{"id":3493,"date":"2017-03-01T16:00:38","date_gmt":"2017-03-01T16:00:38","guid":{"rendered":"https:\/\/academy.mobidea.com\/?p=3493"},"modified":"2018-05-16T16:54:26","modified_gmt":"2018-05-16T16:54:26","slug":"misleading-banners-vs-non-misleading-banners","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/","title":{"rendered":"The Difference Between Misleading Banners and Non-Misleading Banners"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2686362558\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#introduction\" >Introduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#whats-a-banner\" >What&#8217;s a banner?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#misleading-banners-the-beginning\" >Misleading Banners: the beginning<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#whats-misleading-advertising\" >What&#8217;s misleading advertising?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#why-is-it-important-for-you-to-know-what-misleading-advertising-is-all-about\" >Why is it important for you to know what misleading advertising is all about?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#what-are-misleading-banners\" >What are misleading banners?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#1-antivirus-banners-with-virus-alerts\" >1. Antivirus banners with virus alerts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#2-congratulations-youve-won\" >2. Congratulations! You&#8217;ve won!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#3-use-of-copyrighted-images-without-the-brands-permission\" >3. Use of copyrighted images without the brand&#8217;s permission<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#4-banners-with-call-to-actions-promising-access-to-free-content\" >4. Banners with Call-to-actions promising access to free content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#5-dont-blind-lead-your-traffic-to-offers-which-content-users-are-not-aware-of-or-do-not-match-the-banner\" >5. Don\u2019t blind lead your traffic to offers which content users are not aware of or do not match the banner<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#6-use-of-images-with-sexual-content-that-dont-follow-countrypublisher-rules\" >6. Use of images with sexual content that don\u2019t follow country\/publisher rules<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#7-use-of-images-with-pedophilia-zoophilia-or-aggressive-content\" >7. Use of images with pedophilia, Zoophilia or aggressive content<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#conclusion-%e2%80%93-what-youve-gotta-remember\" >Conclusion &#8211; What You&#8217;ve Gotta Remember!<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"introduction\"><\/span>Introduction<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Our Academy is growing incredibly fast. In these first years of this remarkable affiliate marketing educational platform, you\u2019ve been able to learn a whole lotta cool things!<\/p>\n<p>Even so, it\u2019s only just beginning! Indeed, there\u2019s still much to learn!<\/p>\n<p>In previous posts, you\u2019ve learned about the most popular and <a href=\"http:\/\/www.mobidea.com\/academy\/mobile-pre-landers\">common pre-landers<\/a>.<\/p>\n<p>You\u2019ve also been able to understand some important facts about <a href=\"https:\/\/www.mobidea.com\/academy\/banners-tips-improve-performance\/\">banner optimization<\/a> which helped you improve your campaign&#8217;s performance!<\/p>\n<p>Today, we\u2019re gonna talk about a different aspect.<\/p>\n<p>We shall let you learn something new about the banner itself.<\/p>\n<p>More specifically, <strong>we\u2019ll refer to the wrong usage of banners<\/strong> and some of those toxic and misleading advertising techniques you should get to know as soon as possible!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"whats-a-banner\"><\/span>What&#8217;s a banner?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A banner is a powerful tool and one of the <strong>most efficient ways to generate sales and achieve success in the affiliate marketing world.<\/strong><\/p>\n<p>It communicates an advertiser\u2019s message to a user. It\u2019s a <strong>graphic image (with or without text)<\/strong>, that\u2019s used as an ad with the main goal of attracting as many users as possible.<\/p>\n<p>Whether you\u2019re a Social Media Marketer, Webmaster or a Media Buyer, you can choose to <strong>promote your offers using banners.<\/strong><\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3565343388\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>These images are a crucial aspect of the business, since they can directly affect the performance of your campaign. Even so, they tend to be neglected by most publishers.<\/p>\n<p>Beware: underestimating the power of a well-crafted banner is a <strong>huge mistake!<\/strong><\/p>\n<p>If you have amazing design skills, you can create your own banners.