{"id":45338,"date":"2026-07-20T11:00:18","date_gmt":"2026-07-20T10:00:18","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=45338"},"modified":"2026-07-20T10:53:36","modified_gmt":"2026-07-20T09:53:36","slug":"evadav-traffic-group-restructured","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/","title":{"rendered":"Evadav Traffic Group Restructured: What It Means for Affiliates"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1094997732\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p><em><strong>The EvaDav team walks us through their new four-division structure, from the ad network and CPA media buying, to their agency, apps, and consulting arms.<\/strong><\/em><\/p>\n<hr \/>\n<p><a title=\"Evadav Traffic Group Restructured\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/evadav-traffic-group-restructured\/\" target=\"_blank\" rel=\"nofollow noopener\">EVADAV TRAFFIC GROUP<\/a> has announced a new corporate structure built around four focused divisions.<\/p>\n<p>The group employs over 200 people across 19 European countries, with an in-house creative studio producing millions of ad creatives monthly and a media buying team running campaigns at 9-figure budgets.<\/p>\n<p>Here\u2019s how each part of the group is set up.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"evadav-ad-network\"><\/span>Evadav Ad Network<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The leading advertising network is the part of the business most affiliates and publishers already have experience with.<\/p>\n<p>It operates on <strong>CPM and CPC models<\/strong> across four ad formats:<\/p>\n<ul>\n<li><strong>Popunders<\/strong><\/li>\n<li><strong>Push notifications<\/strong><\/li>\n<li><strong>In-page push<\/strong><\/li>\n<li><strong>Native ads<\/strong><\/li>\n<\/ul>\n<p>The network covers both sides of the market &#8211; publishers monetizing their traffic and advertisers buying it.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-45342\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group.png\" alt=\"evadav traffic group\" width=\"1622\" height=\"832\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group.png 1622w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group-300x154.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group-1024x525.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group-768x394.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2026\/07\/evadav-traffic-group-1536x788.png 1536w\" sizes=\"(max-width: 1622px) 100vw, 1622px\" \/><\/p>\n<p>Self-serve access is available, but the network also has a dedicated managed layer for larger budgets.<\/p>\n<p>That managed layer is the <strong>CPA Media Buying team<\/strong>, which sits inside the ad network and works directly with advertisers who prefer to hand off campaign management rather than run things themselves.<\/p>\n<p>They work on performance-based models &#8211; CPA and Revenue Share &#8211; depending on what the advertiser needs.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2122780931\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<div id=\"footable_parent_45344\"\n         class=\" footable_parent ninja_table_wrapper loading_ninja_table wp_table_data_press_parent semantic_ui \">\n                <table data-ninja_table_instance=\"ninja_table_instance_0\" data-footable_id=\"45344\" data-filter-delay=\"1000\" aria-label=\"evadav traffic group 2\"            id=\"footable_45344\"\n           data-unique_identifier=\"ninja_table_unique_id_3529409468_45344\"\n           class=\" foo-table ninja_footable foo_table_45344 ninja_table_unique_id_3529409468_45344 ui table  ninja_search_right nt_type_legacy_table hide_horizonal_borders hide_vertical_borders vertical_centered  footable-paging-right hide_all_borders ninjatable_hide_header_row ninja_table_search_disabled ninja_table_pro\">\n                <colgroup>\n                            <col class=\"ninja_column_0 \">\n                    <\/colgroup>\n        <thead>\n<tr class=\"footable-header\">\n                        <th scope=\"col\"  class=\"ninja_column_0 ninja_clmn_nm_evadav_btn \">evadav btn<\/th><\/tr>\n<\/thead>\n<tbody>\n\n        <tr data-row_id=\"488\" class=\"ninja_table_row_0 nt_row_id_488\">\n            <td><div class=\"ma-btn-evadav-center\">\n  <a href=\"https:\/\/www.mobidea.com\/academy\/recommends\/evadav-traffic-group-restructured\/\" class=\"ma-btn-evadav-btn\">\ud83d\udc49 Partner with EvaDav Now<\/a>\n<\/div><\/td>        <\/tr>\n    <\/tbody><!