{"id":4767,"date":"2017-01-27T14:35:41","date_gmt":"2017-01-27T14:35:41","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=4767"},"modified":"2018-05-16T16:42:36","modified_gmt":"2018-05-16T16:42:36","slug":"media-buying-beginners-mistakes-part-4","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/","title":{"rendered":"\u041e\u0448\u0438\u0431\u043a\u0438 \u041d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u0445 \u0410\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432 &#8211; \u0427\u0430\u0441\u0442\u044c 4 \u0438\u0437 5"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-2532198114\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p><span style=\"font-size: 18pt; color: #808080;\"><strong>\u0415\u0449\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432! <\/strong><\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0414\u043b\u044f \u0432\u0441\u0435\u0445 \u0444\u0430\u043d\u0430\u0442\u043e\u0432 \u044d\u0442\u043e\u0439 \u0441\u0435\u0440\u0438\u0438 \u043e\u0431 \u043e\u0448\u0438\u0431\u043a\u0430\u0445 \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432 \u043c\u044b <strong>\u0432\u044b\u043f\u0443\u0441\u043a\u0430\u0435\u043c \u0435\u0449\u0435 \u043e\u0434\u043d\u0443 \u0441\u0442\u0430\u0442\u044c\u044e!<\/strong><\/span><\/p>\n<p class=\"c1\">\u0415\u0441\u043b\u0438 \u0432\u044b \u0445\u043e\u0442\u0438\u0442\u0435 \u0441\u0442\u0430\u0442\u044c\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/kak-stat-arbitrazhnikom\/\">\u0443\u0441\u043f\u0435\u0448\u043d\u044b\u043c \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u043c<\/a><\/span>, \u0432\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u043d\u0430\u0443\u0447\u0438\u0442\u044c\u0441\u044f \u043d\u0435 \u043d\u0430\u0441\u0442\u0443\u043f\u0430\u0442\u044c \u043d\u0430 \u043e\u0434\u043d\u0438 \u0438 \u0442\u0435 \u0436\u0435 \u0433\u0440\u0430\u0431\u043b\u0438!<\/p>\n<p class=\"c1\">\u0412\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-1\/\">\u043f\u0435\u0440\u0432\u043e\u0439<\/a><\/span>\u00a0\u0438\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-2\/\">\u0432\u0442\u043e\u0440\u043e\u0439 \u0447\u0430\u0441\u0442\u044f\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432<\/a><\/span>\u00a0\u043c\u044b \u0443\u0436\u0435 \u0440\u0430\u0437\u043e\u0431\u0440\u0430\u043b\u0438\u0441\u044c, \u043f\u043e\u0447\u0435\u043c\u0443 \u0442\u0430\u043a<strong> \u0432\u0430\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u0442\u0435\u0440\u043f\u0435\u043b\u0438\u0432\u044b\u043c, \u043e\u0442\u043a\u0440\u044b\u0442\u044b\u043c \u043a \u0438\u0437\u0443\u0447\u0435\u043d\u0438\u044e \u043d\u043e\u0432\u044b\u0445 \u043c\u0435\u0442\u043e\u0434\u043e\u0432 \u0438 \u043d\u0438\u0448, \u0432\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0438 \u0441\u043a\u0440\u0443\u043f\u0443\u043b\u0435\u0437\u043d\u044b\u043c \u0432 \u043f\u043b\u0430\u043d\u0435 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0438. <\/strong><\/p>\n<p class=\"c1\">\u0412\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-3\/\">\u0442\u0440\u0435\u0442\u044c\u0435\u0439 \u0447\u0430\u0441\u0442\u0438<\/a><\/span><span class=\"c0\">\u00a0\u0432\u044b \u043d\u0430\u0443\u0447\u0438\u043b\u0438\u0441\u044c \u043d\u0435 \u043f\u0440\u044b\u0433\u0430\u0442\u044c \u0432\u044b\u0448\u0435 \u0433\u043e\u043b\u043e\u0432\u044b, \u0438<strong> \u0434\u0435\u043b\u0430\u0442\u044c \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e.<\/strong><\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041d\u043e, \u043a \u0441\u043e\u0436\u0430\u043b\u0435\u043d\u0438\u044e, \u0441\u043f\u0438\u0441\u043e\u043a \u043e\u0448\u0438\u0431\u043e\u043a \u043d\u043e\u0432\u0438\u0447\u043a\u043e\u0432 \u0432 \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u0435 \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u043e \u0431\u043e\u043b\u044c\u0448\u043e\u0439, \u0438 \u043c\u044b \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0435\u043c \u0438\u0445 \u0440\u0430\u0441\u043a\u0440\u044b\u0432\u0430\u0442\u044c.<\/span><\/p>\n<p>\u0413\u043e\u0442\u043e\u0432\u044b?<\/p>\n<p>\u041f\u043e\u0435\u0445\u0430\u043b\u0438!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%9d%d0%b5-%d0%bc%d0%b5%d1%88%d0%b0%d0%b9%d1%82%d0%b5-%d0%bd%d0%b5%d1%81%d0%ba%d0%be%d0%bb%d1%8c%d0%ba%d0%be-%d0%93%d0%95%d0%9e-%d0%b2-%d0%be%d0%b4%d0%bd%d0%be%d0%b9-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b8\" >\u041d\u0435 \u043c\u0435\u0448\u0430\u0439\u0442\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0413\u0415\u041e \u0432 \u043e\u0434\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%92%d1%8b%d1%81%d0%be%d0%ba%d0%b8%d0%b5-%d0%b2%d1%8b%d0%bf%d0%bb%d0%b0%d1%82%d1%8b-%d0%bd%d0%b5-%d0%be%d0%b7%d0%bd%d0%b0%d1%87%d0%b0%d1%8e%d1%82-%d0%bf%d1%80%d0%b8%d0%b1%d1%8b%d0%bb%d1%8c\" >\u0412\u044b\u0441\u043e\u043a\u0438\u0435 \u0432\u044b\u043f\u043b\u0430\u0442\u044b \u043d\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442 \u043f\u0440\u0438\u0431\u044b\u043b\u044c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%92-%d0%be%d0%bd%d0%bb%d0%b0%d0%b9%d0%bd-%d0%b5%d1%81%d1%82%d1%8c-%d1%81%d0%b2%d0%be%d0%b8-%d0%b7%d0%b0%d0%ba%d0%be%d0%bd%d1%8b\" >\u0412 \u043e\u043d\u043b\u0430\u0439\u043d \u0435\u0441\u0442\u044c \u0441\u0432\u043e\u0438 \u0437\u0430\u043a\u043e\u043d\u044b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%9d%d0%b5-%d0%b1%d0%be%d0%b9%d1%82%d0%b5%d1%81%d1%8c-%d0%b8%d0%b3%d1%80%d0%b0%d1%82%d1%8c-%d1%81%d0%be-smart-bid\" >\u041d\u0435 \u0431\u043e\u0439\u0442\u0435\u0441\u044c \u0438\u0433\u0440\u0430\u0442\u044c \u0441\u043e Smart-bid<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%9d%d0%b0%d1%87%d0%b8%d0%bd%d0%b0%d0%b9%d1%82%d0%b5-%d0%ba%d0%b0%d0%ba-%d1%8d%d0%ba%d1%81%d0%bf%d0%b5%d1%80%d1%82\" >\u041d\u0430\u0447\u0438\u043d\u0430\u0439\u0442\u0435 \u043a\u0430\u043a \u044d\u043a\u0441\u043f\u0435\u0440\u0442<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/#%d0%97%d0%b0%d0%ba%d0%bb%d1%8e%d1%87%d0%b5%d0%bd%d0%b8%d0%b5\" >\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%9d%d0%b5-%d0%bc%d0%b5%d1%88%d0%b0%d0%b9%d1%82%d0%b5-%d0%bd%d0%b5%d1%81%d0%ba%d0%be%d0%bb%d1%8c%d0%ba%d0%be-%d0%93%d0%95%d0%9e-%d0%b2-%d0%be%d0%b4%d0%bd%d0%be%d0%b9-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b8\"><\/span><span class=\"c6\">\u041d\u0435 \u043c\u0435\u0448\u0430\u0439\u0442\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0413\u0415\u041e \u0432 \u043e\u0434\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u042d\u0442\u043e \u043e\u0434\u0438\u043d \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0445 \u0441\u043e\u0432\u0435\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u044b \u0432\u0430\u043c \u043c\u043e\u0436\u0435\u043c \u0434\u0430\u0442\u044c. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0414\u043b\u044f \u0432\u0430\u0441 \u043d\u0438\u0447\u0435\u0433\u043e \u043d\u0435 \u0441\u0442\u043e\u0438\u0442<strong> \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u0435\u0449\u0435 \u043e\u0434\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438<\/strong>, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043d\u0435 \u043b\u0435\u043d\u0438\u0442\u0435\u0441\u044c \u0438 \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u0440\u0430\u0437\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0434\u043b\u044f \u0440\u0430\u0437\u043d\u044b\u0445 \u0413\u0415\u041e.<\/span><\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2679743818\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p class=\"c1\"><span class=\"c0\">\u0418\u043d\u0430\u0447\u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0430\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f \u0434\u043b\u044f \u0432\u0430\u0441 \u0431\u0443\u0434\u0435\u0442 \u0436\u0443\u0442\u043a\u0438\u043c \u043a\u043e\u0448\u043c\u0430\u0440\u043e\u043c! <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0441\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0431\u0443\u0434\u0435\u0442 \u0441\u043c\u0435\u0448\u0430\u043d\u0430, \u0438 \u0431\u0443\u0434\u0435\u0442 \u0441\u043b\u043e\u0436\u043d\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u043a\u0430\u043a\u0438\u0435 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u044b \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u044b \u0438 \u043d\u0430\u043e\u0431\u043e\u0440\u043e\u0442.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043c, \u0447\u0442\u043e \u0432\u044b \u0441\u043e\u0437\u0434\u0430\u043b\u0438 \u043e\u0434\u043d\u0443 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u0434\u043b\u044f \u0434\u0432\u0443\u0445 \u0441\u0442\u0440\u0430\u043d. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u043e\u0437\u044c\u043c\u0435\u043c, \u043a \u043f\u0440\u0438\u043c\u0435\u0440\u0443, \u0410\u043d\u0433\u043b\u0438\u044e \u0438 \u0418\u0441\u043f\u0430\u043d\u0438\u044e. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u0435\u0440\u0432\u0430\u044f \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 &#8211; \u043a\u0430\u043a\u0438\u0435 \u0431\u0430\u043d\u043d\u0435\u0440\u044b \u0438 \u043b\u0435\u043d\u0434\u0438\u043d\u0433\u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c? <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0422\u0435, \u0447\u0442\u043e \u0431\u0443\u0434\u0443\u0442 \u0445\u043e\u0440\u043e\u0448\u0438 \u0434\u043b\u044f<\/span><span class=\"c0\"> \u0418\u0441\u043f\u0430\u043d\u0438\u0438, \u0441\u043a\u043e\u0440\u0435\u0435 \u0432\u0441\u0435\u0433\u043e \u043d\u0435 \u0441\u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u0432 \u0410\u043d\u0433\u043b\u0438\u0438. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a \u0442\u043e\u043c\u0443 \u0436\u0435, <strong>\u043f\u0440\u0438\u0434\u0435\u0442\u0441\u044f \u043a\u0430\u043a\u0438\u043c-\u0442\u043e \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u0443\u043c\u0435\u0441\u0442\u0438\u0442\u044c \u0434\u0432\u0430 \u044f\u0437\u044b\u043a\u0430 \u0432 \u043e\u0434\u043d\u043e\u043c \u0431\u0430\u043d\u043d\u0435\u0440\u0435<\/strong> \u0438\u043b\u0438 \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u043e\u0434\u0438\u043d \u0438\u0437 \u043d\u0438\u0445, \u0447\u0442\u043e \u0442\u043e\u0436\u0435, \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u043e &#8211; \u0442\u0430\u043a\u0438 \u0433\u043b\u0443\u043f\u043e.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0414\u0430\u043b\u044c\u0448\u0435 &#8211; \u043b\u0443\u0447\u0448\u0435.