{"id":20650,"date":"2020-02-14T17:36:26","date_gmt":"2020-02-14T17:36:26","guid":{"rendered":"https:\/\/www.mobidea.com\/academy\/?p=20650"},"modified":"2020-03-03T12:09:55","modified_gmt":"2020-03-03T12:09:55","slug":"lower-cpc-with-push-ads-example-for-sweepstakes-offers","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/ru\/lower-cpc-with-push-ads-example-for-sweepstakes-offers\/","title":{"rendered":"\u041a\u0430\u043a \u0441\u043d\u0438\u0437\u0438\u0442\u044c \u0421PC \u0434\u043b\u044f \u043f\u0443\u0448-\u0442\u0440\u0430\u0444\u0438\u043a\u0430: \u043e\u0431\u0437\u043e\u0440 \u043d\u0430 \u043f\u0440\u0438\u043c\u0435\u0440\u0435 \u0421\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u043e\u0432 \u043e\u0442 RichPush"},"content":{"rendered":"<p>\u041a\u0430\u043a \u0432\u044b \u0443\u0436\u0435 \u0437\u043d\u0430\u0435\u0442\u0435, CPC (Cost per Click, \u0446\u0435\u043d\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a) \u2013 \u044d\u0442\u043e \u043c\u043e\u0434\u0435\u043b\u044c \u043e\u043f\u043b\u0430\u0442\u044b, \u043a\u043e\u0433\u0434\u0430 \u0432\u044b \u043f\u043b\u0430\u0442\u0438\u0442\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0437\u0430 \u043a\u043b\u0438\u043a\u0438 \u043f\u043e \u0432\u0430\u0448\u0435\u043c\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c\u0443 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e. $0,003 \u2013 \u043e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043d\u0438\u0437\u043a\u0438\u0445 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u0445 CPC \u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u2013 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442\u0441\u044f, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0439 <a href=\"https:\/\/richpush.com\/ru\/?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">RichPush<\/a>. \u0422\u0435\u043c \u043d\u0435 \u043c\u0435\u043d\u0435\u0435, \u0441\u0442\u043e\u0438\u0442 \u0438\u043c\u0435\u0442\u044c \u0432 \u0432\u0438\u0434\u0443, \u0447\u0442\u043e \u0441\u0442\u0430\u0432\u043a\u0430 \u043d\u0435 \u0432\u0441\u0435\u0433\u0434\u0430 \u0431\u0443\u0434\u0435\u0442 \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u044c\u043d\u043e\u043c \u0443\u0440\u043e\u0432\u043d\u0435 \u0438 \u043c\u043e\u0436\u0435\u0442 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043a\u043e\u043b\u0435\u0431\u0430\u0442\u044c\u0441\u044f \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0446\u0435\u043b\u0435\u0432\u044b\u0445 \u0413\u0415\u041e \u0438 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0435\u0439.<\/p>\n<p><strong>\u0421\u043e\u0432\u0435\u0442<\/strong>. \u0427\u0442\u043e\u0431\u044b \u0441\u043d\u0438\u0437\u0438\u0442\u044c CPC \u0431\u0435\u0437 \u043f\u043e\u0442\u0435\u0440\u044c \u0432 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f\u0445, RichPush \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0444\u0443\u043d\u043a\u0446\u0438\u044e <a href=\"https:\/\/new.my.richpush.co\/signup?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">SmartCPC<\/a>. \u041e\u043d\u0430 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u043a\u043b\u0438\u043a\u0438 \u043f\u043e \u0441\u0430\u043c\u043e\u0439 \u043d\u0438\u0437\u043a\u043e\u0439 \u0446\u0435\u043d\u0435, \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u044f \u0432\u0430\u0448 \u0431\u044e\u0434\u0436\u0435\u0442 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0433\u043e\u0440\u0430\u0437\u0434\u043e \u0431\u043e\u043b\u044c\u0448\u0435\u0433\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043a\u043b\u0438\u043a\u043e\u0432.<\/p>\n<p>\u0412 \u0441\u0432\u043e\u044e \u043e\u0447\u0435\u0440\u0435\u0434\u044c, \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438 <a href=\"https:\/\/richpush.com\/ru\/?