--ninja_tobody_rendering_done-->\n    <\/table>\n    \n    \n    \n<\/div>\n\n<h2><span class=\"ez-toc-section\" id=\"evadav-agency\"><\/span>Evadav Agency<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>EVADAV AGENCY is the performance marketing and media buying division of the group.<\/p>\n<p>It operates across two directions: search arbitrage and lead generation.<\/p>\n<p>The search arbitrage side buys traffic from social and native platforms &#8211; TikTok and social advertisement and routes it to search feeds on <strong>Google AdSense <\/strong>and<strong> Yahoo<\/strong>.<\/p>\n<p>EVADAV is also building its own Google feeds, which will give the team additional control over RPC and scaling.<\/p>\n<p>LeadGen division focuses on providing qualified leads, sales, and inbound calls for the Auto Insurance, Healthcare, Debt Relief &amp; Loans, Solar Panels, and Home Improvement verticals.<\/p>\n<div id=\"footable_parent_45343\"\n         class=\" footable_parent ninja_table_wrapper loading_ninja_table wp_table_data_press_parent semantic_ui \">\n                <table data-ninja_table_instance=\"ninja_table_instance_1\" data-footable_id=\"45343\" data-filter-delay=\"1000\" aria-label=\"evadav traffic group 1\"            id=\"footable_45343\"\n           data-unique_identifier=\"ninja_table_unique_id_3569911057_45343\"\n           class=\" foo-table ninja_footable foo_table_45343 ninja_table_unique_id_3569911057_45343 ui table  ninja_search_right nt_type_legacy_table hide_horizonal_borders hide_vertical_borders vertical_centered  footable-paging-right hide_all_borders ninjatable_hide_header_row ninja_table_search_disabled ninja_table_pro\">\n                <colgroup>\n                            <col class=\"ninja_column_0 \">\n                    <\/colgroup>\n        <thead>\n<tr class=\"footable-header\">\n                        <th scope=\"col\"  class=\"ninja_column_0 ninja_clmn_nm_evadav \">evadav<\/th><\/tr>\n<\/thead>\n<tbody>\n\n        <tr data-row_id=\"485\" class=\"ninja_table_row_0 nt_row_id_485\">\n            <td><div class=\"hl-evadav-capabilities-4-wrap\">\n  <div class=\"hl-evadav-capabilities-4-box\">\n    <span class=\"hl-evadav-capabilities-4-icon\" aria-hidden=\"true\">\ud83d\ude80<\/span>\n    <p class=\"hl-evadav-capabilities-4-text\">The <span class=\"hl-evadav-capabilities-4-accent\">creative studio<\/span> produces millions of creatives monthly, a proprietary tracking and analytics platform, automated campaign management tools, and an in-house consulting team handling finance, HR, legal, and technical operations.<\/p>\n  <\/div>\n<\/div><\/td>        <\/tr>\n    <\/tbody><!--ninja_tobody_rendering_done-->\n    <\/table>\n    \n    \n    \n<\/div>\n\n<h2><span class=\"ez-toc-section\" id=\"evadav-apps\"><\/span>Evadav Apps<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>EVADAV APPS is a full-cycle mobile agency that builds and distributes apps at scale.<\/p>\n<p>The current portfolio includes over <strong>50 apps<\/strong> across iOS and Android.<\/p>\n<p>Over 80% of products are built for iOS and run on a subscription model.<\/p>\n<p>The media buying division delivers traffic from over <strong>150+ sources<\/strong>, including social networks (Meta, TikTok, YouTube, Snapchat, Pinterest), in-app networks (AppLovin, Unity, Mintegral), Apple Search Ads, Google Display Network.<\/p>\n<p>Primary verticals are <strong>Utilities, AI Tools, Health &amp; Fitness, Education, and Entertainment<\/strong>.