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\"> \u0412\u044b \u0432\u044b\u0431\u0438\u0440\u0430\u0435\u0442\u0435 \u043e\u0444\u0435\u0440, \u0441 \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0431\u0443\u0434\u0435\u0442\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0415\u0441\u043b\u0438 \u0432\u044b \u043d\u0435 \u043d\u0430\u0439\u0434\u0435\u0442\u0435 \u043e\u0434\u0438\u043d \u043e\u0444\u0435\u0440, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u0442 \u0442\u0440\u0430\u0444\u0438\u043a \u043e\u0431\u0435\u0438\u0445 \u0441\u0442\u0440\u0430\u043d, \u0432\u044b \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u043e\u0442\u0435\u0440\u044f\u0435\u0442\u0435 \u043e\u043f\u043b\u0430\u0447\u0435\u043d\u043d\u044b\u0439 \u0442\u0440\u0430\u0444\u0438\u043a.<\/span><\/p>\n<p class=\"c1\">\u0417\u0430\u0431\u0443\u0434\u044c\u0442\u0435 \u043f\u0440\u043e\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/dayparting\/\">\u0434\u0435\u0439\u043f\u0430\u0440\u0442\u0438\u043d\u0433<\/a><\/span><span class=\"c0\">, \u0434\u043b\u044f \u0434\u0432\u0443\u0445 \u0441\u0442\u0440\u0430\u043d \u043e\u0434\u043d\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e \u044d\u0442\u043e \u0431\u0443\u0434\u0435\u0442 \u043d\u0435\u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u0438\u0437-\u0437\u0430 \u0440\u0430\u0437\u043d\u044b\u0445 \u0447\u0430\u0441\u043e\u0432\u044b\u0445 \u043f\u043e\u044f\u0441\u043e\u0432 \u0438 \u043f\u043e\u043f\u0440\u043e\u0441\u0442\u0443 \u0440\u0430\u0437\u043d\u043e\u0433\u043e \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\"><strong>\u0422\u0430\u043a \u043a\u0430\u043a \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u043e\u0442\u043b\u0438\u0447\u0430\u044e\u0442\u0441\u044f \u0434\u043b\u044f \u0410\u043d\u0433\u043b\u0438\u0438 \u0438 \u0418\u0441\u043f\u0430\u043d\u0438\u0438 (\u0434\u0430\u0436\u0435 \u043c\u0435\u0436\u0434\u0443 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430\u043c\u0438), \u0432\u0430\u043c \u0431\u0443\u0434\u0435\u0442 \u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e \u0442\u044f\u0436\u0435\u043b\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u043a\u0430\u043a\u043e\u0439 \u0431\u0438\u0434 \u043b\u0443\u0447\u0448\u0435 \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c.<\/strong> <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0414\u043b\u044f \u043e\u0434\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u044b \u044d\u0442\u043e \u0431\u0443\u0434\u0435\u0442 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u0434\u043b\u044f \u0434\u0440\u0443\u0433\u043e\u0439 &#8211; \u0441\u043b\u0438\u0448\u043a\u043e\u043c \u043c\u043d\u043e\u0433\u043e.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041e\u0442\u0441\u044e\u0434\u0430 \u0432\u044b\u0445\u043e\u0434\u0438\u0442, \u0447\u0442\u043e \u0432 \u043e\u0434\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0435 \u0432\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u043b\u0443\u0447\u0448\u0438\u0439 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442, \u0441 \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0441\u043e\u043a\u0438\u043c eCPM. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0418 \u043f\u0440\u0438\u0434\u0435\u0442\u0441\u044f \u0432\u0441\u0435 \u0440\u0430\u0432\u043d\u043e \u043e\u0442\u0434\u0435\u043b\u0438\u0442\u044c \u044d\u0442\u0443 \u0441\u0442\u0440\u0430\u043d\u0443, \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u0432 \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0441\u043e\u043a\u0438\u0439 \u0431\u0438\u0434.<\/span><\/p>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%92%d1%8b%d1%81%d0%be%d0%ba%d0%b8%d0%b5-%d0%b2%d1%8b%d0%bf%d0%bb%d0%b0%d1%82%d1%8b-%d0%bd%d0%b5-%d0%be%d0%b7%d0%bd%d0%b0%d1%87%d0%b0%d1%8e%d1%82-%d0%bf%d1%80%d0%b8%d0%b1%d1%8b%d0%bb%d1%8c\"><\/span><span class=\"c6\">\u0412\u044b\u0441\u043e\u043a\u0438\u0435 \u0432\u044b\u043f\u043b\u0430\u0442\u044b \u043d\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442 \u043f\u0440\u0438\u0431\u044b\u043b\u044c<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u0418 \u044d\u0442\u043e \u043f\u0440\u0430\u0432\u0434\u0430!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a\u043e\u0433\u0434\u0430 \u0432\u044b \u043d\u0430\u0448\u043b\u0438 \u043e\u0444\u0435\u0440 \u0441 \u0432\u044b\u043f\u043b\u0430\u0442\u043e\u0439 \u0434\u043e \u043f\u043e\u0442\u043e\u043b\u043a\u0430, \u043d\u0435 \u0442\u043e\u0440\u043e\u043f\u0438\u0442\u0435\u0441\u044c \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0437\u0430\u0441\u0442\u043e\u043b\u044c\u0435 \u0438 \u043e\u0442\u043c\u0435\u0447\u0430\u0442\u044c \u043d\u0430\u043c\u0435\u0447\u0430\u044e\u0449\u0443\u044e\u0441\u044f \u043f\u0440\u0438\u0431\u044b\u043b\u044c!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u044c\u0442\u0435 \u0434\u043b\u044f \u043d\u0430\u0447\u0430\u043b\u0430, \u0447\u0442\u043e \u0432\u044b \u0432\u043e\u0448\u043b\u0438 \u0432 \u0441\u0432\u043e\u0439 \u0430\u043a\u043a\u0430\u0443\u043d\u0442, \u043f\u0440\u043e\u0431\u0435\u0436\u0430\u043b\u0438\u0441\u044c \u043f\u043e \u0441\u043f\u0438\u0441\u043a\u0443 \u043e\u0444\u0435\u0440\u043e\u0432 \u0438 \u043d\u0430\u0448\u043b\u0438 \u043e\u0434\u0438\u043d, \u0441 \u0432\u044b\u043f\u043b\u0430\u0442\u043e\u0439 \u0432 15$. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0430\u0448\u0438 \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043e \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u043e\u0444\u0435\u0440\u0430 \u043d\u0435 \u0434\u043e\u043b\u0436\u043d\u044b \u043e\u0441\u043d\u043e\u0432\u044b\u0432\u0430\u0442\u044c\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430 \u044d\u0442\u043e\u043c. <\/span><\/p>\n<p class=\"c1\"><strong><span class=\"c0\">\u0412\u044b\u0441\u043e\u043a\u0430\u044f \u0432\u044b\u043f\u043b\u0430\u0442\u0430 \u043d\u0435 \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0443\u0435\u0442 \u043f\u0440\u0438\u0431\u044b\u043b\u0438.<\/span><\/strong><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0427\u0430\u0449\u0435 \u0432\u0441\u0435\u0433\u043e \u0432\u044b\u0441\u043e\u043a\u0438\u0435 \u0432\u044b\u043f\u043b\u0430\u0442\u044b \u0432\u044b \u0432\u0438\u0434\u0438\u0442\u0435 \u0432 \u0442\u0435\u0445 \u043e\u0444\u0435\u0440\u0430\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u044e\u0442 \u0442\u0440\u0430\u0444\u0438\u043a \u0441\u0442\u0440\u0430\u043d 1-\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f, \u0438 \u043e\u043d \u043e\u0447\u0435\u043d\u044c \u0434\u043e\u0440\u043e\u0433\u043e \u043e\u0431\u0445\u043e\u0434\u0438\u0442\u0441\u044f. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u043e\u043a\u0430\u0437\u044b \u0441\u0442\u043e\u044f\u0442 \u0434\u043e\u0440\u043e\u0436\u0435, \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u0438 <strong>\u0432\u044b\u043f\u043b\u0430\u0442\u044b \u0432\u044b\u0448\u0435<\/strong>.<\/span><\/p>\n<p class=\"c1\"><em><span class=\"c0\">\u0412\u044b, \u043d\u0430\u0432\u0435\u0440\u043d\u043e\u0435, \u0434\u0443\u043c\u0430\u0435\u0442\u0435: \u201c\u0420\u0430\u0437 \u0432\u044b\u043f\u043b\u0430\u0442\u0430 \u0445\u043e\u0440\u043e\u0448\u0430\u044f, \u043f\u043e\u0447\u0435\u043c\u0443 \u0431\u044b \u043c\u043d\u0435 \u043d\u0435 \u043f\u043e\u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u043e\u0444\u0435\u0440\u043e\u043c?\u201d<\/span><\/em><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0410 \u0432\u0441\u0435 \u043f\u043e\u0442\u043e\u043c\u0443, \u0447\u0442\u043e \u043a\u043e\u0433\u0434\u0430 \u0432\u044b \u043d\u0430\u0447\u0438\u043d\u0430\u0435\u0442\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0432 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u043a\u043e\u043c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435, \u0432\u0441\u0435 \u043d\u0443\u0436\u043d\u043e \u0434\u0435\u043b\u0430\u0442\u044c \u043f\u043e\u0441\u0442\u0435\u043f\u0435\u043d\u043d\u043e. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 \u0441 \u043e\u0433\u0440\u043e\u043c\u043d\u044b\u043c\u0438 \u0432\u044b\u043f\u043b\u0430\u0442\u0430\u043c\u0438 \u043d\u0435\u043f\u0440\u043e\u0441\u0442\u0430\u044f \u0437\u0430\u0434\u0430\u0447\u0430. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041e\u0431\u044b\u0447\u043d\u043e \u044d\u0442\u043e \u0443\u0434\u0430\u0435\u0442\u0441\u044f \u0431\u043e\u043b\u0435\u0435 \u043e\u043f\u044b\u0442\u043d\u044b\u043c \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\u043c, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0437\u043d\u0430\u044e\u0442 \u0441\u0432\u043e\u044e \u0446\u0435\u043b\u0435\u0432\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u043e\u0442 \u0410 \u0434\u043e \u042f \u0438 \u0438\u043d\u0442\u0443\u0438\u0442\u0438\u0432\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u044e\u0442 \u043a\u0430\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043c\u043e\u0436\u0435\u0442 \u0441\u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0445\u043e\u0440\u043e\u0448\u043e, \u0430 \u043a\u0430\u043a\u0430\u044f \u0431\u0443\u0434\u0435\u0442 \u043f\u0440\u043e\u0432\u0430\u043b\u043e\u043c.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a\u0430\u043a \u043c\u044b \u0443\u0436\u0435 \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043b\u0438 \u0440\u0430\u043d\u0435\u0435, \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0442\u0430\u043a\u0438\u0445 \u043e\u0444\u0435\u0440\u043e\u0432 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u044f \u043e\u0431\u0445\u043e\u0434\u044f\u0442\u0441\u044f \u0434\u043e\u0440\u043e\u0436\u0435. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0415\u0441\u043b\u0438 \u0432\u044b \u043d\u0435 \u0443\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u0435\u0442\u0435 \u0442\u043e\u0447\u043d\u044b\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0438\u043b\u0438 \u043d\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u043d\u0430\u0439\u0442\u0438 \u0441\u0432\u043e\u044e \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u0443\u044e \u043d\u0438\u0448\u0443, \u0441\u043a\u043e\u0440\u0435\u0435 \u0432\u0441\u0435\u0433\u043e \u0432\u044b \u043f\u043e\u0442\u0435\u0440\u044f\u0435\u0442\u0435 \u043f\u0440\u0438\u043b\u0438\u0447\u043d\u0443\u044e \u0447\u0430\u0441\u0442\u044c \u0431\u044e\u0434\u0436\u0435\u0442\u0430.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a\u0430\u043a \u0438\u0437\u0431\u0435\u0436\u0430\u0442\u044c \u044d\u0442\u043e\u0439 \u043e\u0448\u0438\u0431\u043a\u0438?