<\/p>\n<p>You don\u2019t have those saucy skills?<\/p>\n<p>No biggie!<\/p>\n<p>Just use one of the <strong>millions of banners available online.<\/strong><\/p>\n<p>In any case, you should be careful and make sure you always use a quality product and a traffic source that\u2019s compliant with the carrier, advertiser, affiliate network and the ad network\/DSP&#8217;s promotional rules.<\/p>\n<p>It\u2019s important to understand how to use banners, and which ones you\u2019ll do best NOT to use at all.<\/p>\n<p>Why?<\/p>\n<p>Because it\u2019s the <strong>first interaction with a user as a potential customer.<\/strong><\/p>\n<p>This means that the banner you work with is the face of your company\/product.<\/p>\n<p>The problem is that people often choose the easiest method and prefer using wrongful and untrustworthy ways to achieve success.<\/p>\n<p>That\u2019s how misleading banners enter the picture. It\u2019s always better to make 20k in the long run than 5k tomorrow and then be mercilessly blocked.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"misleading-banners-the-beginning\"><\/span><strong>Misleading Banners: the beginning<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Quite often, misleading ads appear while you\u2019re surfing the internet.<\/p>\n<p>You see them all the time, whether you realize it or not.<\/p>\n<p>Most users out there just seem to ignore the ads, which forces publishers to use all the <strong>textbook-tricky methods to get their attention.<\/strong><\/p>\n<p>But what&#8217;s a misleading banner?<\/p>\n<p>Don\u2019t worry!<\/p>\n<p>We\u2019re gonna provide all the tips you\u2019re gonna need to be able to detect it.<\/p>\n<p>Once you know what to look for, you\u2019ll be able to spot it by yourself, even without having to look any further than the banner\u2019s image.<\/p>\n<p>Let&#8217;s start with the basics!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"whats-misleading-advertising\"><\/span><strong>What&#8217;s misleading advertising?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Misleading advertising is giving the wrong idea or impression about the content of the offer by using deceptive banners to promote it.<\/p>\n<p>Your job as a publisher is to promote using <strong>efficient and honest banners.<\/strong> Our advice for you would be to use the <strong>most authentic call to action<\/strong> as possible.<\/p>\n<p>In fact, go for expressions such as \u201cClick here\u201d, \u201cDownload now\u201d and \u201cSubscribe here\u201d.<\/p>\n<p>These work wonders since they engage customers to click your banner and can help you <strong>increase your CTR<\/strong> to boot!<\/p>\n<p>When working with affiliate networks, it\u2019s important to understand their <strong>rules and restrictions<\/strong>, specifically when it comes to the use of banners.<\/p>\n<p>Networks and advertisers are constantly checking and monitoring the quality of the traffic they receive, since <strong>quality is key in this industry!<\/strong><\/p>\n<p>Quality traffic equals <strong>low churn rates and super happy advertisers.<\/strong><\/p>\n<p>However, advertisers are aware of how difficult it can be.<\/p>\n<p>That\u2019s why they usually compensate the good work with an extra motivation.<\/p>\n<p>Which one?<\/p>\n<p>An awesome<strong> increase in payout!<\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"why-is-it-important-for-you-to-know-what-misleading-advertising-is-all-about\"><\/span>Why is it important for you to know what misleading advertising is all about?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Firstly, to save you time, money, and to calm your sensitive nerves.<\/p>\n<p>Knowing what networks and advertisers don\u2019t wanna see can save you time and lots of money (trust us on this, bro!)<\/p>\n<p>Secondly, misleading banners don\u2019t live for long and <strong>won\u2019t ever bring quality traffic.<\/strong><\/p>\n<p>People clicking a misleading banner will soon realize the content of the offer isn&#8217;t the same as what\u2019s being advertised.<\/p>\n<p>What happens, then?<\/p>\n<p>They won\u2019t convert! This means there&#8217;ll be<strong> 0\u00a0leads generated.<\/strong><\/p>\n<p>If you wanna have that super cool maximum efficiency, you\u2019ll need to create\/use banners that are appealing to your traffic and, most importantly, <strong>compliant with the landing page.<\/strong><\/p>\n<p>The offer\u2019s content should always match the content of the banner and LP you\u2019ll use.<\/p>\n<p>That means you\u2019re being as efficient as possible, optimizing like a professional!<\/p>\n<p>What\u2019s gonna happen if the content doesn\u2019t match the banners?<\/p>\n<p>Advertisers, traffic, and affiliate networks are gonna complain, set a fine, or <strong>even get you banned.<\/strong><\/p>\n<p>Having multiple visits but no conversions on your offer is a clear sign of a <strong>low-performing banner.