or Links or the generation of Commissions or exceed the Publisher’s permitted access to the Publisher Program. Such acts include, but are in no way limited to, using automated means to increase the number of Actions through the Advertising Materials or Links or completion of any required information, using spyware, stealware, cookie-stuffing and other deceptive acts or click-fraud. Company shall make all determinations about fraudulent activity in its sole discretion.

9. Remedies

9.1 In addition to any other rights and remedies available to Company under this Agreement, Company reserves the right to delete any Action submitted through the Links and withhold and freeze any unpaid Commissions or charge back paid Commissions to the Account if (i) Company determines that Publisher has violated this Agreement, (ii) Company receives any complaints about Publisher’s participation in the Publisher Program which Company reasonably believes to violate this Agreement, or (iii) any qualified Action is later determined to have not met the requirements set forth in this Agreement or on the Publisher Program. In the event of a material breach of this Agreement, Company reserves the right to disclose Publisher’s identity and contact information to appropriate law enforcement or regulatory authorities or any third party that has been directly damaged by Publisher’s actions.

10. Representations and Warranties

10.1 Both Parties represent and warrant to each other that:

  • a) This Agreement is executed and signed by a duly authorised representative of the warranting Party;
  • b) They have full capacity and authority and all the necessary licenses, permits and consents (including, where its circumstances and procedures so require, the consent of its parent company) to enter into and to perform this Agreement and shall maintain the same during the term of this Agreement;
  • c) They are not insolvent or unable to pay their debts, that no order has been issued or any petition requested or resolution passed for its winding up or for an administration order and no receiver, administrative receiver or administrator or manager has been appointed by any person of its business or assets or any part thereof nor has any equivalent event like the ones mentioned taken place.

10.2 Publisher represents and warrants to Company that:

  • a) The advertising space will meet Company’s requirements, but it will not be able to guarantee that the space will be uninterrupted, timely, secure or error free;
  • b) The supply of the advertising space and the Publisher Media shall be in compliance with all applicable laws, enactments, orders, regulations and other similar instruments in each jurisdiction in which the space is supplied and in each country or territory which exercises effective jurisdiction over the use of the said space;
  • c) The supply of the advertising space and Publisher’s actions pursuant to this Agreement shall not infringe the intellectual property rights of any third party;
  • d) It will send traffic which is not the result of fraudulent activity;
  • e) The Advertising Materials and Links will not become subject to any virus, worm, time bomb, Trojan horse, or other instrumentality, contamination or device that will cause any component of the Advertising Materials and Links to be erased, corrupted or become inoperable or incapable of processing or affect operations of any other systems; and
  • f) It will not sublicense its rights or obligations hereunder except as expressly provided hereunder or otherwise with Company’s prior written approval; and, it will only work with subpartners that are bound to Publisher by terms as comprehensive as those of the present Agreement, and Publisher shall remain fully liable for its subpartners at all times.

10.3 Company represents and warrants to Publisher that:

  • a) The use of the advertising space shall be in compliance with all applicable laws, enactments, orders, regulations, and other similar instruments in each jurisdiction in which the inventory space is supplied and in each country or territory which exercises effective jurisdiction over the use of the space; and
  • b) The use of the space and Company’s actions pursuant to this Agreement shall not infringe the intellectual property rights of any third party.

10.4 Notwithstanding the previous numbers, Publisher will assume full legal liability corresponding to unauthorized or illegal advertising content, violation of intellectual property rights, deceptive, unfair and/or false advertising or any other form of unlawful conduct. Should any law enforcement agency, internet service provider or other individual or entity provide Company with notice that Publisher has engaged in unlawful conduct or conduct in violation as mentioned before, Company reserves the right to cooperate in any investigation related to the Publisher activities.

10.5 Publisher will be fully responsible for all of its campaigns and ensures that all the content and the Advertising Materials to be used in each campaign will be according with the rating established by each country and operator. The Publisher shall be fully responsible for the payment of all sanctions, liquidations, fines, penalties which may be imposed for non-compliance with applicable laws and regulations related to any marketing campaign or to the generation of mobile web traffic by the Publisher to the Services under the scope of this Agreement.

