{"id":25067,"date":"2021-10-08T11:47:37","date_gmt":"2021-10-08T10:47:37","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=25067"},"modified":"2021-10-08T11:47:37","modified_gmt":"2021-10-08T10:47:37","slug":"guide-reach-younger-audience-with-manga-and-anime","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/guide-reach-younger-audience-with-manga-and-anime\/","title":{"rendered":"[Guide] Reach Younger Audience with Manga and Anime"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2977456359\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p><a class=\"thirstylink\" title=\"trafficstars manga\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-manga\/\" target=\"_blank\" rel=\"noopener sponsored\">TrafficStars<\/a> has stepped up into the Manga and Anime category!<\/p>\n<p>After merging with one of the leading mainstream Native and Push Ad Networks, RUNative, we have significantly increased our Manga and Anime traffic.<\/p>\n<p>In this article we will provide you with a better overview of this growing category and how to get the best out of it with TrafficStars.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/guide-reach-younger-audience-with-manga-and-anime\/#why-should-you-test-the-manga-and-anime-category\" >Why Should You Test the Manga and Anime Category?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/guide-reach-younger-audience-with-manga-and-anime\/#who-is-your-audience\" >Who is Your Audience?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"why-should-you-test-the-manga-and-anime-category\"><\/span><strong>Why Should You Test the Manga and Anime Category?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It is a niche high-quality traffic that gives you a wider reach to a younger audience with a higher conversion rate. With more than 300M daily impressions on different ad formats, such as Native, In-Page Push, 300&#215;250, 728&#215;90, you have the unique possibility to grab high-converting traffic and generate a huge profit.<\/p>\n<p>You might think that Manga and Anime users are mostly from Asian countries, but in reality you can reach a global audience from most Tier 1 countries. With more than 95% of Organic traffic you make sure that your audience is genuinely interested in such \u200b\u200ba genre and if you play your cards well and promote the right offer, you can get great results.<\/p>\n<p>The best converting verticals are Games, Dating, Comics, Casino, Gambing.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25080\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image7.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"who-is-your-audience\"><\/span><strong>Who is Your Audience?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Age Distribution: 70% of the audience is age 18-35.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25076\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image2.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>54% of the audience is English speaking.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25083\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image6.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>Top GEOs: US, FR, GB, DE, CA, PH, MY.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25092\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image3.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25086\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image5.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>Audience interests are:<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-1636982434\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<ul>\n<li>Animation And Comics<\/li>\n<li>Games<\/li>\n<li>Adult<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25089\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image4.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>The distribution between devices is the following:<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8.png\"><img decoding=\"async\" width=\"700\" height=\"401\" class=\"aligncenter size-large wp-image-25079\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-700x401.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-700x401.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-250x143.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-768x440.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-1536x879.png 1536w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-1024x586.png 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8-120x69.png 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/10\/image8.png 1999w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p><strong>Getting started with TrafficStars:<\/strong><\/p>\n<ul>\n<li><a class=\"thirstylink\" title=\"trafficstars manga\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-manga\/\" target=\"_blank\" rel=\"noopener sponsored\">Go to your TrafficStars account<\/a> -&gt; Create Campaign -&gt; In Settings tab choose Mainstream Categories: Mainstream General &amp; Manga \/ Anime<\/li>\n<li>Start with RON Campaign<\/li>\n<li>Begin with an average bid (ask your Account Manager)<\/li>\n<li>Optimize every day<\/li>\n<li>Whitelist \/ Blacklist on ad spot level<\/li>\n<li>Set up Prime campaigns for best converting spots on a higher bid<\/li>\n<li>A\/B test different creatives<\/li>\n<li>Use frequency capping &#8211; for RON campaigns we recommend 4-5 creatives with frequency capping 1 or 2, and at least 3-4 creatives with frequency capping 2 or 3 for Prime<\/li>\n<li>Consistently upload new creatives to avoid banner blindness<\/li>\n<li>Start optimising on OS, browser, language etc. level<\/li>\n<li>Always keep your RON campaign active (it\u2019s your basic tool to gather data)<\/li>\n<\/ul>\n<p><strong>Creatives:<\/strong><\/p>\n<ul>\n<li>Use attractive, bold images<\/li>\n<li>Use clear, uncluttered images<\/li>\n<li>Use images and content relevant to the offer:<\/li>\n<li>For dating offers &#8211; use photos of real people<\/li>\n<li>For gaming, casino, comics offers &#8211; use anime images<\/li>\n<\/ul>\n<p>Interested? <a class=\"thirstylink\" title=\"trafficstars manga\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/trafficstars-manga\/\" target=\"_blank\" rel=\"noopener sponsored\">Go to the TrafficStars account and launch new campaigns!<\/a><\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1010047153\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"TrafficStars has stepped up into the Manga and Anime category! After merging with one of the leading mainstream Native and Push Ad Networks, RUNative, we have significantly increased our Manga and Anime traffic. In this article we will provide you with a better overview of this growing category and how to get the best out&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/guide-reach-younger-audience-with-manga-and-anime\/\">View Article<\/a>","protected":false},"author":177,"featured_media":25104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[170],"learning_paths":[],"class_list":["post-25067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-affiliate-guides"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - 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