<\/strong><\/p>\n<p>If this happens, you should test other banners until you get that perfect match between visits and sign ups.<\/p><div class=\"mobid-in-content-15-p_2-2\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2328860725\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"backlinks\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png\" alt=\"\"  srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png 970w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-250x52.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-700x144.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-768x158.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-120x25.png 120w\" sizes=\"(max-width: 970px) 100vw, 970px\" class=\"no-lazyload\" width=\"970\" height=\"200\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p><em><strong>Related Content:\u00a0<a href=\"https:\/\/www.mobidea.com\/academy\/banners-tips-improve-performance\/\">Banners &#8211; Tips to Improve Campaign Performance<\/a><\/strong><\/em><\/p>\n<p>Don\u2019t forget: affiliate marketing is a trial and error game! There\u2019s no magic recipe or formula for success!<\/p>\n<p>Once you <strong>test different banners<\/strong> and find the one that best fits the content you\u2019re promoting to your traffic, people will click it and be automatically redirected to the offer page, so they can <strong>subscribe and conclude the flow process.<\/strong><\/p>\n<p>It\u2019s also important to use pre-landers so that you can narrow your audience, and get that highly precise, mega targeted traffic.<\/p>\n<p>By using <a href=\"http:\/\/www.mobidea.com\/academy\/pre-landing-pages\">pre-landers<\/a>, you\u2019re gonna be scaling up your campaign and focusing on getting only the attention of people that are really interested in the service.<\/p>\n<p>We promise these posts are gonna help you get the basics right!<\/p>\n<p><em><strong>Related Content: <a href=\"http:\/\/www.mobidea.com\/academy\/pre-landing-pages\">Pre-Landing Pages: Main Web Concepts Explained<\/a><\/strong><\/em><\/p>\n<p>No sketchy schemes nor multiple redirections. What you see is what you get!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-are-misleading-banners\"><\/span><strong>What are misleading banners?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To make sure we\u2019re on the same page, let\u2019s see them one by one.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-antivirus-banners-with-virus-alerts\"><\/span><strong>1. Antivirus banners with virus alerts<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Check this example:<\/p>\n<p><strong>Bad\u00a0use of banners<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3509\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/1.jpg\" alt=\"banner 1\" width=\"620\" height=\"250\" \/><\/a><\/p>\n<p><strong>Good\u00a0use of banners<\/strong><\/p>\n<p><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/2.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3510\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/2.jpg\" alt=\"banner 2\" width=\"620\" height=\"250\" \/><\/a><\/p>\n<p>Black background, and red letters, with an Alert sign?<\/p>\n<p>What could be more \u201cappealing\u201d to <strong>force a user to download\/subscribe?<\/strong><\/p>\n<p>The thing is that you, as a publisher, can\u2019t really detect whether or not there\u2019s a virus on your device.<\/p>\n<p>That\u2019s why the banner can\u2019t state that the device is in danger.<\/p>\n<p>More than that, many antivirus pop-ups will appear, the phone will start vibrating, the user panics and clicks on all confirmation buttons available.<\/p>\n<p>Now imagine that, besides all this, the users are unable to leave the page.<\/p>\n<p>They can\u2019t even close the ad!<\/p>\n<p>Trust us:<\/p>\n<p>This sort of shenanigans is gonna get you in trouble with both the affiliate and traffic network!<\/p>\n<p>This is unfair and dishonest to your users which obviously <strong>won\u2019t become leads<\/strong> after all.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-congratulations-youve-won\"><\/span><strong>2. Congratulations! You&#8217;ve won!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Remember 3 strictly forbidden sentences: \u201cFree\u201d, \u201cCongratulations\u201d, and \u201cYou\u2019ve won!\u201d<\/p>\n<p>Those can be used, of course, but only if you\u2019re certain that users will actually <strong>get a reward by clicking on the confirmation button.<\/strong><\/p>\n<p>What kind of reward?<\/p>\n<p>It can be an incentive and may not even be allowed, according to the offer\u2019s restrictions.<\/p>\n<p>What\u2019s the lesson, then?<\/p>\n<p>Don\u2019t promise something you can\u2019t give! It\u2019s misleading!<\/p>\n<p>It\u2019s better to give a chance to win instead of actually promising a sure victory.