{"id":15902,"date":"2018-12-11T15:54:12","date_gmt":"2018-12-11T15:54:12","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=15902"},"modified":"2018-12-11T15:57:10","modified_gmt":"2018-12-11T15:57:10","slug":"plugrush-automated-rules","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/","title":{"rendered":"PlugRush Automated Rules Explained"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1372368065\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p>If you buy traffic from ad networks to convert offers as an affiliate marketer, you know it takes a lot of time to make sure your ad campaigns are optimized well. Daily optimization can be a real drag after some time. Much of it is very tedious and repetitive work, you may even need to outsource if you want to keep your sanity.<\/p>\n<p>But what if a free system could take care of most of this optimization work? Would you give it a go? Automated Rules can do this job instead of you and there\u2019s a place where it can happen for free!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#whats-the-deal-with-automation\" >What&#8217;s the Deal with Automation?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#using-plugrush-automated-rules\" >Using PlugRush Automated Rules<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#how-automated-rules-work\" >How Automated Rules Work<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#how-to-create-automated-rules\" >How to Create Automated Rules<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#conversion-tracking-between-mobidea-and-plugrush\" >Conversion Tracking Between Mobidea and PlugRush<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/#final-thoughts-ideas-for-your-newly-acquired-free-time\" >Final Thoughts: Ideas for Your Newly Acquired Free Time<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"whats-the-deal-with-automation\"><\/span>What&#8217;s the Deal with Automation?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When buying traffic from ad networks for the <a href=\"https:\/\/affiliates.mobidea.com\/apps\/list\/?utm_source=academy&amp;utm_medium=20&amp;utm_campaign=ar\">Mobidea offers<\/a> you\u2019re promoting, the key to your success will often be how well you optimize your ad campaigns.<\/p>\n<p>For example, when buying traffic from <a class=\"thirstylink\" title=\"PlugRush\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/plugrush\/\" target=\"_blank\" rel=\"nofollow noopener\">PlugRush<\/a>, you\u2019ll end up getting clicks from hundreds of sources, potentially containing thousands of sub-sources.<\/p>\n<p>Regardless what kind of traffic you\u2019re buying &#8211; mainstream or adult, desktop or mobile, from pops, banners or native ads &#8211; the variety is wonderful, but can be overwhelming if you don\u2019t have an efficient and effective way to manage it.<\/p>\n<p>The process of optimizing your ad campaigns has one goal &#8211; to find out which traffic converts well so you can buy more of it.<\/p>\n<p>Sounds simple, but in reality it takes up a lot time. You\u2019ll have to dig through many traffic sources within the network, locate the ones performing well, bid higher on them while blacklisting the ones that aren\u2019t meeting your standards. After a certain amount trial and error, ideally you\u2019ll know what to do.<\/p>\n<p>Just by this explanation, you realize that it\u2019s not very time-efficient to do all of this manually. Sooner or later you\u2019ll need to outsource or automate the process for the sake of your time management.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"using-plugrush-automated-rules\"><\/span><strong>Using PlugRush Automated Rules<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If the ad campaign optimization process outlined above sounds time-consuming, it\u2019s because it is. Especially if you want to get it right.<\/p>\n<p>With this in mind, the developers at the data-driven ad network <a href=\"https:\/\/www.plugrush.com\/?utm_source=mobidea&amp;utm_medium=blogpost&amp;utm_campaign=ar\" target=\"_blank\" rel=\"nofollow noopener\">PlugRush<\/a> got to work and built a system that would do this tedious ad campaign optimization work for you.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3793579013\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>It\u2019s called Automated Rules.