{"id":8694,"date":"2017-10-13T09:15:19","date_gmt":"2017-10-13T09:15:19","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=8694"},"modified":"2018-05-07T16:10:03","modified_gmt":"2018-05-07T16:10:03","slug":"sebastian-koenig-interview-awe-2017","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/","title":{"rendered":"Understand Why Sebastian Koenig Thinks Nutra is Getting Hot! [Video]"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2583169508\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#awe-2017-interview-series-sebastian-koenig\" >AWE 2017 Interview Series: Sebastian Koenig<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#sebastian-koenig-interview-at-awe-2017\" >Sebastian Koenig Interview at AWE 2017<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#1-tell-us-about-yourself\" >1. Tell us About Yourself<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#2-verticals-and-strategies-to-succeed-in-affiliate-marketing\" >2. Verticals and Strategies to Succeed in Affiliate Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#3-biggest-achievement-in-affiliate-marketing\" >3. Biggest Achievement in Affiliate Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#4-what-is-affiliate-marketing\" >4. What is Affiliate Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#5-favorite-thing-about-affiliate-marketing\" >5. Favorite Thing About Affiliate Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#6-least-favorite-thing-about-affiliate-marketing\" >6. Least Favorite Thing About Affiliate Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#7-what-is-exoclick\" >7. What is ExoClick?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#8-whats-so-special-about-exoclick\" >8. What\u2019s so Special About ExoClick?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#9-is-focusing-on-gaming-and-adult-a-competitive-advantage\" >9. Is Focusing on Gaming and Adult a Competitive Advantage?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#10-affiliate-marketing-trends\" >10. Affiliate Marketing Trends<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#11-opportunities-and-threats-in-affiliate-marketing\" >11. Opportunities and Threats in Affiliate Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#12-how-do-you-see-mobidea\" >12. How Do You See Mobidea?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#13-what-do-you-think-of-mobideas-new-tracker-capabilities\" >13. What Do You Think of Mobidea\u2019s New Tracker Capabilities?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/#14-future-plans\" >14. Future Plans<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"awe-2017-interview-series-sebastian-koenig\"><\/span>AWE 2017 Interview Series: Sebastian Koenig<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019re a true affiliate marketer, odds are you\u2019ve already become acquainted with ExoClick!<\/p>\n<p>The Mobidea Academy is always writing about this stupendously cool <a href=\"https:\/\/www.mobidea.com\/academy\/what-is-an-ad-network\/\">ad network<\/a>.<\/p>\n<p>We\u2019re such fans that we even got to meet Sebastian Koenig, an ExoClick master who can really provide that affiliate marketing advice you\u2019ve been yearning for.<\/p>\n<p>Ready to watch the awesome video of our interview with Sebastian at Affiliate World Europe, in Berlin?<\/p>\n<p>Go for it!<\/p>\n<p><iframe loading=\"lazy\" title=\"Affiliate World Europe 2017: Sebastian Koenig - Interview\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/lWUVBdU8qjg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Don\u2019t feel like watching it?<\/p>\n<p>Prefer reading this super dope content?<\/p>\n<p>Check it out!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"sebastian-koenig-interview-at-awe-2017\"><\/span>Sebastian Koenig Interview at AWE 2017<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1-tell-us-about-yourself\"><\/span>1. Tell us About Yourself<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>My name is Sebastian.<\/p>\n<p>I\u2019m an advertiser account manager with ExoClick.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-513824028\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8734\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-700x394.jpg\" alt=\"exoclick\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/exoclick-2.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>I only recently moved to Barcelona.<\/p>\n<p>About 9 months ago.<\/p>\n<p>That\u2019s basically also when I entered the industry.<\/p>\n<p>I was doing something completely different before.<\/p>\n<p>I was also working in online marketing in a way but more mainstream and a very different area of marketing.<\/p>\n<p>It was completely new to me, the whole <a href=\"https:\/\/www.mobidea.com\/academy\/adult-niche-affiliate-marketing\/\">adult industry<\/a> world.<\/p>\n<p>But it\u2019s been really fun so far.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-verticals-and-strategies-to-succeed-in-affiliate-marketing\"><\/span>2. Verticals and Strategies to Succeed in Affiliate Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The most traditional vertical in the adult industry at the moment &#8211; for us at least &#8211; is dating.<\/p>\n<p>But the dating vertical has been very competitive so I think it can be very hard to actually make profits there.<\/p>\n<p>What we see at the moment that&#8230;one vertical is standing out and growing a lot.<\/p>\n<p>It\u2019s Nutra.<\/p>\n<p>Over the last one or two years it has been growing a lot.<\/p>\n<p>I think people have quite good success with that.<\/p>\n<p>I think I would suggest people to have a mix of <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-marketing-verticals\/\">different verticals<\/a>.<\/p>\n<p>Maybe Dating, Nutra, some Gambling or Gaming.<\/p>\n<p>I think I would go for that.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-biggest-achievement-in-affiliate-marketing\"><\/span>3. Biggest Achievement in Affiliate Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>For ExoClick, I think I would say that we pretty much reach 6 billion impressions a day which is a massive amount.