{"id":33075,"date":"2023-07-20T16:11:10","date_gmt":"2023-07-20T15:11:10","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=33075"},"modified":"2024-03-19T11:44:35","modified_gmt":"2024-03-19T11:44:35","slug":"mobile-content-offer-propush-40-profit-case-study","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/","title":{"rendered":"[Case Study] Mobile Content Offer + ProPush: 40% of Campaign Profit"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-114162543\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p>Founded back in 2019, <a title=\"ProPush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" target=\"_blank\" rel=\"nofollow noopener\">ProPush<\/a> has quickly climbed the ranks and established itself as one of the most innovative push services out there.<\/p>\n<p>Known for its ability to increase revenue without hampering the user experience, <a class=\"thirstylink\" title=\"ProPush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" target=\"_blank\" rel=\"nofollow noopener\">ProPush<\/a> is an ideal solution for affiliates and webmasters alike.<\/p>\n<p>Let\u2019s dive deep into one of the many cases where <a class=\"thirstylink\" title=\"ProPush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" target=\"_blank\" rel=\"nofollow noopener\">ProPush<\/a> helped a marketer increase profits by 40%.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#setting-the-stage\" >Setting the Stage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#the-main-goal\" >The Main Goal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#campaign-launch\" >Campaign Launch<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#day-1\" >Day 1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#day-2\" >Day 2<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#day-3\" >Day 3<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#campaign-optimization\" >Campaign Optimization<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#day-4\" >Day 4<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/#taking-your-campaign-to-the-next-level-with-propush\" >Taking Your Campaign to the Next Level with ProPush<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"setting-the-stage\"><\/span><strong>Setting the Stage<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>First, let\u2019s go over some key details to help set the stage for the case study.<\/p>\n<p>To start, the marketer used a Giveaway offer. This user also tested other offers live to see if they would perform better than the original.<\/p>\n<p>PropellerAds was the traffic source and ProPush was used to maximize notification opportunities.<\/p>\n<p><strong>How does it work?<\/strong><\/p>\n<p>After the advertiser added the ProPush tag to his landing page, users began seeing an opt-in request. Upon subscription, these users started receiving relevant push alerts that never spoilt the main offer\u2019s flow.<\/p>\n<p>The marketer also used Bemob for tracking to track the campaign\u2019s pop-under traffic, which covered Tier-2 and Tier-3 GEOs.<\/p>\n<p>The marketer\u2019s goal was to generate more revenue from an offer that yielded less than $1 per conversion:<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2800363968\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p><em>\u201cI wanted to increase my earnings. Since testing new offers can be costly, ProPush ensures that I won&#8217;t exhaust my entire testing budget.\u201d<\/em><\/p>\n<ul>\n<li><strong>Traffic Source:<\/strong> <a title=\"PropellerAds\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propellerads-5\/\" target=\"_blank\" rel=\"nofollow noopener\">PropellerAds<\/a> (Check Mobidea Academy&#8217;s <a href=\"https:\/\/www.mobidea.com\/academy\/propeller-ads-review\/\">PropellerAds review<\/a>)<\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Additional Monetization Platform:<\/strong> <a class=\"thirstylink\" style=\"background-color: #ffffff; font-family: var(--global-font-family); font-size: var(--font-size-regular);\" title=\"ProPush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" target=\"_blank\" rel=\"nofollow noopener\">ProPush<\/a><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> for additional monetization (Check Mobidea Academy&#8217;s <\/span><a style=\"background-color: #ffffff; font-family: var(--global-font-family); font-size: var(--font-size-regular);\" href=\"https:\/\/www.mobidea.com\/academy\/propush-review\/\">ProPush review<\/a><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">)<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Tracking:<\/strong> <a class=\"thirstylink\" style=\"background-color: #ffffff; font-family: var(--global-font-family); font-size: var(--font-size-regular);\" title=\"bemob\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/bemob\/\" target=\"_blank\" rel=\"nofollow noopener\">BeMob<\/a><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> (Check Mobidea Academy&#8217;s <\/span><a style=\"background-color: #ffffff; font-family: var(--global-font-family); font-size: var(--font-size-regular);\" href=\"https:\/\/www.mobidea.com\/academy\/bemob-review\/\">BeMob review<\/a><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">)<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Type of Offer:<\/strong><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> Giveaway + Mobile Content<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Offer Payout:<\/strong><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> &lt; $1<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">GEOs:<\/strong><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> Tier 2 and Tier 3<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Goal:<\/strong><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> To assess the potential impact of ProPush on his earnings<\/span><\/li>\n<li><strong style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\">Traffic:<\/strong><span style=\"color: var(--global-font-color); font-family: var(--global-font-family); font-size: var(--font-size-regular);\"> Popunder<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"the-main-goal\"><\/span><strong>The Main Goal<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This marketer had a relatively successful campaign still in the early stages, but was faced with an extremely common challenge: after a certain period, offers would lose momentum and the profits would significantly decrease.