<\/p>\n<p>Depending on how long you\u2019ve been in the affiliate marketing game, it\u2019s likely that you\u2019ve come across some automation tools. A few might even work pretty well, but there are a couple of pitfalls to them which are hard to overlook:<\/p>\n<ol>\n<li>Automation tools aren\u2019t free. Most of the good ones we\u2019ve tested cost several hundred dollars per month. That\u2019s a good chunk of money you could be spending on more traffic. Here PlugRush scores points with a massive advantage: their <a href=\"https:\/\/www.plugrush.com\/guides\/automated-rules-a-guide-to-automatic-optimization-for-advanced-advertisers?utm_source=mobidea&amp;utm_medium=blogpost&amp;utm_campaign=ar\" target=\"_blank\" rel=\"nofollow noopener\">Automated Rules<\/a> are 100% free to use.<\/li>\n<li>Automation tools complicate the media buying process. You see, the ideal workflow includes you, the ad network you\u2019re buying from, and Mobidea, which provides the offers. Clearcut and simple, right? Wrong. The reality is closer to a Facebook relationship status: It\u2019s complicated. In some cases, you\u2019ll need a tracking system in-between. Now imagine adding an automation tool on top of that. It would mean yet another third-party system involved in your day to day, that you also need to pay for. Not exactly motivating. Here\u2019s the twist though: if you use the Rules available on the PlugRush platform, you can avoid the complications and go back to the straightforward workflow we started with. Just you, the ad network providing the traffic and the affiliate network providing the offers.<\/li>\n<\/ol>\n<p>Now that we\u2019ve made our point about using Automated Rules, let\u2019s move on to the HOW of it.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-automated-rules-work\"><\/span>How Automated Rules Work<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s pretty simple, really. A rule applied to an ad campaign essentially tells it what to do, if certain events occur.<\/p>\n<p>For example, you could set a rule that will kick in to eliminate a source from your campaign, if it spent more than $5 without generating a conversion.<\/p>\n<p>This is likely one of the numerous things you do manually hour after hour, right? Wouldn\u2019t it be nice to outsource it to a robot? After all, they don\u2019t make mistakes if they\u2019re tired or bored, and besides, you\u2019ve got more important things to do.<\/p>\n<p>Just saying!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-create-automated-rules\"><\/span>How to Create Automated Rules<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The creation process is straightforward and consists of only three steps:<\/p>\n<ol>\n<li><strong>Set up conversion tracking between Mobidea and PlugRush<\/strong>. We\u2019ll go in depth on this step in the next section because it\u2019s a pretty important aspect even if you don\u2019t plan to use automatic optimization.<\/li>\n<li><strong>Create appropriate filters for the rule<\/strong>. To use the example we gave above, a rule to exclude traffic sources that spent $5 without generating a conversion is setup by:\n<ol style=\"list-style-type: lower-alpha;\">\n<li>1st filter: Cost greater than or equal to 5<\/li>\n<li>2nd filter: Conversions equal to 0<\/li>\n<\/ol>\n<\/li>\n<li>Apply both filters to the rule and you\u2019re done.<\/li>\n<li>Once filters are ready, simply populate the rule parameters and hit Save. Choose the following:<\/li>\n<\/ol>\n<ol style=\"list-style-type: lower-alpha;\">\n<li>Breakdown: Sources<\/li>\n<li>Action: Exclusion<\/li>\n<li>Conditions: Cost &gt;= 5; Conversion = 0<\/li>\n<li>Campaigns: Select the campaigns you want this rule to apply to.<\/li>\n<\/ol>\n<p>Here\u2019s a picture of what step 3 looks like:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-15906 size-large\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1-700x616.jpg\" alt=\"create rules\" width=\"700\" height=\"616\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1-700x616.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1-250x220.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1-768x676.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1-120x106.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/image1.jpg 800w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p><em><strong>Note:<\/strong> If you\u2019d like a much more detailed outline of how exactly PlugRush\u2019s automatic optimization system works, check out their full guide about <a href=\"https:\/\/www.plugrush.com\/guides\/automated-rules-a-guide-to-automatic-optimization-for-advanced-advertisers?utm_source=mobidea&amp;utm_medium=blogpost&amp;utm_campaign=ar\" target=\"_blank\" rel=\"nofollow noopener\">Automated Rules<\/a>.<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"conversion-tracking-between-mobidea-and-plugrush\"><\/span>Conversion Tracking Between Mobidea and PlugRush<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019d like to make use of conversion-based Automated Rules (FYI: they are the most worthwhile ones to use!) your first move is to set up conversion tracking between Mobidea and PlugRush.