<\/span><\/p>\n<p class=\"c1\"><strong><span class=\"c0\">\u041d\u0430\u0447\u043d\u0438\u0442\u0435 \u0441 \u043e\u0444\u0435\u0440\u043e\u0432 \u0441 \u0431\u043e\u043b\u0435\u0435 \u043d\u0438\u0437\u043a\u0438\u043c\u0438 \u0432\u044b\u043f\u043b\u0430\u0442\u0430\u043c\u0438 \u0438 \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 \u0433\u0434\u0435 \u0442\u0440\u0430\u0444\u0438\u043a \u043d\u0435 \u0442\u0430\u043a\u043e\u0439 \u0434\u043e\u0440\u043e\u0433\u043e\u0439, \u043a\u0430\u043a \u0432 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f. <\/span><\/strong><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0418\u043d\u043e\u0433\u0434\u0430 \u043d\u0438\u0437\u043a\u0438\u0435 \u0432\u044b\u043f\u043b\u0430\u0442\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u0438\u043d\u0435\u0441\u0442\u0438 \u0431\u043e\u043b\u044c\u0448\u0435 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 \u0438 \u043f\u0440\u0438\u043d\u0435\u0441\u0442\u0438 \u043f\u0440\u0438\u0431\u044b\u043b\u044c \u0432\u0430\u0448\u0435\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412 \u0446\u0435\u043b\u043e\u043c, \u043d\u0435 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0439\u0442\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0439 \u043e\u043f\u0438\u0440\u0430\u044f\u0441\u044c \u043d\u0430 \u0432\u044b\u043f\u043b\u0430\u0442\u044b, \u0442\u0430\u043a \u043a\u0430\u043a \u043d\u0438\u0447\u0442\u043e \u043d\u0435 \u043f\u043e\u0431\u044c\u0435\u0442 \u0442\u0430\u043a\u0438\u0435 \u043c\u0435\u0442\u0440\u0438\u043a\u0438 \u043a\u0430\u043a eCPM \u0438 EPC.<\/span><\/p>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%92-%d0%be%d0%bd%d0%bb%d0%b0%d0%b9%d0%bd-%d0%b5%d1%81%d1%82%d1%8c-%d1%81%d0%b2%d0%be%d0%b8-%d0%b7%d0%b0%d0%ba%d0%be%d0%bd%d1%8b\"><\/span><span class=\"c6\">\u0412 \u043e\u043d\u043b\u0430\u0439\u043d \u0435\u0441\u0442\u044c \u0441\u0432\u043e\u0438 \u0437\u0430\u043a\u043e\u043d\u044b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u041a\u0430\u043a \u0438 \u0432\u0435\u0437\u0434\u0435, \u0432 \u043c\u0438\u0440\u0435 \u043e\u043d\u043b\u0430\u0439\u043d \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0435\u0441\u0442\u044c \u0441\u0432\u043e\u0438 \u043f\u0440\u0430\u0432\u0438\u043b\u0430. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0430\u0434\u0430\u043b\u0442 \u0431\u0438\u0440\u0436\u0438 \u043e\u0431\u044b\u0447\u043d\u043e \u0443\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u044e\u0442 \u0441\u0442\u0440\u043e\u0433\u0438\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u0430. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u0435\u0440\u0435\u0441\u0442\u0430\u043d\u0435\u0442\u0435 \u0438\u0445 \u0441\u043e\u0431\u043b\u044e\u0434\u0430\u0442\u044c &#8211; \u0432\u0441\u044f \u0440\u0430\u0431\u043e\u0442\u0430 \u043a\u043e\u0442\u0443 \u043f\u043e\u0434 \u0445\u0432\u043e\u0441\u0442. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0422\u043e\u0442 \u0444\u0430\u043a\u0442, \u0447\u0442\u043e \u044d\u0442\u0438 \u0431\u0438\u0440\u0436\u0438 \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u0441 \u0430\u0434\u0430\u043b\u0442\u043e\u043c, \u043d\u0435 \u0437\u043d\u0430\u0447\u0438\u0442, \u0447\u0442\u043e \u043a \u043d\u0438\u043c \u043c\u043e\u0436\u043d\u043e \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u044c\u0441\u044f \u043d\u0435\u0441\u0435\u0440\u044c\u0435\u0437\u043d\u043e \u0438 \u0434\u0435\u043b\u0430\u0442\u044c \u0432\u0441\u0435, \u0447\u0442\u043e \u0432\u0430\u043c \u0432\u0437\u0434\u0443\u043c\u0430\u0435\u0442\u0441\u044f.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0418\u043d\u0430\u0447\u0435, \u0432\u044b \u0440\u0438\u0441\u043a\u0443\u0435\u0442\u0435 \u0431\u044b\u0442\u044c \u0437\u0430\u0431\u0430\u043d\u0435\u043d\u044b\u043c \u0438 \u0432\u0442\u044f\u043d\u0443\u0442\u044c \u0432 \u043d\u0435\u043f\u0440\u0438\u044f\u0442\u043d\u043e\u0441\u0442\u0438 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u043a\u0443\u044e \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0443, \u043e\u0442\u043a\u0443\u0434\u0430 \u0432\u044b \u0432\u0437\u044f\u043b\u0438 \u043e\u0444\u0435\u0440\u044b. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0411\u0443\u0434\u044c\u0442\u0435 \u043e\u0441\u0442\u043e\u0440\u043e\u0436\u043d\u044b, \u0432 \u044d\u0442\u043e\u043c \u0431\u0438\u0437\u043d\u0435\u0441\u0435 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044f &#8211; \u0432\u0441\u0435!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a\u0430\u0436\u0434\u043e\u0435 \u0437\u0432\u0435\u043d\u043e \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0441\u0432\u044f\u0437\u0430\u043d\u043e \u0441 \u0434\u0440\u0443\u0433\u0438\u043c, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0432\u0430\u0441, \u0438 \u043f\u043e\u0434\u0440\u0430\u0437\u0443\u043c\u0435\u0432\u0430\u0435\u0442 \u043f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435. \u0422\u0430\u043a \u0447\u0442\u043e \u043e\u0434\u0438\u043d \u043d\u0435\u0432\u0435\u0440\u043d\u044b\u0439 \u0448\u0430\u0433 \u043f\u043e\u0432\u043b\u0438\u044f\u0435\u0442 \u043d\u0430 \u0432\u0441\u0435\u0445.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0441\u0435\u0433\u0434\u0430 \u043f\u0440\u043e\u0432\u0435\u0440\u044f\u0439\u0442\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f, \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044b\u0435 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u043e\u043c \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u0441 \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0432\u044b \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u0442\u0435\u0441\u044c \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c.