{"id":27439,"date":"2022-04-14T12:16:04","date_gmt":"2022-04-14T11:16:04","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=27439"},"modified":"2022-04-21T17:09:47","modified_gmt":"2022-04-21T16:09:47","slug":"rule-based-campaigns-propellerads","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/","title":{"rendered":"Make Your Marketing Life Easier with Rule-Based Campaigns in PropellerAds"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-3815545387\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p>Smart optimization, outstanding performance, and speedy results\u2014in a perfect world, this is what happens to an affiliate marketer&#8217;s campaigns to succeed in this business.<\/p>\n<p>While we don&#8217;t live in a perfect world, <a href=\"https:\/\/www.mobidea.com\/academy\/propeller-ads-review\/\">PropellerAds<\/a> is doing its best to make this dream a reality for marketers with the help of its newest feature, and that&#8217;s <a class=\"thirstylink\" title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Rule-based Optimization<\/a>.<\/p>\n<p>Imagine spending less time checking and optimizing your campaigns and more time sipping champagne! Or find other profitable offers to promote\u2014whichever makes you happy.<\/p>\n<p>The point is that optimization is a time and energy-consuming activity that a program can perform for as long as you provide enough details on how to optimize and you receive enough data for the program to work with.<\/p>\n<p>In this article, we&#8217;ll talk about how it works, how to set it up for your campaigns, and why you should use it.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#how-does-rule-based-optimization-work\" >How does Rule-Based Optimization Work?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#parameters\" >Parameters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#logics-used\" >Logics Used<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#how-to-set-up-rule-based-optimization-in-propellerads\" >How to Set Up Rule-Based Optimization in PropellerAds<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#during-campaign-creation\" >During Campaign Creation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#edit-existing-campaigns\" >Edit Existing Campaigns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#example-of-rule-based-optimization\" >Example of Rule-Based Optimization<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#what-are-the-benefits-of-rule-based-optimization-on-propellerads\" >What are the Benefits of Rule-Based Optimization on PropellerAds?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#if-you-havent-tried-it-yet-start-now\" >If you haven\u2019t tried it yet, start now!<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"how-does-rule-based-optimization-work\"><\/span><strong>How does Rule-Based Optimization Work?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a class=\"thirstylink\" title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Rule-Based Optimization<\/a> is a tool that uses data from your actively running campaigns to optimize them automatically, so you don&#8217;t have to do it manually.<\/p>\n<p>It changes some of the parameters of your campaigns by:<\/p>\n<ul>\n<li>increasing bids to gain more traffic,<\/li>\n<li>reducing bids when overspending,<\/li>\n<li>pausing targets or sources that are not converting,<\/li>\n<li>&#8230;or a combination of these.<\/li>\n<\/ul>\n<p>Basically, it just automates your CPC campaigns based on what you tell it to do. You can set adjustments based on spending limits, conversion goals, desired CPAs, ROIs, and CRs\u2014and the software will make sure everything runs smoothly.<\/p>\n<p><a class=\"thirstylink\" title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Rule-based optimization<\/a> is <strong>only applicable to CPC campaigns<\/strong> of Interstitial and <a href=\"https:\/\/www.mobidea.com\/academy\/push-ads\/\">Push ads<\/a>.<\/p>\n<p>Before getting started with rule-based optimization, you need to familiarize yourself with the required parameters to create a rule.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3976159919\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<h3><span class=\"ez-toc-section\" id=\"parameters\"><\/span><strong>Parameters<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>These will be the basis of the optimizations, so before the program performs an action, these parameters and their corresponding data will be assessed first.<\/p>\n<ul>\n<li>Spend &#8211; How much you have spent on the campaign.<\/li>\n<li>Conversions &#8211; How many users have performed the targeted action.<\/li>\n<li>Cost per Action (CPA) &#8211; The cost of acquiring conversions or targeted actions.<\/li>\n<li>Return on Investment (ROI) &#8211; The percentage of gain or loss from the investment in a campaign.