<\/p>\n<p>And we\u2019ve been named the 4th biggest network in the world.<\/p>\n<p>I think that\u2019s pretty cool.<\/p>\n<p>And I\u2019m very happy to be part of that.<\/p>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8750\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-700x394.jpg\" alt=\"excited man\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/excited-man.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>For myself?<\/p>\n<p>I\u2019m very happy with myself, that I can help a lot of affiliates to scale up a lot with the traffic that we\u2019re having.<\/p>\n<p>So yeah.<\/p>\n<p>It\u2019s a pretty good base for me to do this.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-what-is-affiliate-marketing\"><\/span>4. What is Affiliate Marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yeah, that\u2019s a good question.<\/p>\n<p>I think it\u2019s a very competitive industry.<\/p>\n<p>It can be very tough, especially at the beginning if you don\u2019t have any experience with it.<\/p>\n<p>But once you have a foothold; once you know what you\u2019re doing I think you can be very very successful.<\/p>\n<p>And it\u2019s a very fun industry.<\/p>\n<p>It\u2019s pretty cool.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-favorite-thing-about-affiliate-marketing\"><\/span>5. Favorite Thing About Affiliate Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I think that &#8211; about affiliate marketing &#8211; is the flexibility.<\/p>\n<p>I mean I\u2019m not doing affiliate marketing myself but I work with a lot of affiliates and it\u2019s very cool that they can do advertising wherever they want.<\/p>\n<p>Basically, when they find the right offers.<\/p>\n<p>They can make a lot of money.<\/p>\n<p>And they can switch very quickly when <a href=\"https:\/\/www.mobidea.com\/academy\/choosing-cpa-offers\/\">finding<\/a> the right offers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-least-favorite-thing-about-affiliate-marketing\"><\/span>6. Least Favorite Thing About Affiliate Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I think a problem for a lot of affiliates is cashflow.<\/p>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8752\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-700x394.jpg\" alt=\"pile of cents\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/pile-of-cents.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Liquidity.<\/p>\n<p>Because they\u2019re always relying on quick payment on big networks VS <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-payment-methods\/\">getting paid<\/a> from affiliate networks or from the product owners.<\/p>\n<p>So I think that\u2019s a big issue for a lot of affiliates that they have in that regard.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-what-is-exoclick\"><\/span>7. What is ExoClick?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With ExoClick, we\u2019re the fourth biggest ad network in the world.<\/p>\n<p>We have about 165 billion impressions a month at the moment.<\/p>\n<p>Really large volumes.<\/p>\n<p>We have a self-service platform that\u2019s very easy to use.<\/p>\n<p>We have very good deep targeting options and Big Data analysis to optimize your campaigns.<\/p>\n<p><strong><em>Related: <a href=\"https:\/\/www.mobidea.com\/academy\/premium-campaign-exoclick\/\">A Premium Campaign Case Study on ExoClick<\/a><\/em><\/strong><\/p><div class=\"mobid-in-content-15-p_2-2\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3277117808\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"backlinks\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png\" alt=\"\"  srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png 970w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-250x52.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-700x144.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-768x158.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-120x25.png 120w\" sizes=\"(max-width: 970px) 100vw, 970px\" class=\"no-lazyload\" width=\"970\" height=\"200\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>You can target whatever you want and you can narrow it down.<\/p>\n<p>We also offer &#8211; besides the self-service platform &#8211; we also offer <a href=\"https:\/\/www.mobidea.com\/academy\/real-time-bidding\/\">RTB<\/a> and <a href=\"https:\/\/www.mobidea.com\/academy\/what-is-api\/\">API<\/a> integrations for anyone who is technically capable to optimize even further and get better traffic.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8-whats-so-special-about-exoclick\"><\/span>8. What\u2019s so Special About ExoClick?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Everything!<\/p>\n<p>I think we\u2019re a very innovative network so we\u2019re trying to always improve and optimize our own platform as well as pushing the industry a little bit in regards to new formats, new ways of getting traffic.<\/p>\n<p>Like I mentioned, the RTB.<\/p>\n<p>We\u2019ve recently launched <a href=\"https:\/\/www.mobidea.com\/academy\/native-advertising\/\">native ads<\/a>, which has been very successful.<\/p>\n<p>We launched the in-stream format on our platform as well.<\/p>\n<p>I think, in that regard, we always try to push what is possible and how we can get forward and how we can make it easier for our customers or affiliates to use our system and <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-marketing-success-stories\/\">be successful<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9-is-focusing-on-gaming-and-adult-a-competitive-advantage\"><\/span>9. Is Focusing on Gaming and Adult a Competitive Advantage?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yeah, definitely.<\/p>\n<p>I mean&#8230;when you take the Gambling industry, the Adult industry&#8230;we provide a very good platform for people who cannot <a href=\"https:\/\/www.mobidea.com\/academy\/cpa-facebook-ads\/\">advertise on\u00a0Facebook<\/a>\u00a0or Google.