{"id":12373,"date":"2018-03-02T13:30:55","date_gmt":"2018-03-02T13:30:55","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=12373"},"modified":"2018-05-08T10:09:09","modified_gmt":"2018-05-08T10:09:09","slug":"jr-fisher-interview-awa-2017","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/","title":{"rendered":"J. R. Fisher Interview @ AWA 2017"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1367602526\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#awa-2017-interview-series-j-r-fisher\" >AWA 2017 Interview Series: J. R. Fisher<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#j-r-fisher-interview-at-awa-2017\" >J. R. Fisher Interview at AWA 2017<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#1-tell-us-about-yourself\" >1. Tell Us About Yourself<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#2-what-is-the-best-strategy-for-a-newbie\" >2. What is the Best Strategy for a Newbie?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#3-biggest-challenge-for-an-affiliate-marketer\" >3. Biggest Challenge for an Affiliate Marketer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#4-what-skills-are-needed-to-become-a-super-affiliate\" >4. What Skills are Needed to Become a Super Affiliate?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#5-what-would-you-tell-affiliates-who-are-experiencing-difficulties\" >5. What Would you Tell Affiliates who are Experiencing Difficulties?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#6-affiliate-marketing-mistakes\" >6. Affiliate Marketing Mistakes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#7-favorite-traffic-sources\" >7. Favorite Traffic Sources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#8-affiliate-fraud\" >8. Affiliate Fraud<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#9-how-to-develop-your-skills\" >9. How to Develop Your Skills?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#10-should-affiliates-read-a-specific-book-to-succeed\" >10. Should Affiliates Read a Specific Book to Succeed?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#11-affiliate-marketing-trends\" >11. Affiliate Marketing Trends<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#12-surprises-in-2017\" >12. Surprises in 2017<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/#13-future-plans\" >13. Future Plans<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"awa-2017-interview-series-j-r-fisher\"><\/span>AWA 2017 Interview Series: J. R. Fisher<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>J. R. Fisher is the president of survivalcavefood.com and a real affiliate marketing pro.<\/p>\n<p>We met him at <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-world-asia\/\">Affiliate World Asia<\/a>.<\/p>\n<p>Which means what?<\/p>\n<p>That we\u2019ve got an amazingly awesome interview to share with you!<\/p>\n<p>Check the video right now!<\/p>\n<p><iframe loading=\"lazy\" title=\"Affiliate World Asia 2017: J.R. Fisher - Interview\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/9Yl0WRs8swk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>What?<\/p>\n<p>Don\u2019t feel like listening or watching?<\/p>\n<p>Prefer reading?<\/p>\n<p>Go for it, then!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"j-r-fisher-interview-at-awa-2017\"><\/span>J. R. Fisher Interview at AWA 2017<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1-tell-us-about-yourself\"><\/span>1. Tell Us About Yourself<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I\u2019m J. R. Fisher and I started in 2009, on eBay and Amazon.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-1512157444\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>I formed my own company in 2010, where we actually manufacture survival foods.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website.jpg\"><img decoding=\"async\" width=\"700\" height=\"349\" class=\"aligncenter size-large wp-image-12380\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-700x349.jpg\" alt=\"survivalcavefood website\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-700x349.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-250x125.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-768x383.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-1024x511.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website-120x60.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/12\/survivalcavefood-website.jpg 1897w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>We\u2019ve been manufacturing for seven years.<\/p>\n<p>We have retailers throughout the United States, including Sears and Walmart.<\/p>\n<p>And that grew.<\/p>\n<p>I had a lot of people tell me that they wanted to know how we grew our company and that\u2019s why we came out with a course.<\/p>\n<p>That\u2019s what we\u2019re marketing now, which is the Digital Cash Academy.<\/p>\n<p>We actually teach people how to start an E-Commerce business from scratch and how to grow that business.<\/p>\n<p>It\u2019s all based on what we did.<\/p>\n<p>It\u2019s not theory:<\/p>\n<p>It\u2019s exactly how we did it.<\/p>\n<p>Now, we market that to a lot of people.<\/p>\n<p>We\u2019re getting good results out of it.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-what-is-the-best-strategy-for-a-newbie\"><\/span>2. What is the Best Strategy for a Newbie?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If I was a newbie&#8230;I consider myself a newbie to this day.