<\/span><\/p>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%9d%d0%b5-%d0%b1%d0%be%d0%b9%d1%82%d0%b5%d1%81%d1%8c-%d0%b8%d0%b3%d1%80%d0%b0%d1%82%d1%8c-%d1%81%d0%be-smart-bid\"><\/span><span class=\"c6\">\u041d\u0435 \u0431\u043e\u0439\u0442\u0435\u0441\u044c \u0438\u0433\u0440\u0430\u0442\u044c \u0441\u043e Smart-bid<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u0412 \u043c\u0438\u0440\u0435 \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u0430 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u043b\u0438\u0431\u043e \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c \u0431\u0438\u0434\u043e\u043c \u0438\u043b\u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u043e\u0439 \u0441\u043c\u0430\u0440\u0442 \u0431\u0438\u0434\u0430.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432 \u044d\u0442\u043e \u043d\u0435\u0442\u0435\u0440\u043f\u0435\u043b\u0438\u0432\u043e\u0441\u0442\u044c \u0438 \u043d\u0435\u0436\u0435\u043b\u0430\u043d\u0438\u0435 \u0443\u0434\u0435\u043b\u044f\u0442\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043c\u0435\u043b\u043e\u0447\u0430\u043c. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0441\u0435\u0433\u0434\u0430 \u0431\u0443\u0434\u044c\u0442\u0435 \u0432\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0438 \u0438\u0437\u0443\u0447\u0430\u0439\u0442\u0435 \u0442\u043e, \u0447\u0442\u043e \u0432\u044b \u0434\u0435\u043b\u0430\u0435\u0442\u0435, \u0447\u0442\u043e\u0431\u044b \u0431\u044b\u0442\u044c \u0443\u0432\u0435\u0440\u0435\u043d\u043d\u044b\u043c, \u0447\u0442\u043e \u0432\u044b \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u0442\u0435 \u0441\u0430\u043c\u043e\u0435 \u043b\u0443\u0447\u0448\u0435\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435, \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044f \u0432\u0441\u044e \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e.<\/span><\/p>\n<p class=\"c1\"><span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/exoclick-smartcpm-instrument\/\">\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u0441\u043c\u0430\u0440\u0442-\u0431\u0438\u0434\u0430<\/a><\/span><span class=\"c0\">\u00a0\u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u0430\u043c \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0442\u044c \u0434\u0435\u043d\u044c\u0433\u0438 \u0438 \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0441\u043f\u043e\u0441\u043e\u0431\u043d\u044b\u043c \u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u201c\u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0443\u0435\u0442\u201d \u0432\u0430\u043c \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u0435 \u0442\u0430\u043a\u043e\u0433\u043e \u0436\u0435 \u043e\u0431\u044a\u0435\u043c\u0430 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0437\u0430 \u043c\u0435\u043d\u044c\u0448\u0438\u0435 \u0434\u0435\u043d\u044c\u0433\u0438.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041a\u043e\u043d\u0435\u0447\u043d\u043e \u044d\u0442\u043e \u0441\u0434\u0435\u043b\u0430\u043d\u043e \u043d\u0435 \u0434\u043b\u044f \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0438 \u0432 \u043f\u0435\u0440\u0432\u0443\u044e \u043e\u0447\u0435\u0440\u0435\u0434\u044c, \u043d\u043e \u0434\u043b\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u0435\u043d\u0435\u0433 \u0441 \u0443\u043c\u043e\u043c. <\/span><\/p><div class=\"mobid-in-content-15-p_2-2\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-3535415350\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"backlinks\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png\" alt=\"\"  srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1.png 970w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-250x52.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-700x144.png 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-768x158.png 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2021\/03\/PD-970x250-Discover-backlinks-faster-than-ever-1-120x25.png 120w\" sizes=\"(max-width: 970px) 100vw, 970px\" class=\"no-lazyload\" width=\"970\" height=\"200\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p class=\"c1\"><span class=\"c0\">\u0421\u043c\u0430\u0440\u0442-\u0431\u0438\u0434 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u0438\u0434\u0435\u0442\u044c \u0432\u0430\u0448\u0438\u0445 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432, \u0441\u0440\u0430\u0432\u043d\u0438\u0432\u0430\u044f \u0432\u0430\u0448\u0438 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0441 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u043c\u0438 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0438 \u0441 \u0431\u0438\u0434\u043e\u043c \u043f\u0435\u0440\u0432\u043e\u0439 \u043f\u043e\u0437\u0438\u0446\u0438\u0438. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u0430\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u043f\u043b\u0430\u0442\u0438\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435, \u0447\u0435\u043c \u043e\u043d\u0438 \u0438\u0437\u043d\u0430\u0447\u0430\u043b\u044c\u043d\u043e \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u043b\u0438.