<\/li>\n<li>Conversion Rate (CR) &#8211; The number of conversions divided by the number of clicks.<\/li>\n<\/ul>\n<p>You can use up to two parameters for your rule.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"logics-used\"><\/span><strong>Logics Used<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>PropellerAds&#8217; Rule-Based Optimization relies on If-Then Statements and <a href=\"https:\/\/www.bbc.co.uk\/bitesize\/guides\/zqp9kqt\/revision\/1#:~:text=Boolean%20logic%20uses%20algebra%20and,expressions%20in%20algorithms%20and%20programs.\" target=\"_blank\" rel=\"noopener\">Boolean Logic<\/a>. This means if the statement (or both statements) are true, then the rule shall apply, and the action will be carried out.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-set-up-rule-based-optimization-in-propellerads\"><\/span><strong>How to Set Up Rule-Based Optimization in PropellerAds<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>After familiarizing yourself with the parameters and what their corresponding data represents, you can now start creating rules.<\/p>\n<p>You can enforce rule-based optimization on new campaigns and active campaigns.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"during-campaign-creation\"><\/span><strong>During Campaign Creation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Here are the steps to adding rule-based optimization during campaign creation:<\/p>\n<p><strong>1) Create a Push Notification CPC Campaign.<\/strong><\/p>\n<p>Remember that <a class=\"thirstylink\" title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Rule-Based Optimization<\/a> is only available for Interstitial and Push Ads, and at the CPC pricing model. If you fail to choose this combination, the optimization option will not appear.<\/p>\n<p><strong>2) Add the Rules.<\/strong><\/p>\n<p>After setting your targeting options and your bids, you will arrive at the Rule-based Optimization section, right before the Audience Retargeting section. Click on the <em>Add Rule button<\/em>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-27477 size-full\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image10-copiar.webp\" alt=\"Add Rule based optimization for rule-based campaigns in PropellerAds\" width=\"677\" height=\"668\" \/><\/p>\n<p>You will notice that PropellerAds will show you \u201c4 Rule-Based Optimization Strategies\u201d on the right panel. You can utilize the strategies indicated if it is your first time trying this kind of auto-optimization.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-27480 size-full\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image6-copiar.webp\" alt=\"4 Rule-Based Optimization Strategies for rule-based campaigns in PropellerAds\" width=\"1831\" height=\"546\" \/><\/p>\n<p>Now to create your rule; first, you must add the baseline, which shall be based on the Spend or number of Conversions.<\/p>\n<p><img decoding=\"async\" width=\"620\" height=\"404\" class=\"aligncenter size-full wp-image-27482\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image1-copiar.webp\" alt=\"Spend or number of Conversions for rule-based campaigns in PropellerAds\" \/><\/p>\n<p>Choose whether you want the ad spend or the conversions to be higher or lower than a specific level.<\/p>\n<p>You can add a second rule, which uses the And-If Boolean Logic, which means both these rules must apply first before any action is performed by the program.<\/p>\n<p>Again, choose whether you want the parameter to be higher or lower than a number you set.<\/p>\n<p><img decoding=\"async\" width=\"620\" height=\"396\" class=\"aligncenter size-full wp-image-27483\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image11-copiar.webp\" alt=\"parameter to be higher or lower than a number for rule-based campaigns in PropellerAds\" \/><\/p>\n<p><strong>3) Add the Time Frame of Data That Will Be Evaluated.<\/strong><\/p>\n<p>It can be based on any of the following:<\/p>\n<ul>\n<li>1 hour<\/li>\n<li>24 hours<\/li>\n<li>1 week<\/li>\n<\/ul>\n<p><img decoding=\"async\" width=\"617\" height=\"392\" class=\"aligncenter size-full wp-image-27485\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image9-copiar.webp\" alt=\"time frame of data for rule-based campaigns in PropellerAds\" \/><\/p>\n<p><strong>4) Add the Action That Will Be Performed If the Rules You Set Have Passed.<\/strong><\/p>\n<p>The actions that can be performed are:<\/p>\n<ul>\n<li>increase zone bid<\/li>\n<li>decrease zone bid<\/li>\n<li>exclude zone<\/li>\n<\/ul>\n<p><img decoding=\"async\" width=\"621\" height=\"428\" class=\"aligncenter size-full wp-image-27488\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image2-copiar.webp\" alt=\"action that will be performed if the rules you set have passed for rule-based campaigns in PropellerAds\" \/><\/p>\n<p>If you choose to increase or decrease zone bid, you must add the increment in dollars.