<\/p>\n<p>Because you always have to be learning something.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-8831\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-700x394.jpg\" alt=\"two persons reading\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/two-persons-reading.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>I would concentrate more on something that interests you and that you like doing than going after the money.<\/p>\n<p>If you just go after the money, you may or may not have knowledge in that area.<\/p>\n<p>You may not like it.<\/p>\n<p>That means your odds of making money wouldn\u2019t be very good.<\/p>\n<p>I would actually go out there and would try to find out what I\u2019m interested in and try to <a href=\"https:\/\/www.mobidea.com\/academy\/profitable-niches\/\">find a niche<\/a> that matches my interest.<\/p>\n<p>I think you can do a whole lot better by doing that.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-biggest-challenge-for-an-affiliate-marketer\"><\/span>3. Biggest Challenge for an Affiliate Marketer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The biggest challenge is frustration.<\/p>\n<p>When you get into this, you think that you\u2019re just gonna instantly make money and you\u2019re gonna work four hours a week from a coffee shop and it\u2019s not like that.<\/p>\n<p>You&#8217;ve gotta put in the hours.<\/p>\n<p>The only way to really fail in doing this &#8211; because obviously people are succeeding &#8211; is to quit.<\/p>\n<p>The only way you can fail is to quit.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-what-skills-are-needed-to-become-a-super-affiliate\"><\/span>4. What Skills are Needed to Become a Super Affiliate?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The first one is patience.<\/p>\n<p>It\u2019s not gonna happen overnight.<\/p>\n<p>It didn\u2019t happen overnight for me.<\/p>\n<p>It doesn\u2019t happen overnight for most people.<\/p>\n<p>I think that\u2019s what they\u2019re looking for:<\/p>\n<p>It\u2019s quick money.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-9281\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-700x394.jpg\" alt=\"person with money bills\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/person-with-money-bills.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>Second thing?<\/p>\n<p>You\u2019ve gotta be prepared to work.<\/p>\n<p>If somebody\u2019s telling you that you\u2019re gonna make money and you won\u2019t have to do any work, it\u2019s probably not accurate.<\/p>\n<p>And the last thing is that you\u2019ve gotta be able to handle failure.<\/p>\n<p>Failure is part of this.<\/p>\n<p>I would say that you\u2019re gonna fail 80% of the time.<\/p>\n<p>But that small 20% way more than makes up for any of those failures that you would have.<\/p>\n<p>You have to have those three traits or you can\u2019t make it.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-what-would-you-tell-affiliates-who-are-experiencing-difficulties\"><\/span>5. What Would you Tell Affiliates who are Experiencing Difficulties?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When you\u2019re buying media, the cost of media generally matches what the market will bear.<\/p>\n<p>Just like any product, whether it be food or gasoline or cars or whatever.<\/p>\n<p>If you\u2019re buying media and it costs you a lot of money and you\u2019re not converting, I\u2019d look at your offer.<\/p>\n<p>Because if you have a really great offer and it\u2019s something of a high value, you\u2019d probably be doing okay.<\/p>\n<p>But if you\u2019re just trying to go for the masses and put a whole bunch of different offers that aren\u2019t great&#8230;yeah it\u2019s probably gonna cost you a lot of money and they won\u2019t do well.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-affiliate-marketing-mistakes\"><\/span>6. Affiliate Marketing Mistakes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Going after the quick buck.<\/p><div class=\"mobid-in-content-15-p_2-2\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3528233658\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"backlinks\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png\" alt=\"\"  srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png 970w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-250x52.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-700x144.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-768x158.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-120x25.png 120w\" sizes=\"(max-width: 970px) 100vw, 970px\" class=\"no-lazyload\" width=\"970\" height=\"200\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>Trying to make a quick dollar instead of trying to build a real, sustainable business.<\/p>\n<p>I also think that the big thing is that you need to check out what your offers are.<\/p>\n<p>They need to be <a href=\"https:\/\/www.mobidea.com\/academy\/choosing-cpa-offers\/\">good offers<\/a>.<\/p>\n<p>They need to be valid offers.<\/p>\n<p>And they need to add value to the buyer.<\/p>\n<p>If they don\u2019t, you\u2019re probably wasting your time.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-favorite-traffic-sources\"><\/span>7. Favorite Traffic Sources<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A lot of people complain about it but I like Facebook.<\/p>\n<p>They have a lot of data.