<\/span><\/p>\n<p class=\"c1\">\u0421\u043c\u0430\u0440\u0442-\u0431\u0438\u0434 \u0434\u043e\u0441\u0442\u0443\u043f\u0435\u043d \u043d\u0435 \u043d\u0430 \u0432\u0441\u0435\u0445 \u0431\u0438\u0440\u0436\u0430\u0445, \u0438 \u043d\u0430 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0438\u0437 \u043d\u0438\u0445 \u043f\u0440\u0438\u043d\u0446\u0438\u043f \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043f\u043e-\u0434\u0440\u0443\u0433\u043e\u043c\u0443 (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/analiz-adult-birzh\/\">TrafficJunky<\/a><\/span><span class=\"c0\">).<\/span><\/p>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%9d%d0%b0%d1%87%d0%b8%d0%bd%d0%b0%d0%b9%d1%82%d0%b5-%d0%ba%d0%b0%d0%ba-%d1%8d%d0%ba%d1%81%d0%bf%d0%b5%d1%80%d1%82\"><\/span><span class=\"c6\">\u041d\u0430\u0447\u0438\u043d\u0430\u0439\u0442\u0435 \u043a\u0430\u043a \u044d\u043a\u0441\u043f\u0435\u0440\u0442<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u042d\u0442\u043e \u0431\u0430\u0437\u043e\u0432\u043e\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u043e &#8211; \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e, \u043d\u0435 \u0437\u0430\u0431\u0443\u0434\u044c\u0442\u0435 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u043d\u0438\u0437\u043a\u0438\u0439 \u0431\u044e\u0434\u0436\u0435\u0442.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0421\u043b\u0435\u0434\u0443\u044f \u043b\u043e\u0433\u0438\u043a\u0435 \u0438\u0437 \u043f\u0440\u043e\u0448\u043b\u043e\u0433\u043e \u043f\u0443\u043d\u043a\u0442\u0430, \u0432\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u043e\u0441\u0442\u043e\u0440\u043e\u0436\u043d\u044b\u043c \u0438 \u0432\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c, \u0447\u0442\u043e\u0431\u044b \u0434\u043e\u0431\u0438\u0442\u044c\u0441\u044f \u0443\u0441\u043f\u0435\u0445\u0430. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0410\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044f \u043f\u0440\u043e\u0434\u0435\u043b\u0430\u043d\u043d\u0443\u044e \u0440\u0430\u0431\u043e\u0442\u0443, \u043f\u043e\u0439\u043c\u0438\u0442\u0435 \u0447\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c \u0434\u043b\u044f \u043b\u0443\u0447\u0448\u0435\u0433\u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430.<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041f\u043e\u0447\u0435\u043c\u0443 \u043d\u0438\u0437\u043a\u0438\u0439 \u0431\u044e\u0434\u0436\u0435\u0442 \u0442\u0430\u043a \u0432\u0430\u0436\u0435\u043d \u0432 \u043d\u0430\u0447\u0430\u043b\u0435 \u0440\u0430\u0431\u043e\u0442\u044b? <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041d\u0430 \u0442\u043e \u0435\u0441\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043f\u0440\u0438\u0447\u0438\u043d, \u043e\u0434\u043d\u0430 \u0438\u0437 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u044d\u0442\u043e \u0442\u0435\u0441\u0442\u044b. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0414\u043b\u044f \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b, \u043e\u0444\u0435\u0440\u044b, \u0441\u0432\u044f\u0437\u043a\u0438 \u0438 \u0434\u0440., \u043b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u043d\u0438\u0437\u043a\u0438\u0439 \u0431\u044e\u0434\u0436\u0435\u0442, \u0438\u043d\u0430\u0447\u0435 &#8211; \u043f\u0435\u0440\u0435\u0440\u0430\u0441\u0445\u043e\u0434!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041e\u0431\u044a\u044f\u0441\u043d\u0438\u043c \u044d\u0442\u043e \u0442\u0430\u043a:<\/span><\/p>\n<ol class=\"c15 lst-kix_mbq1jxkodtp5-0 start\" start=\"1\">\n<li class=\"c1 c8\"><span class=\"c0\">\u0412\u0430\u0448 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0439 \u0431\u044e\u0434\u0436\u0435\u0442 \u044d\u0442\u043e \u0442\u043e, \u0447\u0442\u043e \u0432\u044b \u0431\u0443\u0434\u0435\u0442\u0435 \u043f\u043b\u0430\u0442\u0438\u0442\u044c \u0437\u0430 \u0442\u0440\u0430\u0444\u0438\u043a. <strong>\u0415\u0441\u043b\u0438 \u0435\u0433\u043e \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e, \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f \u043e\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438.<\/strong> \u0422\u0430\u043a \u0432\u044b \u0431\u0443\u0434\u0435\u0442\u0435 \u0441\u043f\u0430\u0441\u0435\u043d\u044b, \u043d\u0430 \u0441\u043b\u0443\u0447\u0430\u0439, \u0435\u0441\u043b\u0438 \u0447\u0442\u043e-\u0442\u043e \u043f\u043e\u0439\u0434\u0435\u0442 \u043d\u0435 \u0442\u0430\u043a.<\/span><\/li>\n<li class=\"c1 c8\"><strong><span class=\"c0\">\u0421 \u043d\u0438\u0437\u043a\u0438\u043c \u0431\u044e\u0434\u0436\u0435\u0442\u043e\u043c \u0432\u044b \u043d\u0435 \u043f\u043e\u0442\u0440\u0430\u0442\u0438\u0442\u0435 \u0432\u0441\u0435 \u0434\u0435\u043d\u044c\u0433\u0438 \u0441\u0440\u0430\u0437\u0443<\/span><\/strong><\/li>\n<li class=\"c1 c8\"><span class=\"c0\">\u0412\u044b \u0432\u0441\u0435 \u0435\u0449\u0435 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u044b\u0439 \u0434\u043b\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u043e\u0431\u044a\u0435\u043c \u0442\u0440\u0430\u0444\u0438\u043a\u0430,<strong> \u043f\u043e\u043b\u0443\u0447\u0430\u044f \u0432\u044b\u0441\u043e\u043a\u0438\u0439 ROI \u0432 \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u0439 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u0435.