<\/p>\n<p><strong>Bad use of banners<\/strong><\/p>\n<p><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/3-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3512\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/3-1.jpg\" alt=\"banner 3\" width=\"500\" height=\"348\" \/><\/a><\/p>\n<p style=\"text-align: left;\"><strong>Good use of banners<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/4.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3513\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/4.jpg\" alt=\"banner 4\" width=\"620\" height=\"250\" \/><\/a><\/p>\n<h4><\/h4>\n<h3><span class=\"ez-toc-section\" id=\"3-use-of-copyrighted-images-without-the-brands-permission\"><\/span><strong>3. Use of copyrighted images without the brand&#8217;s permission<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Bad use of banners<\/strong><\/p>\n<p><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/5.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3514\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/5.jpg\" alt=\"banner 5\" width=\"620\" height=\"250\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/5.jpg 620w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/5-250x101.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/5-120x48.jpg 120w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p style=\"text-align: left;\"><strong>Good use of banners<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/6.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3515\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/6.jpg\" alt=\"banner 6\" width=\"620\" height=\"250\" \/><\/a><\/p>\n<p>Nowadays, brands are everything and most of the times their\u00a0logos speak louder than words to <strong>attract people&#8217;s attention!<\/strong><\/p>\n<p>When choosing your banner, always make sure you\u2019re not using images like the ones shown on the \u201cbad examples\u201d above.<\/p>\n<p>Using this type of materials is completely forbidden since you\u2019re using a brand\u2019s image and its copyrighted content without legal permission.<\/p>\n<p>In this case, law and justice can be involved!<\/p>\n<p>You can even be warned or banned from affiliate networks.<\/p>\n<p>Please listen to us funky gals and <strong>ALWAYS follow our advice!<\/strong><\/p>\n<p>When you create your campaign, make sure the banner you\u2019re gonna use doesn\u2019t have any logo or brand name used without permission, since that can get you in trouble.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-banners-with-call-to-actions-promising-access-to-free-content\"><\/span><strong>4. Banners with Call-to-actions promising access to free content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Bad use of banners<\/strong><\/p>\n<p><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/banner1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3516\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/banner1.jpg\" alt=\"banner 10\" width=\"620\" height=\"125\" \/><\/a><\/p>\n<p style=\"text-align: left;\"><strong>Good use of banners<\/strong><\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/banner2.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-3517\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/banner2.jpg\" alt=\"banner 11\" width=\"620\" height=\"125\" \/><\/a><\/p>\n<p>The word \u201cFree\u201d is completely forbidden in affiliate marketing. You <strong>can\u2019t promise access to FREE content<\/strong> in CPA or CPS offers.<\/p>\n<p>Why is that?<\/p>\n<p>Because the user will ultimately have to pay <strong>for a subscription service or for a sale.<\/strong><\/p>\n<p>Once they\u2019re paying, it\u2019s no longer free content and you\u2019ll most likely get in trouble with your affiliate network.<\/p>\n<p>Use call to actions that appeal for <strong>user engagement and interaction<\/strong> instead.<\/p>\n<p>That\u2019s how you get people to click only if they\u2019re really interested in knowing more about the offer you\u2019re promoting.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-dont-blind-lead-your-traffic-to-offers-which-content-users-are-not-aware-of-or-do-not-match-the-banner\"><\/span><strong>5. Don\u2019t blind lead your traffic to offers which content users are not aware of or do not match the banner<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>For example, we\u2019ve searched for a website to download Rihanna songs. And this is what appeared:<br \/>\n<a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/19.png\"><img decoding=\"async\" class=\"aligncenter wp-image-3518\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/19.png\" alt=\"banner 19\" width=\"312\" height=\"351\" \/><\/a><\/p>\n<p>When clicking the DOWNLOAD banner-button, we were redirected here:<\/p>\n<p><a href=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/20.png\"><img decoding=\"async\" class=\"aligncenter wp-image-3519\" src=\"https:\/\/academy.mobidea.com\/wp-content\/uploads\/2017\/03\/20.png\" alt=\"banner 20\" width=\"312\" height=\"483\" \/><\/a><\/p>\n<p>In the end, <strong>a misleading banner redirects to a misleading pre-lander.