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">RichPush Insights<\/a> \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0432\u0430\u043c \u0440\u0435\u0448\u0438\u0442\u044c, \u0447\u0442\u043e \u0432\u044b\u0433\u043e\u0434\u043d\u0435\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0442\u044c. \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0441\u043b\u0435\u0434\u0438\u0442\u044c \u0437\u0430 \u0442\u0435\u043c, \u043a\u0430\u043a\u0438\u0435 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0438 \u0441\u0435\u0439\u0447\u0430\u0441 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b \u0432 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0435, \u043f\u0440\u043e\u0432\u0435\u0440\u044f\u0442\u044c CPC \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c, \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u044f\u043c, \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c \u0438 \u043c\u043d\u043e\u0433\u0438\u043c \u0434\u0440\u0443\u0433\u0438\u043c \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0430\u043c \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/new.my.richpush.co\/signup?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">\u041f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0443<\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/lower-cpc-with-push-ads-example-for-sweepstakes-offers\/#%d0%9a%d0%b0%d0%ba-%d1%8d%d1%82%d0%be-%d1%80%d0%b0%d0%b1%d0%be%d1%82%d0%b0%d0%b5%d1%82\" >\u041a\u0430\u043a \u044d\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/lower-cpc-with-push-ads-example-for-sweepstakes-offers\/#%d0%9a%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d0%ba%d0%bb%d0%b8%d0%ba%d0%be%d0%b2-%d0%b8-%d0%a1%d1%80%d0%b5%d0%b4%d0%bd%d1%8f%d1%8f-cpc-%d0%bf%d0%be-%d0%93%d0%95%d0%9e\" >\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u0421\u0440\u0435\u0434\u043d\u044f\u044f CPC \u043f\u043e \u0413\u0415\u041e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/lower-cpc-with-push-ads-example-for-sweepstakes-offers\/#%d0%9a%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d0%ba%d0%bb%d0%b8%d0%ba%d0%be%d0%b2-%d0%b8-%d0%a1%d1%80%d0%b5%d0%b4%d0%bd%d1%8f%d1%8f-cpc-%d0%bf%d0%be-%d1%83%d1%81%d1%82%d1%80%d0%be%d0%b9%d1%81%d1%82%d0%b2%d1%83\" >\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u0421\u0440\u0435\u0434\u043d\u044f\u044f CPC \u043f\u043e \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0443<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%d0%9a%d0%b0%d0%ba-%d1%8d%d1%82%d0%be-%d1%80%d0%b0%d0%b1%d0%be%d1%82%d0%b0%d0%b5%d1%82\"><\/span><strong>\u041a\u0430\u043a \u044d\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u043e, \u043a\u0430\u043a \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 RichPush \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0443\u0437\u043d\u0430\u0442\u044c \u0441\u0440\u0435\u0434\u043d\u044e\u044e CPC, \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u043f\u043e \u0440\u0430\u0437\u043d\u044b\u043c \u0413\u0415\u041e \u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c \u043d\u0430 \u043f\u0440\u0438\u043c\u0435\u0440\u0435 <strong>\u0441\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u043e\u0432<\/strong>, \u043e\u0434\u043d\u043e\u0439 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0435\u0439 \u0434\u043b\u044f \u043f\u0443\u0448-\u0442\u0440\u0430\u0444\u0438\u043a\u0430.<\/p>\n<p>\u0417\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u043f\u043e\u043b\u0433\u043e\u0434\u0430 \u043f\u043e\u0447\u0442\u0438 20% \u0432\u0441\u0435\u0445 \u043a\u043b\u0438\u043a\u043e\u0432 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u043b\u043e\u0441\u044c \u0438\u043c\u0435\u043d\u043d\u043e \u043d\u0430 \u0441\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u0438.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps2.png\"><img decoding=\"async\" width=\"331\" height=\"162\" class=\"aligncenter size-full wp-image-20658\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps2.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps2.png 331w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps2-250x122.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps2-120x59.png 120w\" sizes=\"(max-width: 331px) 100vw, 331px\" \/><\/a><\/p>\n<p>\u0421\u0440\u0435\u0434\u043d\u044f\u044f CPC \u0434\u043b\u044f \u0441\u0432\u0438\u043f\u043e\u0432 \u0432 \u043e\u0431\u0449\u0435\u043c \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 $0,0122. \u0422\u0435\u043c \u043d\u0435 \u043c\u0435\u043d\u0435\u0435, \u0432\u0441\u0435\u0433\u0434\u0430 \u0435\u0441\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0441\u043d\u0438\u0437\u0438\u0442\u044c \u0446\u0435\u043d\u0443 \u0437\u0430 \u043a\u043b\u0438\u043a: \u0430\u043a\u0442\u0438\u0432\u0438\u0440\u043e\u0432\u0430\u0442\u044c <a href=\"https:\/\/new.my.richpush.co\/signup?