<\/p>\n<p>Conversion tracking works by sending a Click ID, which uniquely identifies each visitor coming from PlugRush\u2019s publishers with a token added to the PlugRush ad campaign URL. This Click ID is then stored by Mobidea and later used to tell PlugRush that a specific visitor converted, using what\u2019s called a \u201cpostback URL\u201d.<\/p>\n<p>To make conversion tracking between Mobidea and PlugRush happen, take the following steps:<\/p>\n<ol>\n<li><a href=\"https:\/\/affiliates.mobidea.com\/account\/postback\" target=\"_blank\" rel=\"noopener\">Set your custom global postback URL in Mobidea<\/a>\u00a0to:<\/li>\n<\/ol>\n<p>https:\/\/prprocess.com\/conversion\/?user_id=REPLACE&#038;click_id={{EXTERNAL_ID}}&#038;currency=USD&#038;payout={{MONEY}}<\/p>\n<p><strong>Note:<\/strong> Where it says REPLACE, you need to put your PlugRush user ID, which you can find listed on your <a href=\"https:\/\/admin.plugrush.com\/account\/login?utm_source=mobidea&amp;utm_medium=blogpost&amp;utm_campaign=ar\" target=\"_blank\" rel=\"nofollow noopener\">profile page at PlugRush<\/a>.<\/p>\n<p>2. When you get an offer URL from Mobidea, replace the &amp;tag={External_ID_from_traffic_source} part with &amp;tag={$click_id}.<\/p>\n<p>You won\u2019t be able to work with the url for an ad campaign at PlugRush before you apply this change. The tag \u201c&amp;tag={$click_id}\u201d is fundamental. It will let PlugRush send a Click ID to Mobidea for each visitor that converts.<\/p>\n<p>And that\u2019s about it.<\/p>\n<p>Easy, right?<\/p>\n<p>Now, let\u2019s get to the fun part.<\/p>\n<p>What to do\u2026 oh, what to do with all that extra free time you\u2019ll have, while your ad campaigns essentially get optimized by robots.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"final-thoughts-ideas-for-your-newly-acquired-free-time\"><\/span>Final Thoughts: Ideas for Your Newly Acquired Free Time<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To understand how much time can be saved by using Automated Rules, PlugRush actually asked some of their advertisers and active media buyers purchasing traffic for conversion-based offers.<\/p>\n<p>Many were able to achieve a reduction in time spent on optimizing campaigns of nearly 90%! Considering good media buyers spend most of their days optimizing the traffic they buy, that\u2019s huge.<\/p>\n<p>With this in mind, is there a better way to wrap up this beauty of a post than to give you some ideas on how to use all the extra free time you\u2019ll gain?<\/p>\n<p><strong>Idea 1: Sleep more<\/strong><\/p>\n<p>There are many studies that show it\u2019s a good idea to sleep for 7-8 hours each night. Now that you have extra time, why not spend it sleeping in a bit more often? Your active ad campaigns are pretty much taken care of.<\/p>\n<p><strong>Idea 2: Start a new hobby<\/strong><\/p>\n<p>Maybe you\u2019ve always wanted to learn the art of defending yourself properly in hand-to-hand combat. Why not take some Krav Maga classes? When you return to your desk all bruised, hopefully, you still have all your teeth to smile at the work being done by Automated Rules to optimize your ad campaigns automatically.<\/p>\n<p><strong>Idea 3: Create more ad campaigns<\/strong><\/p>\n<p>Maybe you don\u2019t need sleep and you\u2019re obsessed with media buying? If that describes you, just keep creating more ad campaigns and essentially setting them on auto-pilot with some Rules. It would certainly be a wise use of your newly acquired extra time.<\/p>\n<p><strong>Idea 4\u2026<\/strong><\/p>\n<p>Just kidding, we won\u2019t keep you any longer.<\/p>\n<p>Thanks for reading!<\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-3698972017\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"If you buy traffic from ad networks to convert offers as an affiliate marketer, you know it takes a lot of time to make sure your ad campaigns are optimized well. Daily optimization can be a real drag after some time. Much of it is very tedious and repetitive work, you may even need to&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/plugrush-automated-rules\/\">View Article<\/a>","protected":false},"author":32,"featured_media":15908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[208,224],"learning_paths":[],"class_list":["post-15902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-mobidea","tag-tips"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PlugRush Automated Rules 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