<\/strong><\/p>\n<p>Great, right?<\/p>\n<p>Do we really wanna click any further?<\/p>\n<p>Hell no!<\/p>\n<p>These aren\u2019t the Rihanna\u2019s song we wanted, and more than that, we\u2019ll remember there\u2019s such a download button and will ignore it <strong>even if there\u2019s a real offer behind.<\/strong><\/p>\n<p>This is when the Publisher (owner of the webpage) is involved because this rotten practice <strong>will scare users away!<\/strong><\/p>\n<p>Another type of blind lead can be addressed when using a banner that redirects the user to a signup form, where the form <strong>doesn\u2019t provide any info<\/strong> about the offer\u2019s content the users are signing up for.<\/p>\n<p>This basically means you\u2019re <strong>leading your user into a dark zone<\/strong> where they don\u2019t know what kind of content they\u2019ll get.<\/p>\n<p>This can be harmful for you because you can lose conversions due to a lack of info or misinformation.<\/p>\n<p>By using blind leading, you can also notice that user\u2019s expectations from the Call-to-Action of the banner end up being thwarted since they\u2019re directed to something completely different.<\/p>\n<p>It\u2019s a case of <strong>expectation management<\/strong>, besides the obvious problem you can have with your affiliate program.<\/p>\n<p>Never forget that it\u2019s <strong>your reputation and image<\/strong> that can be destroyed forever.<\/p>\n<p>As a result, you can be punished by the network, which starts losing trust in you as a publisher.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-use-of-images-with-sexual-content-that-dont-follow-countrypublisher-rules\"><\/span><strong>6. Use of images with sexual content that don\u2019t follow country\/publisher rules<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The affiliate marketing world is aware that the adult segment is very popular and commonly associated with a <strong>great amount of leads and revenues.<\/strong><\/p>\n<p>However, when promoting this type of offers, you should pay attention to <strong>the country and the carrier permission<\/strong> regarding the category of sexual content you can use on your banner to promote the offer.<\/p>\n<p>Yes, it\u2019s true! There are rules regarding the type of images you can use and these depend on the country you wanna promote on!<\/p>\n<p>There are <strong>four categories of adult content.<\/strong><\/p>\n<p>This means the images you can use on your banners should match the correspondent country category.<\/p>\n<ol>\n<li><strong>Glamour:<\/strong> images with sexy girls that always have clothes on. No touching\u00a0or nudity allowed<\/li>\n<li><strong>Sexy:<\/strong> images with girls showcasing sexy poses &#8211; bikini or lingerie<\/li>\n<li><strong>Topless:<\/strong> images with girls doing sexy poses. Showing breasts and self-touching is allowed<\/li>\n<li><strong>Hardcore:<\/strong> images with explicit, straight sex (no minors, brutality or animals allowed)<\/li>\n<\/ol>\n<p>In case you\u2019re promoting adult content using banners, please be sure that you\u2019re following the rules of the country where you\u2019re promoting.<\/p>\n<p>Otherwise, you\u2019ll most probably have problems.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-use-of-images-with-pedophilia-zoophilia-or-aggressive-content\"><\/span><strong>7. Use of images with pedophilia, Zoophilia or aggressive content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This is <strong>totally forbidden.<\/strong><\/p>\n<p>It\u2019s one of the most basic affiliate marketing rules and can therefore be found in any Terms and Conditions when you sign up for a program.<\/p>\n<p>If you use this type of banners, there\u2019ll be no excuses or forgiveness from the affiliate network and advertiser, we can assure you!<\/p>\n<p>All that money, effort, and time you\u2019ve put into your campaign is gonna be wasted as you <strong>won\u2019t receive none of the money generated from those leads.<\/strong><\/p>\n<p>What else is gonna happen to your sorry self?<\/p>\n<p>You\u2019ll be <strong>banned from the affiliate program!<\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"conclusion-%e2%80%93-what-youve-gotta-remember\"><\/span><strong>Conclusion &#8211; What You&#8217;ve Gotta Remember!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Never forget: the trick for you to build a trustworthy, lasting, and profitable business relationship is to be <strong>as honest as possible.<\/strong><\/p>\n<p>You need to get quality leads that\u2019ll spend money on your offers.<\/p>\n<p>To do it, you\u2019ll need to use banners that have a good performance, follow the promotional rules, and are <strong>an accurate preview of the offer\u2019s content.