{"id":28058,"date":"2022-05-26T11:33:47","date_gmt":"2022-05-26T10:33:47","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=28058"},"modified":"2023-11-22T15:54:20","modified_gmt":"2023-11-22T15:54:20","slug":"trafficstars-optimizer","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/","title":{"rendered":"Improve Your Ad Performance with TrafficStars Optimizer"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1211186927\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p>Campaign optimization is a vital stage in online advertising. An increase in the number of ad campaigns will certainly lead to the fact that the marketer will not have enough time to monitor all the metrics qualitatively\u2026 Here comes the <a class=\"thirstylink\" title=\"trafficstars optimizer\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-optimizer\/\" target=\"_blank\" rel=\"nofollow noopener\">TrafficStars Optimizer<\/a>!<\/p>\n<p>This new tool aims to automate underperforming traffic sources to blacklists. In other words, you set up rules according to which blacklists are created.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-28071 size-full\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/trafficstars-optimizer-advantages.webp\" alt=\"trafficstars optimizer advantages\" width=\"497\" height=\"132\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/#how-can-optimizer-help-you\" >How Can Optimizer Help You?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/#how-to-use-optimizer\" >How To Use Optimizer?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/#how-to-track-the-performance\" >How To Track the Performance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/#key-benefits-of-the-optimizer\" >Key Benefits of the Optimizer<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"how-can-optimizer-help-you\"><\/span><strong>How Can Optimizer Help You?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With <a href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-review\/\">TrafficStars<\/a> Optimizer you\u2019ll be able to analyze traffic sources much easier and faster. Also, it gives you the ability to target a broader range of sources and optimize your budget to test new ones.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-use-optimizer\"><\/span><strong>How To Use Optimizer?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>First, <a title=\"trafficstars optimizer\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-optimizer\/\" target=\"_blank\" rel=\"nofollow noopener\">register on TrafficStars<\/a> for free.<\/p>\n<p>Then, log in to your account, and you can easily find the Optimizer in your dashboard.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-34196\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/TrafficStars-Optimizer-1.webp\" alt=\"TrafficStars Optimizer\" width=\"1502\" height=\"488\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/TrafficStars-Optimizer-1.webp 1502w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/TrafficStars-Optimizer-1-300x97.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/TrafficStars-Optimizer-1-1024x333.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/TrafficStars-Optimizer-1-768x250.webp 768w\" sizes=\"(max-width: 1502px) 100vw, 1502px\" \/><\/p>\n<p>Once inside the Optimizer, you can move on to setting up the rules.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-34199\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/New-Optimizer.webp\" alt=\"New Optimizer\" width=\"1536\" height=\"722\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/New-Optimizer.webp 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/New-Optimizer-300x141.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/New-Optimizer-1024x481.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/New-Optimizer-768x361.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Here, configure the rules that will be applied to the campaign.<\/p>\n<p>You can block one of the following target options:<\/p>\n<ul>\n<li>Browser<\/li>\n<li>Carrier<\/li>\n<li>Country<\/li>\n<li>Creative<\/li>\n<li>Device<\/li>\n<li>Language<\/li>\n<li>OS<\/li>\n<li>Site<\/li>\n<li>Spot<\/li>\n<\/ul>\n<p>You can increase or decrease the bid for the spot.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-34197\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/change-bid.webp\" alt=\"change bid\" width=\"1410\" height=\"702\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/change-bid.webp 1410w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/change-bid-300x149.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/change-bid-1024x510.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/change-bid-768x382.webp 768w\" sizes=\"(max-width: 1410px) 100vw, 1410px\" \/><\/p>\n<p>You can add as many parameters and groups as you want. Combine different rules to get what suits you most.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2335304888\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>Don&#8217;t forget to give the Optimizer a name and save it. You can edit it anytime!<\/p>\n<p>Next, go to the Campaign to which you want to apply the rules.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-34220 size-full\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1.webp\" alt=\"add Optimizer\" width=\"1360\" height=\"508\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1.webp 1360w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1-300x112.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1-1024x382.