{"id":35426,"date":"2024-04-04T15:02:49","date_gmt":"2024-04-04T14:02:49","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=35426"},"modified":"2024-04-04T15:03:07","modified_gmt":"2024-04-04T14:03:07","slug":"5-days-smartcpc-rollerads","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/","title":{"rendered":"Case Study: 33% Avg. ROI in 5 Days with SmartCPC"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-4267881486\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p>Push notifications can convert, if you know how to use them. <a href=\"https:\/\/www.mobidea.com\/academy\/rollerads-review\/\">RollerAds<\/a> has been in the market for 5+ years, but these guys have learned to squeeze out the most out of push notifications. RollerAds enjoys <strong>4.5 billion impressions daily<\/strong> and <strong>32,000+ advertisers<\/strong> making a profit with this ad network.<\/p>\n<p>Our friends from RollerAds proudly present their case study, involving the combination of SmartCPC and Only Premium Traffic. A RollerAds\u2019 affiliate managed to score 33% ROI in 5 days.<\/p>\n<p>The funnel setup was as follows:<\/p>\n<ul>\n<li><strong>Vertical:<\/strong> Antivirus\/ Ad Blocker<\/li>\n<li><strong>GEO:<\/strong> the USA<\/li>\n<li><strong>Regions, operators, IPs, miscellaneous:<\/strong> default<\/li>\n<li><strong>Ad format:<\/strong> Push-notifications<\/li>\n<li><strong>Bid model:<\/strong> SmartCPC<\/li>\n<li><strong>Limitations:<\/strong> no false threats about system vulnerabilities<\/li>\n<\/ul>\n<p>In addition to achieving a 33% ROI, the <strong>comprehensive statistics<\/strong> for these five days of the offer were as follows:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35428\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study.png\" alt=\"ROI and other metrics rollerads smartcpc case study\" width=\"1600\" height=\"330\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study.png 1600w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study-300x62.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study-1024x211.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study-768x158.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/ROI-and-other-metrics-rollerads-smartcpc-case-study-1536x317.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\"><em>ROI and other performance metrics (5 days)<\/em><\/p>\n<p>Noticeably, each successive day saw a continued rise in ROI, linked to the addition of new premium zones and intermittent optimizations.<\/p>\n<hr \/>\n<p style=\"text-align: center;\"><em><a class=\"thirstylink\" title=\"rollerads smartcpc\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/rollerads-smartcpc\/\" target=\"_blank\" rel=\"nofollow noopener\">Register on their platform<\/a> and provide the coupon code <strong>MobideaRoll<\/strong> to your Account Manager.<\/em><\/p>\n<p style=\"text-align: center;\"><em>Deposit a minimum of $50 to get a $50 bonus on your balance.<\/em><\/p>\n<hr \/>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/#smartcpc-only-premium-traffic\" >SmartCPC + Only Premium Traffic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/#case-study-background\" >Case-Study Background<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/#funnel-details\" >Funnel Details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/#campaign-feedback\" >Campaign Feedback<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/#summary\" >Summary<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"smartcpc-only-premium-traffic\"><\/span><strong>SmartCPC + Only Premium Traffic<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Let\u2019s <strong>make sure we\u2019re on the same page here<\/strong> and explain a couple of concepts.<\/p>\n<p><strong>SmartCPC<\/strong> is a CPC pricing model, enhanced by AI to optimize one\u2019s bidding. The affiliate inputs the maximum bid size as the threshold, but the algorithm operates on an average value, which is much lower.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-489864523\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p><strong>Only Premium Traffic<\/strong> is a premium collection of traffic sources, created and updated automatically.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"case-study-background\"><\/span><strong>Case-Study Background<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Remember the affiliate mentioned in the intro? Prior to the case itself, he had worked with Gambling, Finances, and Software for desktops. When consulting his dedicated manager, he was suggested to try out SmartCPC &amp; Only Premium tandem. The offer of choice was as follows:<\/p>\n<ul>\n<li><strong>Offer:<\/strong> Antivirus<\/li>\n<li><strong>Payout:<\/strong> at the campaign launch was $82<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"funnel-details\"><\/span><strong>Funnel Details<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Multiple languages and a lot of countries to target favored scaling in the long run. There was one condition, though \u2014 <strong>not to use scary creatives about system malfunctions.<\/strong> Having looked through RollerAds\u2019 Creatives library, the affiliate picked the following media:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35429\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study.png\" alt=\"creatives rollerads smartcpc case study\" width=\"1600\" height=\"767\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study.png 1600w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study-300x144.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study-1024x491.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study-768x368.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/creatives-rollerads-smartcpc-case-study-1536x736.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Two creatives utilized for the campaign<\/em><\/p>\n<p>For starters, it was chosen to <strong>target the USA<\/strong> \u2014 one of the most expensive markets in the world. This drawback was balanced out with a highly engaged audience and SmartCPC logic, which adjusts the bid size to minimize the losses of the marketer. Specifically, the maximum bid size was set to $1.