<\/strong><\/p>\n<p>In the end, you&#8217;ve gotta be totally honest with the audience and use banners and a call to action that match the offer&#8217;s content.<\/p>\n<p>Moreover, it\u2019s important to analyze all the aspects, including your <strong>target group<\/strong>, considering their interests, so that you can deliver quality content.<\/p>\n<p>If a visitor signs up for the offer and gets what the banner has promised, it\u2019s possible that they\u2019ll continue to subscribe in the future.<\/p>\n<p>On the other hand, if your banner promises something totally different from the actual offer, it\u2019s most likely that <strong>you\u2019ll lose that potential user.<\/strong><\/p>\n<p>Got any doubts about the banner you wanna use?<\/p>\n<p>You can always <strong>get in touch with your Account Manager<\/strong>, or contact the experts of your affiliate network\u2019s Support Team.<\/p>\n<p>They are there for a reason:<\/p>\n<p>To help you when you have questions assaulting your brain and making you feel insane!<\/p>\n<p>We sure hope you found this article useful!<\/p>\n<p>We know it\u2019s gonna help you avoid some mistakes.<\/p>\n<p>On Mobidea, you know we\u2019ve always got your back!<\/p>\n<p>Our mission is to guide you and provide all the necessary info for your campaign to be a <strong>marketing success with zero risks!<\/strong><\/p>\n<p>Cheers from these two queens!<\/p>\n<p>Feel like asking questions about misleading banners?<\/p>\n<p>Us girls are here for you!<\/p>\n<p>Ask those questions now!<\/p>\n<p><span style=\"font-size: 14pt;\"><strong>See Also:<\/strong><\/span><\/p>\n<ul style=\"list-style-type: disc;\">\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/banners-tips-improve-performance\/\">Banners: Tips To Improve Campaign Performance<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/banner-design-ads\/\">Banner Design for Affiliate Marketing: The Definitive Guide<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/banner-ad-copy-different-languages\/\">How to Write Banner Ad Copy in Different Languages<\/a><\/li>\n<\/ul>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2062404457\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"Introduction Our Academy is growing incredibly fast. In these first years of this remarkable affiliate marketing educational platform, you\u2019ve been able to learn a whole lotta cool things! Even so, it\u2019s only just beginning! Indeed, there\u2019s still much to learn! In previous posts, you\u2019ve learned about the most popular and common pre-landers. You\u2019ve also been&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\">View Article<\/a>","protected":false},"author":35,"featured_media":5071,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[227,168,172,174,183,186,214],"learning_paths":[3825],"class_list":["post-3493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-traffic","tag-adult","tag-affiliate-marketing","tag-banners","tag-concepts","tag-cpa","tag-optimization","learning_paths-banner"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":true,"content":true,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Difference Between Misleading Banners and Non-Misleading Banners<\/title>\n<meta name=\"description\" content=\"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Difference Between Misleading Banners and Non-Misleading Banners\" \/>\n<meta property=\"og:description\" content=\"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobidea Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mobidea\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-01T16:00:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-05-16T16:54:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"844\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mariana Neves\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobacademy\" \/>\n<meta name=\"twitter:site\" content=\"@Mobideanews\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\",\"url\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\",\"name\":\"The Difference Between Misleading Banners and Non-Misleading Banners\",\"isPartOf\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg\",\"datePublished\":\"2017-03-01T16:00:38+00:00\",\"dateModified\":\"2018-05-16T16:54:26+00:00\",\"author\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/a036448e17ab30f983ea456d8ae840f8\"},\"description\":\"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage\",\"url\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg\",\"contentUrl\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg\",\"width\":1500,\"height\":844,\"caption\":\"The Difference Between Misleading Banners and Non-Misleading Banners\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mobidea.com\/academy\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Difference Between Misleading