<\/p>\n<p>You can really <a href=\"https:\/\/www.mobidea.com\/academy\/media-buying-campaign-targeting\/\">target people<\/a> in there.<\/p>\n<p>I think people who use Facebook tend to not target enough and they don\u2019t go back and look at their ads.<\/p>\n<p>One thing we do is that we run an ad and when we get some results we go:<\/p>\n<p>\u201cThat\u2019s great! But let\u2019s see which states in the United States are getting the best results.\u201d<\/p>\n<p>If one of them is getting $1.50 a click and another one is getting $2.50 a click, we get rid of the $2.50 and put all of the money in the $1.50.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-10167\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-700x394.jpg\" alt=\"money suitcase\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/06\/money-suitcase.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>It\u2019s all about constantly readjusting those ads and the targeting.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8-affiliate-fraud\"><\/span>8. Affiliate Fraud<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The first thing I would say?<\/p>\n<p>Know the rules.<\/p>\n<p>You\u2019re not gonna have as many problems if you know the rules.<\/p>\n<p>A lot of people will run ads and will lose accounts because they didn\u2019t read the rules.<\/p>\n<p>And then they\u2019ll blame somebody else for that problem.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-fraud\/\">Fraud is a real thing<\/a> and we\u2019ve been hit with it.<\/p>\n<p>I would also say:<\/p>\n<p>Vet the offers and vet the affiliates.<\/p>\n<p>Figure out who they are.<\/p>\n<p>Before somebody can offer our course they have to fill out a questionnaire.<\/p>\n<p>And that usually wipes out 90% of the bad people.<\/p>\n<p>We\u2019ve had some bad people try to offer it.<\/p>\n<p>They were pretty much <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-marketing-scams\/\">a scam<\/a>.<\/p>\n<p>That\u2019s the way we do it.<\/p>\n<p>We vet them.<\/p>\n<p>We figure out who they are first.<\/p>\n<p>Don\u2019t do business with just anybody.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9-how-to-develop-your-skills\"><\/span>9. How to Develop Your Skills?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There\u2019s a lot of knowledge out there.<\/p>\n<p>Some of it\u2019s good.<\/p>\n<p>Some of it\u2019s bad.<\/p>\n<p>I would say that what you\u2019re doing is probably the number one thing to look for.<\/p>\n<p>You\u2019re asking your audience what they want and what they need.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-10025\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-700x394.jpg\" alt=\"group of young people\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/group-of-young-people.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>If you find a company like yours&#8230;which I would recommend for that reason, because you\u2019re actually getting feedback.<\/p>\n<p>If you\u2019re getting feedback is because you actually care.<\/p>\n<p>I would wanna deal with a platform that really cares about the end user.<\/p>\n<p>I recommend you guys.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10-should-affiliates-read-a-specific-book-to-succeed\"><\/span>10. Should Affiliates Read a Specific Book to Succeed?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Wow.<\/p>\n<p>There\u2019s so much stuff out there.<\/p>\n<p>The one thing I would tell you is that there\u2019s a lot of really good people, and there\u2019s a lot of really bad people.<\/p>\n<p>If you\u2019re gonna get knowledge from somebody, make sure they\u2019ve done it.<\/p>\n<p>A lot of people will sell knowledge on things they haven\u2019t even done.<\/p>\n<p>We have a course at Digital Cash Academy but that\u2019s all based on us growing an E-Commerce business.<\/p>\n<p>We only teach what we did.<\/p>\n<p>If somebody\u2019s gonna teach you something, the next question you wanna ask is:<\/p>\n<p>\u201cDid you already do it? Where\u2019s your proof?\u201d<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-11400\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-700x394.jpg\" alt=\"doubtful person\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2018\/01\/doubtful-person.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>They can google &#8220;survival cave food&#8221; on the internet, for example, and they can see millions of hits for it and they know it\u2019s actually selling.<\/p>\n<p>It\u2019s a real product.<\/p>\n<p>A lot of the people out there selling courses haven\u2019t done anything.<\/p>\n<p>You wanna be real careful about that.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11-affiliate-marketing-trends\"><\/span>11. Affiliate Marketing Trends<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There\u2019s <a href=\"https:\/\/www.mobidea.com\/academy\/affiliate-marketing-trends\/\">good trends<\/a> and there\u2019s bad trends.<\/p>\n<p>There\u2019s gonna be a lot more bad offers.<\/p>\n<p>A lot more \u201cGet Rich Quick\u201d type of things out there because &#8211; as people are exposed to the word affiliate &#8211; a lot of people don\u2019t even know what the word means&#8230;there\u2019s gonna be scammers out there, really.<\/p>\n<p>That\u2019s a good thing because companies like yours are talking to people and vetting people and figuring out what\u2019s good and what\u2019s bad.