<\/p>\n<p>While this occurred, this marketer wanted to have something in place that would keep the profit margin high, even while testing new offers.<\/p>\n<p>He had reservations about ProPush &#8212; namely that the code would have a negative effect on the CTR and overall revenue.<\/p>\n<p>To overcome this obstacle, the marketer performed simultaneous tests with duplicate landing pages to find the best setup.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"campaign-launch\"><\/span><strong>Campaign Launch<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"day-1\"><\/span><strong>Day 1<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Although the marketer prepared for an impact, he was pleasantly surprised that the ProPush tag didn\u2019t affect user behavior.<\/p>\n<p>The CTR remained high and the ROI maintained its performance while ProPush shined on its debut. On the first day, the marketer registered a profit of $1.979 with a 17.41% conversion rate, which is a great start.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"day-2\"><\/span><strong>Day 2<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>On the second day, conversion rates remained steady and the return on income also seemed unaffected.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"day-3\"><\/span><strong>Day 3<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Things slowed down by the third day due to the areas that were being targeted. But, at this point, ProPush showed its value as its earnings covered the testing budget. Moreover, after seven days, the counting stats showed a rise in profits, ultimately validating the implementation of ProPush.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"campaign-optimization\"><\/span><strong>Campaign Optimization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"day-4\"><\/span><strong>Day 4<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>After 30 days, the marketer was ecstatic. The ProPush campaign showed a boost in revenue. The ROI and CTR were slightly affected in the long run, but the revenue significantly increased, making the shift a positive one.<\/p>\n<p>A month into the campaign, the results were notable. ProPush on its own generated $308.21 on a 13.37% conversion rate, proving once again its ability to open up a new revenue stream.<\/p>\n<p><em>&#8220;Will I recommend people to use ProPush?<\/em><\/p>\n<p><em>To my surprise, it didn&#8217;t impact my CTR as I expected, and the ROI turned out to be quite satisfactory. I&#8217;ll continue testing and expanding to more GEOs, eventually implementing push on all my landings.&#8221;<\/em><\/p>\n\t\t\t<div class=\"wps-shortcode-wrapper wps-button wps-button-center wps-style-default wps-button-wide\" id=\"wps-button\">\n\t\t\t\t<a href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" class=\"\" style=\"color:#ffffff;background-color:#ed6e40;border-color:#ba3b0d;border-radius:5px;-moz-border-radius:5px;-webkit-border-radius:5px\" target=\"_blank\" rel=\"nofollow\"  title=\"Default Button\"  id=\"default-button\">\n\t\t\t\t\t<span style=\"color:#ffffff;padding:13px 44px;font-size:17px;border-color:#ffba8c;border-radius:5px;-moz-border-radius:5px;-webkit-border-radius:5px;text-shadow:0px 0px 0px #000\">\n\t\t\t\t\t\t\ud83d\udc49 Get Started with ProPush\t\t\t\t\t<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\n<h2><span class=\"ez-toc-section\" id=\"taking-your-campaign-to-the-next-level-with-propush\"><\/span><strong>Taking Your Campaign to the Next Level with ProPush<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As you can see in this case study, <a class=\"thirstylink\" title=\"ProPush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/propush-3\/\" target=\"_blank\" rel=\"nofollow noopener\">ProPush<\/a> is an awesome addition for both webmasters and affiliates, which is the reason why it&#8217;s earned such a good reputation.<\/p>\n<p>Though it may require testing and adjusting, ProPush supports great landing page performance. The best part is that this monetization option provides yet another revenue stream regardless of your setup.<\/p>\n<p>Many expect ProPush to become part of every affiliate\u2019s toolkit because it can increase profits, ensure a steady income, and allows the rest of your campaigns to run smoothly.<\/p>\n<p>Try ProPush and check it yourself!<\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1752012108\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"Founded back in 2019, ProPush has quickly climbed the ranks and established itself as one of the most innovative push services out there. Known for its ability to increase revenue without hampering the user experience, ProPush is an ideal solution for affiliates and webmasters alike. Let\u2019s dive deep into one of the many cases where&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/\">View Article<\/a>","protected":false},"author":16,"featured_media":33087,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8971],"tags":[182,8991],"learning_paths":[],"class_list":["post-33075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-case-study","tag-propush"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobile Content Offer + ProPush: 40% Profit [Case Study]<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile Content Offer + ProPush: 40% Profit [Case Study]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mobidea.com\/academy\/mobile-content-offer-propush-40-profit-case-study\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobidea Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mobidea\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-20T15:11:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-19T11:44:35+00:00\" \/>\n<meta property=\"og:image\" 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