10.6 Following the procedure mentioned in Section 6 (Reporting), the Parties undertake to pay attention to paused campaigns. Notwithstanding being able to promote specific campaigns, Publisher must always pay attention and confirm if the campaigns are active or not.

10.7 Meanwhile, Company undertakes severally to inform and ask the Publisher, by e-mail, to stop and/or pause the segments if any campaign is not active. In case safety fallback is enabled and Publisher continues to send traffic related to paused campaigns, this traffic will be automatically redirected to different campaigns. Furthermore, in case the Publisher does not change its proceedings in this matter, its users will be redirected to Company’s algorithm and, in these cases, Company is unable to guarantee the same EPC that the Publisher was receiving for the offer.

11. Disclaimers

11.1 THE Publisher PROGRAM, THE ADVERTISING MATERIALS AND LINKS, AS WELL AS THE PRODUCTS AND SERVICES PROVIDED IN CONNECTION THEREWITH, ARE PROVIDED TO PUBLISHER “AS IS”. EXCEPT AS EXPRESSLY SET FORTH HEREIN, COMPANY EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, INCLUDING BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, AND ANY WARRANTIES ARISING OUT OF COURSE OF DEALING, USAGE, OR TRADE. COMPANY DOES NOT WARRANT THAT THE Publisher PROGRAM OR THE ADVERTISING MATERIALS AND LINKS WILL MEET PUBLISHER’S SPECIFIC REQUIREMENTS OR THAT THE OPERATION OF THE Publisher PROGRAM OR THE ADVERTISING MATERIALS AND LINKS WILL BE COMPLETELY ERROR-FREE OR UNINTERRUPTED. COMPANY EXPRESSLY DISCLAIMS ANY LIABILITY FOR ANY ACT OR OMISSION OF AN ADVERTISER OR THEIR PRODUCTS OR SERVICES. COMPANY DOES NOT GUARANTEE THAT PUBLISHER WILL EARN ANY SPECIFIC AMOUNT OF COMMISSIONS.

12. Confidentiality and Non-disclosure

12.1 Any confidential information and proprietary data provided by one Party (the “Disclosing Party”) to the other Party (the “Receiving Party”), including, but not limited to, any advertisement description, the pricing of any advertisement or the Disclosing Party’s personal and corporate documents, shall be deemed “Confidential Information” of the Disclosing Party. Confidential Information shall be kept in the strictest confidence and shall be protected by all reasonable and necessary security measures. Confidential Information shall not be released by the Receiving Party to anyone except an employee or agent who has a need to know same, and who is bound by confidentiality obligations. Neither Party will use any portion of Confidential Information provided by the other Party hereunder for any purpose other than those provided for under this Agreement.

13. Indemnification

13.1 The Publisher shall defend and hold harmless Company, its parents, subsidiaries, Publishers, partners, agents, officers and employees, during and after the term of this Agreement, from and against all claims, demands, actions, suits, judgments, settlements, damages, costs, losses, liabilities and expenses of any nature (including reasonable legal fees and expenses) based on, in connection with or related in any way to, directly or indirectly, (i) any failure or breach of this Agreement, including any representation, warranty, or obligation made by Publisher herein; (ii) any misuse by Publisher, or by a party under the reasonable control of Publisher or obtaining access through Publisher, of the Advertising Materials, Links, Company Platform, or Company’s or Advertiser’s intellectual property, (iii) any claim related to Publisher Media, including but not limited to, the content contained thereon (except for the Advertising Materials and Links); or (iv) Publisher’s willful, unlawful or negligent acts or omissions.

13.2 Company shall defend and hold harmless Publisher, its parents, subsidiaries, Publishers, partners, agents, officers and employees, during and after the term of this Agreement, from and against all claims, demands, actions, suits, judgments, settlements, damages, costs, losses, liabilities and expenses of any nature (including reasonable legal fees and expenses) based on, in connection with or related in any way to, directly or indirectly, (i) any failure or breach of this Agreement, including any representation, warranty, or obligation made by Company herein; or (ii) Company’s willful, unlawful or negligent acts or omissions.

14. Limitation of Liability

14.1 Each Party hereby excludes any liability for breach of duty other than any such liability arising from this Agreement.