<\/strong><\/span><\/li>\n<\/ol>\n<p class=\"c1\"><span class=\"c0\">\u041e\u043f\u044f\u0442\u044c \u0436\u0435, \u043d\u0435 \u0434\u0435\u043b\u0430\u0439\u0442\u0435 \u0432\u0441\u0435 \u0441\u0440\u0430\u0437\u0443, \u0442\u0435\u0440\u043f\u0435\u043d\u0438\u0435 \u0438 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 &#8211; \u044d\u0442\u043e \u0432\u0441\u0435, \u0447\u0442\u043e \u0432\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u043d\u0430 \u043d\u0430\u0447\u0430\u043b\u044c\u043d\u043e\u043c \u044d\u0442\u0430\u043f\u0435!<\/span><\/p>\n<p class=\"c1\"><em><strong>\u0421\u043c\u043e\u0442\u0440\u0438\u0442\u0435 \u0442\u0430\u043a\u0436\u0435:\u00a0<span class=\"c7\"><a class=\"c3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/strategii-budgeta\/\">\u041a\u0430\u043a \u0421\u043e\u0437\u0434\u0430\u0442\u044c \u041c\u043e\u0431\u0438\u043b\u044c\u043d\u0443\u044e \u041a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u043d\u0430 Exoclick<\/a><\/span><\/strong><\/em><\/p>\n<h2 class=\"c1\"><span class=\"ez-toc-section\" id=\"%d0%97%d0%b0%d0%ba%d0%bb%d1%8e%d1%87%d0%b5%d0%bd%d0%b8%d0%b5\"><\/span><span class=\"c14\">\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0441\u0435 \u0434\u0435\u043b\u0430\u044e\u0442 \u043e\u0448\u0438\u0431\u043a\u0438, \u044d\u0442\u043e \u0435\u0441\u0442\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u0434\u043b\u044f \u043b\u044e\u0431\u043e\u0433\u043e \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0430, \u0438 \u0432\u0430\u043c \u043d\u0435 \u0441\u0442\u043e\u0438\u0442 \u0431\u043e\u044f\u0442\u044c\u0441\u044f \u0438\u0445 \u0441\u043e\u0432\u0435\u0440\u0448\u0430\u0442\u044c. <\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0421\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0435\u043c \u0432\u044b \u043d\u0430\u0443\u0447\u0438\u0442\u0435\u0441\u044c, \u0438 \u044d\u0442\u0438 \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u0431\u0443\u0434\u0443\u0442 \u0434\u043b\u044f \u0432\u0430\u0441 \u043f\u0440\u043e\u0449\u0435 \u0430\u0437\u0431\u0443\u043a\u0438!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u041d\u0430\u0434\u0435\u0435\u043c\u0441\u044f \u044d\u0442\u0430 \u0441\u0442\u0430\u0442\u044c\u044f \u0431\u044b\u043b\u0430 \u0432\u0430\u043c \u043f\u043e\u043b\u0435\u0437\u043d\u043e\u0439, \u0438 \u0435\u0441\u043b\u0438 \u0443 \u0432\u0430\u0441 \u0435\u0441\u0442\u044c \u0432\u043e\u043f\u0440\u043e\u0441\u044b &#8211; \u0437\u0430\u0434\u0430\u0432\u0430\u0439\u0442\u0435!<\/span><\/p>\n<p class=\"c1\"><span class=\"c0\">\u0412\u0441\u0435\u043c \u043f\u0440\u043e\u0444\u0438\u0442\u0430!<\/span><\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-339899224\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"\u0415\u0449\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432! \u0414\u043b\u044f \u0432\u0441\u0435\u0445 \u0444\u0430\u043d\u0430\u0442\u043e\u0432 \u044d\u0442\u043e\u0439 \u0441\u0435\u0440\u0438\u0438 \u043e\u0431 \u043e\u0448\u0438\u0431\u043a\u0430\u0445 \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432 \u043c\u044b \u0432\u044b\u043f\u0443\u0441\u043a\u0430\u0435\u043c \u0435\u0449\u0435 \u043e\u0434\u043d\u0443 \u0441\u0442\u0430\u0442\u044c\u044e! \u0415\u0441\u043b\u0438 \u0432\u044b \u0445\u043e\u0442\u0438\u0442\u0435 \u0441\u0442\u0430\u0442\u044c\u00a0\u0443\u0441\u043f\u0435\u0448\u043d\u044b\u043c \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u043c, \u0432\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u043d\u0430\u0443\u0447\u0438\u0442\u044c\u0441\u044f \u043d\u0435 \u043d\u0430\u0441\u0442\u0443\u043f\u0430\u0442\u044c \u043d\u0430 \u043e\u0434\u043d\u0438 \u0438 \u0442\u0435 \u0436\u0435 \u0433\u0440\u0430\u0431\u043b\u0438! \u0412\u00a0\u043f\u0435\u0440\u0432\u043e\u0439\u00a0\u0438\u00a0\u0432\u0442\u043e\u0440\u043e\u0439 \u0447\u0430\u0441\u0442\u044f\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u043e\u0432\u00a0\u043c\u044b \u0443\u0436\u0435 \u0440\u0430\u0437\u043e\u0431\u0440\u0430\u043b\u0438\u0441\u044c, \u043f\u043e\u0447\u0435\u043c\u0443 \u0442\u0430\u043a \u0432\u0430\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u0442\u0435\u0440\u043f\u0435\u043b\u0438\u0432\u044b\u043c, \u043e\u0442\u043a\u0440\u044b\u0442\u044b\u043c \u043a \u0438\u0437\u0443\u0447\u0435\u043d\u0438\u044e \u043d\u043e\u0432\u044b\u0445 \u043c\u0435\u0442\u043e\u0434\u043e\u0432 \u0438 \u043d\u0438\u0448, \u0432\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0438 \u0441\u043a\u0440\u0443\u043f\u0443\u043b\u0435\u0437\u043d\u044b\u043c \u0432&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/oshibki-arbitrazhnikov-4\/\">View Article<\/a>","protected":false},"author":21,"featured_media":5825,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[172,175,180,202,205,207,214,224],"learning_paths":[],"class_list":["post-4767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials","tag-affiliate-marketing","tag-bids","tag-campaigns","tag-key-performance-indicators","tag-media-buying","tag-media-buying-basics","tag-optimization","tag-tips"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"ru","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":true,"content":true,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u041e\u0448\u0438\u0431\u043a\u0438 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