<\/p>\n<p>The main product focus is subscription-based utility apps &#8211; VPN, cleaners, ad blockers.<\/p>\n<p>MixVPN is one of the flagship products, available on both iOS and Android with over 10 million downloads.<div id=\"footable_parent_45352\"\n         class=\" footable_parent ninja_table_wrapper loading_ninja_table wp_table_data_press_parent semantic_ui \">\n                <table data-ninja_table_instance=\"ninja_table_instance_2\" data-footable_id=\"45352\" data-filter-delay=\"1000\" aria-label=\"evadav traffic group 3\"            id=\"footable_45352\"\n           data-unique_identifier=\"ninja_table_unique_id_2072703759_45352\"\n           class=\" foo-table ninja_footable foo_table_45352 ninja_table_unique_id_2072703759_45352 ui table  ninja_search_right nt_type_legacy_table hide_horizonal_borders hide_vertical_borders vertical_centered  footable-paging-right hide_all_borders ninjatable_hide_header_row ninja_table_search_disabled ninja_table_pro\">\n                <colgroup>\n                            <col class=\"ninja_column_0 \">\n                    <\/colgroup>\n        <thead>\n<tr class=\"footable-header\">\n                        <th scope=\"col\"  class=\"ninja_column_0 ninja_clmn_nm_evadav_2 \">evadav 2<\/th><\/tr>\n<\/thead>\n<tbody>\n\n        <tr data-row_id=\"491\" class=\"ninja_table_row_0 nt_row_id_491\">\n            <td><div class=\"rdm\">\n  <div class=\"rdm-head\">\n    <p class=\"rdm-eyebrow\">EvaDav Apps Division<\/p>\n    <h2 class=\"rdm-title\"><span class=\"ez-toc-section\" id=\"two-units-%f0%9f%9a%80\"><\/span>Two <span>Units<\/span> <span class=\"rdm-emoji\">\ud83d\ude80<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n    <p class=\"rdm-sub\">The division runs two units:<\/p>\n  <\/div>\n  <div class=\"rdm-list\">\n    <div class=\"rdm-item\">\n      <div class=\"rdm-badge\">\n        <svg width=\"26\" height=\"26\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#ed6e40\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M5 13c-1.5 1.3-2 5-2 5s3.7-.5 5-2\"\/><path d=\"M12 15l-3-3a11 11 0 0 1 6-8c3 0 4 1 4 1s1 1 1 4a11 11 0 0 1-8 6Z\"\/><circle cx=\"15\" cy=\"9\" r=\"1.2\"\/><\/svg>\n      <\/div>\n      <div class=\"rdm-body\">\n        <p class=\"rdm-h\">App Studio<\/p>\n        <p class=\"rdm-d\">Handles the full development cycle from market research and product ideation through to app launch, media buying, and monetization.<\/p>\n      <\/div>\n    <\/div>\n    <div class=\"rdm-item\">\n      <div class=\"rdm-badge\">\n        <svg width=\"26\" height=\"26\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#ed6e40\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"3\" width=\"6\" height=\"6\" rx=\"1\"\/><rect x=\"15\" y=\"15\" width=\"6\" height=\"6\" rx=\"1\"\/><path d=\"M9 6h6a2 2 0 0 1 2 2v7\"\/><\/svg>\n      <\/div>\n      <div class=\"rdm-body\">\n        <p class=\"rdm-h\">Apps Factory<\/p>\n        <p class=\"rdm-d\">Focuses on Web2Web and Web2App funnels. The team tests traffic hypotheses, develops web products with dynamic subscription models, and acquires users through Meta, TikTok, and Google. All processes are built with a high level of automation and in-house analytics.<\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div><\/td>        <\/tr>\n    <\/tbody><!--ninja_tobody_rendering_done-->\n    <\/table>\n    \n    \n    \n<\/div>\n<\/p>\n<p>An in-house creative studio sits across both units, analyzing competitors and user behavior to produce and test creatives adapted to different platforms and audience segments.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"evadav-consulting\"><\/span>Evadav Consulting<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>EVADAV CONSULTING is the internal unit that keeps the rest of the group running.<\/p>\n<p>It handles HR, Business Development, Marketing, Finance, Legal, and IT &#8211; the operational layer that lets the entire company focus on what they actually do.