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1-768x287.webp 768w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<p>Add several groups if needed. You can add as many parameters and groups as you want and combine different rules to get what suits you most.<\/p>\n<p>Don\u2019t forget to give the Optimizer a name and save it. You can edit it anytime!<\/p>\n<p>Next, go to the Campaign to which you want to apply the rules.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-34200\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer.webp\" alt=\"add Optimizer\" width=\"1360\" height=\"508\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer.webp 1360w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-300x112.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-1024x382.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/add-Optimizer-768x287.webp 768w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<p>If you have multiple ad campaigns, go to the Optimizer settings and find this button. This way, you can quickly assign an optimizer to required ad campaigns.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-34202\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign.webp\" alt=\"Assign Optimizer to campaign\" width=\"1684\" height=\"538\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign.webp 1684w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign-300x96.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign-1024x327.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign-768x245.webp 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Assign-Optimizer-to-campaign-1536x491.webp 1536w\" sizes=\"(max-width: 1684px) 100vw, 1684px\" \/><\/p>\n<p>You can link the Optimizer with already running ad campaigns, and they will not be stopped for moderation.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-track-the-performance\"><\/span><strong>How To Track the Performance<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To track the performance of the Optimizer, go under the <strong><em>History Log<\/em><\/strong> tab.<\/p>\n<p>Once there, you can find in-depth information about campaigns, their conditions, rules, etc.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-34205 size-full\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log.webp\" alt=\"Optimizer History Log\" width=\"2048\" height=\"788\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log.webp 2048w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log-300x115.webp 300w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log-1024x394.webp 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log-768x296.webp 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/05\/Optimizer-History-Log-1536x591.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"key-benefits-of-the-optimizer\"><\/span><strong>Key Benefits of the Optimizer<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>Automate the blacklisting of ad spots and sources that don\u2019t meet your requirements.<\/li>\n<li>Automate bid adjustments for each spot individually to achieve the best results.<\/li>\n<li>Combine any rules to achieve the best result.<\/li>\n<li>The optimizer can be applied to any ad campaign in TrafficStars.<\/li>\n<li>Save your time and cut costs eventually.<\/li>\n<\/ol>\n\t\t\t<div class=\"wps-shortcode-wrapper wps-button wps-button-center wps-style-default wps-button-wide\" id=\"wps-button\">\n\t\t\t\t<a href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-optimizer\/\" class=\"\" style=\"color:#ffffff;background-color:#ed6e40;border-color:#ba3b0d;border-radius:5px;-moz-border-radius:5px;-webkit-border-radius:5px\" target=\"_blank\" rel=\"nofollow\"  title=\"Default Button\"  id=\"default-button\">\n\t\t\t\t\t<span style=\"color:#ffffff;padding:13px 44px;font-size:17px;border-color:#ffba8c;border-radius:5px;-moz-border-radius:5px;-webkit-border-radius:5px;text-shadow:0px 0px 0px #000\">\n\t\t\t\t\t\t\ud83d\udc49 Get Started with TrafficStars Optimizer\t\t\t\t\t<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-3909746222\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"Campaign optimization is a vital stage in online advertising. An increase in the number of ad campaigns will certainly lead to the fact that the marketer will not have enough time to monitor all the metrics qualitatively\u2026 Here comes the TrafficStars Optimizer! This new tool aims to automate underperforming traffic sources to blacklists. In other&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/\">View Article<\/a>","protected":false},"author":16,"featured_media":28081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[218],"learning_paths":[],"class_list":["post-28058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-review"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Improve Your Ad Performance with TrafficStars Optimizer<\/title>\n<meta name=\"description\" content=\"Use TrafficStars Optimizer and quickly improve the performance of your ad campaigns.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Improve Your Ad Performance with TrafficStars Optimizer\" \/>\n<meta property=\"og:description\" content=\"Use TrafficStars Optimizer and quickly improve the performance of your ad campaigns.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mobidea.com\/academy\/trafficstars-optimizer\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobidea Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mobidea\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-26T10:33:47+00:00\" \/>\n<meta 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