<\/p>\n<p>I think that the two big trends are that it\u2019s gonna get really bad and it\u2019s gonna get really good.<\/p>\n<p>You\u2019ve gotta get with the right platform.<\/p>\n<p>A good one.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"12-surprises-in-2017\"><\/span>12. Surprises in 2017<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Audiences are more sceptical nowadays.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-10661\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-700x394.jpg\" alt=\"doubtful man\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-1024x576.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man-120x68.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/12\/doubtful-man.jpg 1500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>You have to give more value than you did years ago.<\/p>\n<p>We didn\u2019t have to do as much years ago as we do now.<\/p>\n<p>This year, we had to give a whole lot more value than we did the year before.<\/p>\n<p>I would assume that trend is going that way.<\/p>\n<p>You\u2019ve gotta give some type of content or value way before you can ask for their money.<\/p>\n<p>If you aren\u2019t doing that, you\u2019re probably not gonna do well.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"13-future-plans\"><\/span>13. Future Plans<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We\u2019re gonna grow Survival Cave Food.<\/p>\n<p>That\u2019s been around for seven years.<\/p>\n<p>It\u2019s a known brand.<\/p>\n<p>We have a lot of products coming out there.<\/p>\n<p>But what I really enjoy doing is&#8230;over the years I had a lot of people saying:<\/p>\n<p>\u201cHow did you do it? How did you grow that business?\u201d<\/p>\n<p>We\u2019re gonna be coming out with more courses to show people how they can start their own business.<\/p>\n<p>How they can grow their business.<\/p>\n<p>How they can make it profitable.<\/p>\n<p><a href=\"https:\/\/cdnwp.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling.jpg\"><img decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-large wp-image-10714\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-700x394.jpg\" alt=\"bills of money falling\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-700x394.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-250x141.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-768x432.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-760x428.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-623x351.jpg 623w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-316x177.jpg 316w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-150x84.jpg 150w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2017\/07\/bills-of-money-falling-120x68.jpg 120w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>We have one main course which is Digital Cash Academy but we\u2019re gonna be doing a lot of smaller courses.<\/p>\n<p>If you need expertise in <a href=\"https:\/\/www.mobidea.com\/academy\/cpa-facebook-ads\/\">Facebook Ads<\/a>, or if you need expertise to build your site, or if you need expertise finding products, we have several softwares that go with our course and teach you those things.<\/p>\n<p>We\u2019re probably gonna expand on those.<\/p>\n<p><em>Thanks, J. R!<\/em><\/p>\n<p><em>This really was a remarkably informative interview!<\/em><\/p>\n<p><em>As for you, our reader, stay tuned to the Mobidea Academy because we\u2019ve got more cool content for you to explore!<\/em><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>See Also:<\/strong><\/span><\/p>\n<ul style=\"list-style-type: disc;\">\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/profitable-niches\/\">The Most Profitable Niches for Affiliate Marketing in 2017<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/media-buying-strategy-beginners\/\">Media Buying Strategy: The Beginner\u2019s Guide<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/choosing-cpa-offers\/\">How to Choose High Paying CPA Offers on Mobidea<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/media-buying-campaign-targeting\/\">How to Use Targeting in a Media Buying Campaign<\/a><\/li>\n<li><a href=\"https:\/\/www.mobidea.com\/academy\/super-affiliate\/\">How to Become a Super Affiliate in 10 Simple Steps<\/a><\/li>\n<\/ul>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-1983628033\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"AWA 2017 Interview Series: J. R. Fisher J. R. Fisher is the president of survivalcavefood.com and a real affiliate marketing pro. We met him at Affiliate World Asia. Which means what? That we\u2019ve got an amazingly awesome interview to share with you! Check the video right now! What? Don\u2019t feel like listening or watching? Prefer&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/jr-fisher-interview-awa-2017\/\">View Article<\/a>","protected":false},"author":32,"featured_media":12640,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8960],"tags":[171,172,200,204,205,213,3059,3859,9009],"learning_paths":[],"class_list":["post-12373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-affiliate-industry","tag-affiliate-marketing","tag-internet-marketing","tag-making-money","tag-media-buying","tag-offers","tag-interviews","tag-experts-corner","tag-conferences"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>J. 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