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">SmartCPC<\/a>, \u0441 \u043e\u0434\u043d\u043e\u0439 \u0441\u0442\u043e\u0440\u043e\u043d\u044b, \u0438 \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0413\u0415\u041e \u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430, \u0441 \u0434\u0440\u0443\u0433\u043e\u0439.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%d0%9a%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d0%ba%d0%bb%d0%b8%d0%ba%d0%be%d0%b2-%d0%b8-%d0%a1%d1%80%d0%b5%d0%b4%d0%bd%d1%8f%d1%8f-cpc-%d0%bf%d0%be-%d0%93%d0%95%d0%9e\"><\/span><strong>\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u0421\u0440\u0435\u0434\u043d\u044f\u044f CPC \u043f\u043e \u0413\u0415\u041e<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0418\u0442\u0430\u043a, \u043e\u0447\u0435\u0432\u0438\u0434\u043d\u043e, \u0441\u0440\u0435\u0434\u043d\u044f\u044f \u0446\u0435\u043d\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a (AvgCPC) \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043c\u0435\u043d\u044f\u0435\u0442\u0441\u044f \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u044b.<\/p>\n<p>\u0423 \u043d\u0430\u0441 \u0435\u0441\u0442\u044c \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u044b: \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u043a\u043b\u0438\u043a\u043e\u0432 (Clicks) \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0441\u0430\u043c\u044b\u0439 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0439 \u0413\u0415\u041e \u0434\u043b\u044f \u0441\u0432\u043e\u0435\u0439 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0438 \u0438\u043b\u0438 \u0436\u0435 \u043d\u0430\u043e\u0431\u043e\u0440\u043e\u0442, \u043f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c, \u0432 \u043a\u0430\u043a\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0435 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f \u043c\u0435\u043d\u044c\u0448\u0435 \u0438 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043d\u0438\u0436\u0435.<\/p>\n<p>\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e RichPush, \u0432 \u0442\u043e\u043f-5 \u0413\u0415\u041e \u0434\u043b\u044f \u0441\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u043e\u0432 \u0432\u0445\u043e\u0434\u044f\u0442 \u0418\u043d\u0434\u0438\u044f (16% \u0432\u0441\u0435\u0445 \u043a\u043b\u0438\u043a\u043e\u0432), \u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f (11%), \u0418\u043d\u0434\u043e\u043d\u0435\u0437\u0438\u044f (8%), \u0424\u0438\u043b\u0438\u043f\u043f\u0438\u043d\u044b (7%) \u0438 \u0421\u043e\u0435\u0434\u0438\u043d\u0435\u043d\u043d\u044b\u0435 \u0428\u0442\u0430\u0442\u044b (7%):<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps6.png\"><img decoding=\"async\" width=\"440\" height=\"225\" class=\"aligncenter size-full wp-image-20659\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps6.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps6.png 440w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps6-250x128.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps6-120x61.png 120w\" sizes=\"(max-width: 440px) 100vw, 440px\" \/><\/a><\/p>\n<p>\u0422\u0430\u043a\u0436\u0435 \u043f\u043e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0435 \u043c\u044b \u0432\u0438\u0434\u0438\u043c, \u0447\u0442\u043e AvgCPC (\u0441\u0440\u0435\u0434\u043d\u044f\u044f \u0446\u0435\u043d\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a) \u0432 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0435 \u044d\u0442\u0438\u0445 \u0413\u0415\u041e \u043d\u0438\u0436\u0435 \u043c\u0438\u0440\u043e\u0432\u043e\u0433\u043e \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f: $0,0046, $0,0053, $0,0065, $0,0077 \u0438 $0,0368 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e.<\/p>\n<p><strong>\u0421\u043e\u0432\u0435\u0442:<\/strong><br \/>\n\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0442\u0441\u043b\u0435\u0434\u0438\u0442\u044c \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f, \u043a\u043e\u0433\u0434\u0430 AvgCPC \u0432 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0445 \u0413\u0415\u041e \u043f\u0430\u0434\u0430\u0435\u0442, \u0438 \u043a\u0443\u043f\u0438\u0442\u044c \u0442\u0440\u0430\u0444\u0438\u043a \u043f\u043e \u0431\u043e\u043b\u0435\u0435 \u043d\u0438\u0437\u043a\u043e\u0439 \u0446\u0435\u043d\u0435. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0434\u043b\u044f \u0441\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u043e\u0432 \u044d\u0442\u043e \u0432\u044b\u0433\u043b\u044f\u0434\u0438\u0442 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c:<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps1.png\"><img decoding=\"async\" width=\"369\" height=\"339\" class=\"aligncenter size-full wp-image-20660\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps1.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps1.png 369w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps1-250x230.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps1-120x110.png 120w\" sizes=\"(max-width: 369px) 100vw, 369px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/new.my.richpush.co\/login?utm_source=mobidea_ru&amp;utm_medium=blog&amp;utm_campaign=cpc\" target=\"_blank\" rel=\"noopener, sponsored\">\u041f\u0440\u0438\u0441\u043e\u0435\u0434\u0438\u043d\u0438\u0442\u044c\u0441\u044f \u043a RichPush<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%d0%9a%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d0%ba%d0%bb%d0%b8%d0%ba%d0%be%d0%b2-%d0%b8-%d0%a1%d1%80%d0%b5%d0%b4%d0%bd%d1%8f%d1%8f-cpc-%d0%bf%d0%be-%d1%83%d1%81%d1%82%d1%80%d0%be%d0%b9%d1%81%d1%82%d0%b2%d1%83\"><\/span><strong>\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u0421\u0440\u0435\u0434\u043d\u044f\u044f CPC \u043f\u043e \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0443<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0411\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u043d\u0430 \u0441\u0432\u0438\u043f\u0441\u0442\u0435\u0439\u043a\u0430\u0445 \u043f\u0440\u0438\u0445\u043e\u0434\u044f\u0442 \u0441 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432: \u043f\u043e\u0447\u0442\u0438 90%. \u041a\u0441\u0442\u0430\u0442\u0438, \u044d\u0442\u0430 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044f \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u0434\u043b\u044f \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0430 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0435\u0439.<br \/>\n\u0421\u0440\u0435\u0434\u043d\u044f\u044f \u0446\u0435\u043d\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a AvgCPC \u0434\u043b\u044f \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432 \u0440\u0430\u0432\u043d\u0430 $ 0,012 \u2013 \u0431\u043e\u043b\u0435\u0435 \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u043e \u044d\u0442\u043e \u0432\u0438\u0434\u043d\u043e \u043d\u0430 \u0433\u0440\u0430\u0444\u0438\u043a\u0430\u0445 \u043d\u0438\u0436\u0435.<\/p>\n<p><a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps4.png\"><img decoding=\"async\" width=\"307\" height=\"331\" class=\"aligncenter size-full wp-image-20666\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps4.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps4.png 307w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps4-250x270.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps4-120x129.png 120w\" sizes=\"(max-width: 307px) 100vw, 307px\" \/><\/a> <a href=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps3.png\"><img decoding=\"async\" width=\"301\" height=\"333\" class=\"aligncenter size-full wp-image-20663\" src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps3.png\" alt=\"\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps3.png 301w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps3-250x277.png 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2020\/02\/sweeps3-120x133.png 120w\" sizes=\"(max-width: 301px) 100vw, 301px\" \/><\/a><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>\u0427\u0435\u043c \u0435\u0449\u0451 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043f\u043e\u043b\u0435\u0437\u043d\u0430 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 <a href=\"https:\/\/richpush.com\/ru\/?