<\/p>\n<p><img decoding=\"async\" width=\"615\" height=\"400\" class=\"aligncenter size-full wp-image-27490\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image5-copiar.webp\" alt=\"If increase or decrease zone bid add the increment in dollars for rule-based campaigns in PropellerAds\" \/><\/p>\n<p>Then add the maximum increase\/decrease, which means the program will stop adjusting the bids once this level is reached.<\/p>\n<p><img decoding=\"async\" width=\"615\" height=\"400\" class=\"aligncenter size-full wp-image-27492\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image7-copiar.webp\" alt=\"maximum increase for rule-based campaigns in PropellerAds\" \/><\/p>\n<p>If you choose to exclude the zone, it means you will be blacklisting that zone. The program will pause zones that pass the rule so that you will no longer spend money on them.<\/p>\n<p><strong>5) Click on <em>Save and Apply<\/em>.<\/strong><\/p>\n<p>The rule shall then apply to your campaign immediately. Take note that at the moment, only one rule can be applied per campaign, so it would be best to apply a rule that consumes the most of your time when you do it manually.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"edit-existing-campaigns\"><\/span><strong>Edit Existing Campaigns<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Aside from adding rules during the campaign creation process, you can also edit already existing campaigns. Here\u2019s how:<\/p>\n<p><strong>1) Go to the Statistics Dashboard and Click on Your Campaign.<\/strong><\/p>\n<p>This will lead you to the campaign&#8217;s statistics page, where the data on your active zones, creatives, and targeting is displayed.<\/p>\n<p><img decoding=\"async\" width=\"1516\" height=\"377\" class=\"aligncenter size-full wp-image-27495\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image12-copiar.webp\" alt=\"campaign statistics page for rule-based campaigns in PropellerAds\" \/><\/p>\n<p><strong>2) Click on the Add Rule-based Optimization Button.<\/strong><\/p>\n<p><img decoding=\"async\" width=\"777\" height=\"490\" class=\"aligncenter size-full wp-image-27497\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image4-copiar.webp\" alt=\"Add rule-based optimization button in propellerads\" \/><\/p>\n<p><strong>3) Create the Rules on the Pop-up Window.<\/strong><\/p>\n<p>Follow the same steps as indicated above about rule creation.<\/p>\n<p><strong>4) Click on Save and Apply<\/strong><\/p>\n<p>The rule shall then apply to your campaign immediately.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"example-of-rule-based-optimization\"><\/span><strong>Example of Rule-Based Optimization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Let&#8217;s say you want to automatically pause a zone that spent more than $10 but received less than 2 conversions. Here&#8217;s how you should set it up:<\/p>\n<p><img decoding=\"async\" width=\"616\" height=\"397\" class=\"aligncenter size-full wp-image-27498\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image3-copiar.webp\" alt=\"Example of Rule-Based Optimization in PropellerAds\" \/><\/p>\n<p>Once you have saved and applied the rule, you will find it on the campaign&#8217;s statistics dashboard:<\/p>\n<p><img decoding=\"async\" width=\"1307\" height=\"348\" class=\"aligncenter size-full wp-image-27501\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/image8-copiar.webp\" alt=\"rule-based optimization on statistica dashboard in propellerads\" \/><\/p>\n<p>You can Edit or Delete the rule later on.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-are-the-benefits-of-rule-based-optimization-on-propellerads\"><\/span><strong>What are the Benefits of Rule-Based Optimization on PropellerAds?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are many benefits to using <a class=\"thirstylink\" title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Rule-Based Optimization<\/a> for your campaigns.<\/p>\n<p>First, it can help you save money by automatically pausing zones that are not performing well at the exact moment you deem that it is not working well. There is no need for you to check your campaigns every few hours to do so.<\/p>\n<p>Secondly, it can help you increase your return on investment (ROI) by optimizing your bids according to your goals and parameters. Unlike PropellerAds\u2019 auto-optimization, wherein the program decides on the optimization based on its own criteria, you can set the requirements on your own terms.<\/p>\n<p>Thirdly, you can adjust the bids without pausing the zone entirely. As such, you can maintain your target CPA without having to go through thousands of zones.<\/p>\n<p>Lastly, it can help you make data-driven decisions by providing you with the necessary information and data to back up your actions. You can then use this data to further improve your campaigns in the future.