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-to-take-away\"><\/span>What to Take Away<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>EVADAV has been running since 2007, and the new structure reflects how much the business has grown since then.<\/p>\n<p>What started as an ad network now includes a performance agency with search arbitrage and leadgen, a mobile app studio and media buying operation, and a consulting unit that ties it all together.<\/p>\n<div id=\"footable_parent_45344\"\n         class=\" footable_parent ninja_table_wrapper loading_ninja_table wp_table_data_press_parent semantic_ui \">\n                <table data-ninja_table_instance=\"ninja_table_instance_3\" data-footable_id=\"45344\" data-filter-delay=\"1000\" aria-label=\"evadav traffic group 2\"            id=\"footable_45344\"\n           data-unique_identifier=\"ninja_table_unique_id_3693625036_45344\"\n           class=\" foo-table ninja_footable foo_table_45344 ninja_table_unique_id_3693625036_45344 ui table  ninja_search_right nt_type_legacy_table hide_horizonal_borders hide_vertical_borders vertical_centered  footable-paging-right hide_all_borders ninjatable_hide_header_row ninja_table_search_disabled ninja_table_pro\">\n                <colgroup>\n                            <col class=\"ninja_column_0 \">\n                    <\/colgroup>\n        <thead>\n<tr class=\"footable-header\">\n                        <th scope=\"col\"  class=\"ninja_column_0 ninja_clmn_nm_evadav_btn \">evadav btn<\/th><\/tr>\n<\/thead>\n<tbody>\n\n        <tr data-row_id=\"488\" class=\"ninja_table_row_0 nt_row_id_488\">\n            <td><div class=\"ma-btn-evadav-center\">\n  <a href=\"https:\/\/www.mobidea.com\/academy\/recommends\/evadav-traffic-group-restructured\/\" class=\"ma-btn-evadav-btn\">\ud83d\udc49 Partner with EvaDav Now<\/a>\n<\/div><\/td>        <\/tr>\n    <\/tbody><!--ninja_tobody_rendering_done-->\n    <\/table>\n    \n    \n    \n<\/div>\n\n<p>Whether you need traffic, a managed campaign, an app distributed, or a team to handle your search monetization &#8211; it&#8217;s all \u2018under one roof\u2019.<\/p>\n<p>EVADAV TRAFFIC GROUP is your one stop for performance marketing, from acquisition to monetization.<\/p>\n<p><a class=\"thirstylink\" title=\"Evadav Traffic Group Restructured\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/evadav-traffic-group-restructured\/\" target=\"_blank\" rel=\"nofollow noopener\">Get in touch<\/a> and reach your performance goals.<\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1997364673\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#evadav-ad-network\" >Evadav Ad Network<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#evadav-agency\" >Evadav Agency<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#evadav-apps\" >Evadav Apps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#two-units-%f0%9f%9a%80\" >Two Units \ud83d\ude80<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#evadav-consulting\" >Evadav Consulting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/#what-to-take-away\" >What to Take Away<\/a><\/li><\/ul><\/nav><\/div>\n","protected":false},"excerpt":{"rendered":"The EvaDav team walks us through their new four-division structure, from the ad network and CPA media buying, to their agency, apps, and consulting arms. EVADAV TRAFFIC GROUP has announced a new corporate structure built around four focused divisions. The group employs over 200 people across 19 European countries, with an in-house creative studio producing&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/evadav-traffic-group-restructured\/\">View Article<\/a>","protected":false},"author":16,"featured_media":45345,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8954],"tags":[9059],"learning_paths":[],"class_list":["post-45338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-marketing","tag-evadav"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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