14.2 Neither Party shall have liability in relation to the other for: loss of revenue; loss of actual or anticipated profits; loss of contracts; loss of the use of money; loss of anticipated savings; loss of business; loss of opportunity; loss of goodwill; loss of reputation; loss of, damage to or corruption of data; or any indirect, incidental, special or consequential loss or damage; and such liability is excluded whether it is foreseeable, known, foreseen or otherwise.

14.3 In no event shall Company be liable for any unavailability or inoperability of Company Platform, Advertiser Platform, Advertising Materials and Links, technical malfunction, computer error, corruption or loss of information, damage or disruption of any kind beyond the reasonable control of Company.

14.4 Company’s cumulative liability to Publisher, from all causes of action and all theories of liability, will be limited to and will not exceed the amounts paid to Publisher by Company in Commissions during the six (6) months immediately prior to such claim.

15. General Provisions

15.1 This Agreement contains all the terms agreed between the Parties regarding its subject matter and supersede and exclude any prior agreement, understanding or arrangement between the Parties, whether oral or in writing.

15.2 The Parties hereby agree that this is the sole agreement that will be signed between them.

15.3 The Parties are independent contractors and nothing in this Agreement will create any partnership, joint venture, agency, franchise, representative status or employment relationship between them. Neither Party has authority to and shall not make any representations or incur any liability or cost or enter into any contracts or other arrangements involving the other Party in financial or other commitments without that other Party’s express prior approval in writing; nor shall either Party hold itself out as having authority to do the same.

15.4 Neither Party shall be liable for any delay or failure to perform its obligations under this Agreement to the extent that and for so long as such delay or failure results from circumstances beyond its control (“Force Majeure”). In case an event of Force Majeure occurs, the Party suffering such event shall notify the other Party as soon as reasonably practicable of becoming aware of such event. If any event of Force Majeure continues for a period exceeding 3 (three) weeks, the Party not suffering such event shall have a right to terminate this Agreement immediately on written notice to the other Party.

15.5 All notices and other communications required or permitted to be served or given shall be in writing and sent by email to the intended recipient’s address as communicated by the Parties in the related order. In any case, when directed at Company, a copy shall always be sent to the following address:
legal@olamobile.com

15.6 Notices shall be treated as having been served 2 (two) working days after posting or dispatch if sent by first class post or courier, and on confirmation of transmission if sent by facsimile.

15.7 Either Party’s failure to enforce or exercise at any time or for any period of time any term of or any right pursuant to this Agreement does not constitute, and shall not be construed as, a waiver of such term or right and shall in no way affect that Party’s right later to enforce or to exercise it.

15.8 If any provision contained in this Agreement is determined to be invalid, illegal or unenforceable in any respect under any applicable law, then such provision will be severed and replaced with a new provision that mostly reflects the original intention of the Parties, and the remaining provisions of this Agreement will remain in full force and effect.

15.9 Those provisions that either are expressed to survive its expiry or termination or from their nature or context it is contemplated that they are to survive such termination, shall survive termination of this Agreement.

15.10 The Parties shall do and execute all such further acts and things as are reasonably required to give full effect to the rights given and the transactions contemplated by this Agreement.

15.11 Company may update and change any part or all of this Agreement from time to time. In case Company updates or changes the terms of this Agreement, the updated terms will be posted in Company’s website and Company will notify Publisher via email or a notification in the Company Platform. The updated Agreement will become effective and binding on the next business day after it is posted. Publisher should review this Agreement periodically. If Publisher does not agree with a modification to this Agreement, Publisher must notify Company in writing within thirty (30) days after receiving notice of modification.

15.12 Clause headings are for ease of reference and do not form part of nor shall they affect the interpretation of this Agreement.

15.13 References to each Party herein include references to its successors in title, permitted assigns and novatees.

15.14 In case of any conflict between other agreement signed between the Parties and the conditions and terms hereby agreed, the present Agreement shall prevail.

15.15 This Agreement shall be governed by and construed in accordance with the Laws of Cyprus.

15.16 Any disputes related to this Agreement will be submitted to the Cyprus courts.

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