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">RichPush Insights<\/a><\/strong><\/span><\/p>\n<ul>\n<li>\u0410\u043d\u0430\u043b\u0438\u0437 CPC \u0434\u043b\u044f \u0432\u0441\u0435\u0445 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u0445 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u0435\u0439<\/li>\n<li>\u0410\u043d\u0430\u043b\u0438\u0437 \u0421\u0440\u0435\u0434\u043d\u0435\u0433\u043e CTR \u043f\u043e \u0413\u0415\u041e, \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u044f\u043c, \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c, \u0447\u0442\u043e\u0431\u044b \u043e\u0446\u0435\u043d\u0438\u0442\u044c, \u043a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b<\/li>\n<li>\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u0441\u0440\u0435\u0434\u043d\u0435\u043c\u0443 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 (Impressions) \u0432 \u0434\u0435\u043d\u044c \u043f\u043e \u0413\u0415\u041e, \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u044f\u043c, \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c<\/li>\n<li>\u0438 \u043c\u043d\u043e\u0433\u043e\u0435 \u0434\u0440\u0443\u0433\u043e\u0435<\/li>\n<\/ul>\n<p>\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0441\u0432\u044f\u0437\u0430\u0442\u044c\u0441\u044f \u0441\u043e \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u0430\u043c\u0438 RichPush, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0435 \u0447\u0435\u0440\u0435\u0437 <a href=\"mailto:support@richpush.com\">\u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0443\u044e \u043f\u043e\u0447\u0442\u0443<\/a>, <a href=\"https:\/\/richpush.com\/ru\/?utm_source=partner&amp;utm_medium=blog_ru&amp;utm_campaign=mobidea_cpc\" target=\"_blank\" rel=\"noopener, sponsored\">\u0447\u0430\u0442<\/a> \u0438\u043b\u0438 <a href=\"https:\/\/support.richads.com\/support\/home\" target=\"_blank\" rel=\"noopener, sponsored\">\u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443<\/a> \u0432 \u0432\u0430\u0448\u0435\u043c \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u0435.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/new.my.richpush.co\/login?utm_source=mobidea_ru&amp;utm_medium=blog&amp;utm_campaign=cpc\" target=\"_blank\" rel=\"noopener, sponsored\">\u041f\u0440\u0438\u0441\u043e\u0435\u0434\u0438\u043d\u0438\u0442\u044c\u0441\u044f \u043a RichPush<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u041a\u0430\u043a \u0432\u044b \u0443\u0436\u0435 \u0437\u043d\u0430\u0435\u0442\u0435, CPC (Cost per Click, \u0446\u0435\u043d\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a) \u2013 \u044d\u0442\u043e \u043c\u043e\u0434\u0435\u043b\u044c \u043e\u043f\u043b\u0430\u0442\u044b, \u043a\u043e\u0433\u0434\u0430 \u0432\u044b \u043f\u043b\u0430\u0442\u0438\u0442\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0437\u0430 \u043a\u043b\u0438\u043a\u0438 \u043f\u043e \u0432\u0430\u0448\u0435\u043c\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c\u0443 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e. $0,003 \u2013 \u043e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043d\u0438\u0437\u043a\u0438\u0445 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u0445 CPC \u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u2013 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442\u0441\u044f, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0439 RichPush. \u0422\u0435\u043c \u043d\u0435 \u043c\u0435\u043d\u0435\u0435, \u0441\u0442\u043e\u0438\u0442 \u0438\u043c\u0435\u0442\u044c \u0432 \u0432\u0438\u0434\u0443, \u0447\u0442\u043e \u0441\u0442\u0430\u0432\u043a\u0430 \u043d\u0435 \u0432\u0441\u0435\u0433\u0434\u0430 \u0431\u0443\u0434\u0435\u0442 \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/lower-cpc-with-push-ads-example-for-sweepstakes-offers\/\">View Article<\/a>","protected":false},"author":32,"featured_media":20672,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8972],"tags":[],"learning_paths":[],"class_list":["post-20650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides-tutorials"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"ru","enabled_languages":["en","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ru":{"title":true,"content":true,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lower CPC with Push Ads: Example for Sweepstakes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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