<\/p>\n<p>Other settings like regions, operators, and IP addresses were <strong>left to default<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35431\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study.png\" alt=\"bidding strategy rollerads smartcpc case study\" width=\"1600\" height=\"882\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study.png 1600w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study-300x165.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study-1024x564.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study-768x423.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/bidding-strategy-rollerads-smartcpc-case-study-1536x847.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Specifying the bidding strategy<\/em><\/p>\n<p><strong>There were three targeting filters enforced:<\/strong> daily budget of $500, subscription age of 0\u20133 days, and \u201cPremium\u201d traffic.<\/p>\n<p>The budget limit is a campaign safety measure, recent subscribers tend to be less ad-blind, and \u201cPremium\u201d traffic just works here and now.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35436\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study.png\" alt=\"rollerads premium traffic for smartcpc case study\" width=\"1600\" height=\"1031\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study.png 1600w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study-300x193.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study-1024x660.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study-768x495.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/rollerads-premium-traffic-for-smartcpc-case-study-1536x990.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Optimizing the setup with the premium traffic option<\/em><\/p>\n<p>The remaining settings were left to their default configurations:<\/p>\n<ul>\n<li>Mobile &amp; Tablet traffic<\/li>\n<li>Android 8+ versions<\/li>\n<li>All browsers (with subsequent whitelisting)<\/li>\n<li>English language (God bless the America)<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35439\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1.png\" alt=\"detault settings\" width=\"1600\" height=\"1523\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1.png 1600w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1-300x286.png 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1-1024x975.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1-768x731.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/image1-1536x1462.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\"><em>Settings left to default<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"campaign-feedback\"><\/span><strong>Campaign Feedback<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Profit generation started on the very first day<\/strong>. Some zones and browsers were blacklisted in the following days. On the 5th day of running the campaign, the average ROI was 33%. The campaign was scaled up for other GEOs afterward.<\/p>\n<p><strong>A prelander was used<\/strong>, which is a standard for this kind of campaign. Check it out:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-35442\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/prelander-for-rollerads-smartcpc-case-study.png\" alt=\"prelander for rollerads smartcpc case study\" width=\"866\" height=\"1298\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/prelander-for-rollerads-smartcpc-case-study.png 866w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/prelander-for-rollerads-smartcpc-case-study-200x300.png 200w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/prelander-for-rollerads-smartcpc-case-study-683x1024.png 683w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2024\/04\/prelander-for-rollerads-smartcpc-case-study-768x1151.png 768w\" sizes=\"(max-width: 866px) 100vw, 866px\" \/><\/p>\n<p style=\"text-align: center;\"><em>The prelander used for the campaign<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"summary\"><\/span><strong>Summary<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In 5 days, the affiliate scored 33% ROI on average, using just a couple of features from RollerAds. Despite targeting one of the most expensive GEOs, the campaign kept on bringing positive ROI except for one day. A bit of blacklisting fixed the situation, though.<\/p>\n<p>Want to automate your funneling too? <a class=\"thirstylink\" title=\"rollerads smartcpc\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/rollerads-smartcpc\/\" target=\"_blank\" rel=\"nofollow noopener\">Contact RollerAds<\/a> today and discover why push notifications still hold strong. Simply register on their dashboard to level up your push campaigns. RollerAds has even more features for exceptional profit generation, but it\u2019s better to discuss with their managers t\u00eate-\u00e0-t\u00eate.<\/p>\n<p>If you want to learn more about their platform, check out our <a href=\"https:\/\/www.mobidea.com\/academy\/rollerads-review\/\">RollerAds review<\/a>.<\/p>\n<hr \/>\n<p style=\"text-align: center;\"><em><a class=\"thirstylink\" title=\"rollerads smartcpc\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/rollerads-smartcpc\/\" target=\"_blank\" rel=\"nofollow noopener\">Register on their platform<\/a> and provide the coupon code <strong>MobideaRoll<\/strong> to your Account Manager.<\/em><\/p>\n<p style=\"text-align: center;\"><em>Deposit a minimum of $50 to get a $50 bonus on your balance.<\/em><\/p>\n<hr \/>\n<p style=\"text-align: center;\">\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2504739709\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"Push notifications can convert, if you know how to use them. RollerAds has been in the market for 5+ years, but these guys have learned to squeeze out the most out of push notifications. RollerAds enjoys 4.5 billion impressions daily and 32,000+ advertisers making a profit with this ad network. Our friends from RollerAds proudly&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/5-days-smartcpc-rollerads\/\">View Article<\/a>","protected":false},"author":16,"featured_media":35452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8971],"tags":[8929],"learning_paths":[],"class_list":["post-35426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-rollerads"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study: 33% Avg. 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