<\/p>\n<p>Our CEO, Benjamin, was recently interviewed by the BBC on how we actually monetize this kind of traffic.<\/p>\n<p>How we help people in this way.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10-affiliate-marketing-trends\"><\/span>10. Affiliate Marketing Trends<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>That\u2019s a very good question.<\/p>\n<p>Always the prediction.<\/p>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8753\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-700x394.jpg\" alt=\"crystal ball\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/crystal-ball.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>I think RTB is one way to go.<\/p>\n<p>It will only grow from here on.<\/p>\n<p>When it comes to <a href=\"https:\/\/www.mobidea.com\/academy\/best-affiliate-marketing-verticals\/\">verticals<\/a> &#8211; as I mentioned before &#8211; I think Nutra will become quite bigger.<\/p>\n<p>I think those are some very small predictions.<\/p>\n<p>I think it will go in that direction.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11-opportunities-and-threats-in-affiliate-marketing\"><\/span>11. Opportunities and Threats in Affiliate Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>What could pose a problem &#8211; in some ways &#8211; is Google, at the moment, regarding their <a href=\"https:\/\/www.theguardian.com\/technology\/2017\/jun\/02\/google-build-adblocker-intrusive-ads-chrome-browser\" target=\"_blank\" rel=\"noopener\">new ad blocking plans<\/a>.<\/p>\n<p>I think that could affect the industry as a whole.<\/p>\n<p>But I\u2019m sure we\u2019ll find ways around it.<\/p>\n<p>With the anti-ad blocking software and so on.<\/p>\n<p>I\u2019m sure we&#8217;ll manage that one as well.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"12-how-do-you-see-mobidea\"><\/span>12. How Do You See Mobidea?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I think you guys have a pretty great platform and also the Mobidea Academy.<\/p>\n<p>I read a few articles that you have or tutorials about how to <a href=\"https:\/\/www.mobidea.com\/academy\/exoclick-optimize-campaigns\/\">optimize<\/a> and <a href=\"https:\/\/www.mobidea.com\/academy\/create-campaign-exoclick\/\">run campaigns<\/a> on ExoClick and I think they\u2019re super great.<\/p>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8754\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-700x394.jpg\" alt=\"man reading\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-reading.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>I actually read them when I started as well.<\/p>\n<p>And they helped me a lot.<\/p>\n<p>I think you guys are doing a pretty great job, educating people and providing a good platform.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"13-what-do-you-think-of-mobideas-new-tracker-capabilities\"><\/span>13. What Do You Think of <a href=\"https:\/\/www.mobidea.com\/affiliates\/mobidea-tracker-capabilities\/\">Mobidea\u2019s New Tracker Capabilities<\/a>?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In this industry, everything is about data.<\/p>\n<p>If you don\u2019t have data, you\u2019re blind and you cannot run any advertisement or campaigns.<\/p>\n<p>The more data you have, the better you can analyze it, the better it is for people and especially for affiliates that might not have the necessary means to have their own <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-tracking-platforms\/\">tracking platform<\/a>.<\/p>\n<p>I think it\u2019s a great opportunity that you guys provide.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"14-future-plans\"><\/span>14. Future Plans<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Nothing concrete right now.<\/p>\n<p>Nothing that I can tell, at least.<\/p>\n<p><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8756\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-700x394.jpg\" alt=\"man asking to keep a secret\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/man-asking-to-keep-a-secret.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>We always strive to innovate so you will see a lot of cool new things coming up from ExoClick in the near future.<\/p>\n<p>Stay tuned.<\/p>\n<p><em>What a cool interview, Sebastian!<\/em><\/p>\n<p><em>It was great having the chance to know more about ExoClick!<\/em><\/p>\n<p><em>As for you, our readers, keep on paying close attention to the Mobidea Academy!<\/em><\/p>\n<p><em>We\u2019ve got more Affiliate World Europe Interviews for you to check real soon!<\/em><\/p>\n<p>You can signup for ExoClick <a class=\"thirstylink\" title=\"here\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/exoclick-signup\/\" target=\"_blank\" rel=\"nofollow noopener\">here<\/a> and take advantage of this awesome ad network.<\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-497035976\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"AWE 2017 Interview Series: Sebastian Koenig If you\u2019re a true affiliate marketer, odds are you\u2019ve already become acquainted with ExoClick! The Mobidea Academy is always writing about this stupendously cool ad network. We\u2019re such fans that we even got to meet Sebastian Koenig, an ExoClick master who can really provide that affiliate marketing advice you\u2019ve&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/sebastian-koenig-interview-awe-2017\/\">View Article<\/a>","protected":false},"author":32,"featured_media":8850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8960],"tags":[172,200,205,227,3059,3859,9009],"learning_paths":[],"class_list":["post-8694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-affiliate-marketing","tag-internet-marketing","tag-media-buying","tag-traffic","tag-interviews","tag-experts-corner","tag-conferences"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Sebastian Koenig Thinks Nutra is Getting Hot! 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