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"if-you-havent-tried-it-yet-start-now\"><\/span><strong>If you haven\u2019t tried it yet, start now!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Rule-based optimization is a great way to help you save time and money on your advertising campaigns.<\/p>\n<p>By automatically adjusting bids and excluding zones that do not meet your desired criteria, you can rest assured that your campaign is constantly performing at its best, even while you&#8217;re sleeping or out partying.<\/p>\n<p style=\"text-align: center;\"><strong><span style=\"font-size: 14pt;\"><a title=\"Try Rule-Based Optimization\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/try-rule-based-optimization\/\" target=\"_blank\" rel=\"nofollow noopener\">Try Rule-Based Optimization Today!<\/a><\/span><\/strong><\/p>\n<p><em><strong>Related content:<\/strong><\/em><\/p>\n<ul>\n<li><em><a href=\"https:\/\/www.mobidea.com\/academy\/propeller-ads-review\/\">PropellerAds Review<\/a><\/em><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/propellerads-multitag-publishers\/\">PropellerAds MultiTag For Publishers: Boost Earnings from Your Website Traffic<\/a><\/li>\n<\/ul>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-3586220192\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"Smart optimization, outstanding performance, and speedy results\u2014in a perfect world, this is what happens to an affiliate marketer&#8217;s campaigns to succeed in this business. While we don&#8217;t live in a perfect world, PropellerAds is doing its best to make this dream a reality for marketers with the help of its newest feature, and that&#8217;s Rule-based&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\">View Article<\/a>","protected":false},"author":185,"featured_media":27474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[205],"learning_paths":[],"class_list":["post-27439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-media-buying"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rule-Based Campaigns in PropellerAds: Make Your Life Easier in 2026<\/title>\n<meta name=\"description\" content=\"Use PropellerAds&#039; Rule-Based Optimization and get your campaigns automatically optimized.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rule-Based Campaigns in PropellerAds: Make Your Life Easier in 2026\" \/>\n<meta property=\"og:description\" content=\"Use PropellerAds&#039; Rule-Based Optimization and get your campaigns automatically optimized.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobidea Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mobidea\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-14T11:16:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-21T16:09:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/rule-based-optimization-in-propellerads.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"668\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Jairene Cruz-Eusebio\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Mobideanews\" \/>\n<meta name=\"twitter:site\" content=\"@Mobideanews\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\",\"url\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\",\"name\":\"Rule-Based Campaigns in PropellerAds: Make Your Life Easier in 2026\",\"isPartOf\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/rule-based-optimization-in-propellerads.webp\",\"datePublished\":\"2022-04-14T11:16:04+00:00\",\"dateModified\":\"2022-04-21T16:09:47+00:00\",\"author\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/f901ddd3fde00e3667d13bfde63dd6ce\"},\"description\":\"Use PropellerAds' Rule-Based Optimization and get your campaigns automatically optimized.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#primaryimage\",\"url\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/rule-based-optimization-in-propellerads.webp\",\"contentUrl\":\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/04\/rule-based-optimization-in-propellerads.webp\",\"width\":1200,\"height\":668,\"caption\":\"rule-based optimization in propellerads\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/rule-based-campaigns-propellerads\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mobidea.com\/academy\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Make Your Marketing Life Easier with Rule-Based Campaigns in PropellerAds\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/#website\",\"url\":\"https:\/\/www.mobidea.com\/academy\/\",\"name\":\"Mobidea Academy\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mobidea.com\/academy\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.mobidea.com\/academy\/#\/schema\/person\/f901ddd3fde00e3667d13bfde63dd6ce\",\"name\":\"Jairene Cruz-Eusebio\",\"description\":\"Jairene is a writer that has been in the field of affiliate marketing since 2013. 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