Banners and Non-Misleading Banners\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/#website\",\"url\":\"https:\/\/www.mobidea.com\/academy\/\",\"name\":\"Mobidea ACademy\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mobidea.com\/academy\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/a036448e17ab30f983ea456d8ae840f8\",\"name\":\"Mariana Neves\",\"description\":\"Mariana Neves is a born traveler and a bit of a dreamer who's always concerned with affiliates! Her passion is writing, and that's why her articles look so perfectly crafted and artsy! Packing all kinds of sweet knowledge and with more experience than most, Mariana is tech-savvy and ready to astonish you with her expertly written content. Read articles created by Mariana or cry later!\",\"sameAs\":[\"https:\/\/x.com\/mobacademy\"],\"url\":\"https:\/\/www.mobidea.com\/academy\/author\/mariana-neves\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Difference Between Misleading Banners and Non-Misleading Banners","description":"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/","og_locale":"en_US","og_type":"article","og_title":"The Difference Between Misleading Banners and Non-Misleading Banners","og_description":"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!","og_url":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/","og_site_name":"Mobidea Academy","article_publisher":"https:\/\/www.facebook.com\/Mobidea\/","article_published_time":"2017-03-01T16:00:38+00:00","article_modified_time":"2018-05-16T16:54:26+00:00","og_image":[{"width":1500,"height":844,"url":"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg","type":"image\/jpeg"}],"author":"Mariana Neves","twitter_card":"summary_large_image","twitter_creator":"@mobacademy","twitter_site":"@Mobideanews","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/","url":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/","name":"The Difference Between Misleading Banners and Non-Misleading Banners","isPartOf":{"@id":"https:\/\/www.mobidea.com\/academy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage"},"image":{"@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg","datePublished":"2017-03-01T16:00:38+00:00","dateModified":"2018-05-16T16:54:26+00:00","author":{"@id":"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/a036448e17ab30f983ea456d8ae840f8"},"description":"Understand why misleading banners are a bane in the world of online marketing by checking this insightful Mobidea Academy article!","breadcrumb":{"@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#primaryimage","url":"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg","contentUrl":"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/03\/The-Difference-Between-Misleading-Banners-and-Non-Misleading-Banners.jpg","width":1500,"height":844,"caption":"The Difference Between Misleading Banners and Non-Misleading Banners"},{"@type":"BreadcrumbList","@id":"https:\/\/www.mobidea.com\/academy\/misleading-banners-vs-non-misleading-banners\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mobidea.com\/academy\/"},{"@type":"ListItem","position":2,"name":"The Difference Between Misleading Banners and Non-Misleading Banners"}]},{"@type":"WebSite","@id":"https:\/\/www.mobidea.com\/academy\/#website","url":"https:\/\/www.mobidea.com\/academy\/","name":"Mobidea ACademy","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mobidea.com\/academy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/a036448e17ab30f983ea456d8ae840f8","name":"Mariana Neves","description":"Mariana Neves is a born traveler and a bit of a dreamer who's always concerned with affiliates! Her passion is writing, and that's why her articles look so perfectly crafted and artsy! Packing all kinds of sweet knowledge and with more experience than most, Mariana is tech-savvy and ready to astonish you with her expertly written content. Read articles created by Mariana or cry later!","sameAs":["https:\/\/x.com\/mobacademy"],"url":"https:\/\/www.mobidea.com\/academy\/author\/mariana-neves\/"}]}},"_links":{"self":[{"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/posts\/3493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/comments?post=3493"}],"version-history":[{"count":13,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/posts\/3493\/revisions"}],"predecessor-version":[{"id":14304,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/posts\/3493\/revisions\/14304"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/media\/5071"}],"wp:attachment":[{"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/media?parent=3493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/categories?post=3493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/tags?post=3493"},{"taxonomy":"learning_paths","embeddable":true,"href":"https:\/\/www.mobidea.com\/academy\/wp-json\/wp\/v2\/learning_paths?post=3493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}