{"id":196,"date":"2015-07-03T16:04:58","date_gmt":"2015-07-03T16:04:58","guid":{"rendered":"http:\/\/academy.mobidea.com\/?p=196"},"modified":"2021-05-14T10:15:02","modified_gmt":"2021-05-14T09:15:02","slug":"targeting-campaigns-part-1","status":"publish","type":"post","link":"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/","title":{"rendered":"\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439: \u043a\u0430\u043a \u0432\u044b\u0436\u0430\u0442\u044c \u043c\u0430\u043a\u0441\u0438\u043c\u0443\u043c? (\u0427\u0430\u0441\u0442\u044c 1)"},"content":{"rendered":"<div class=\"mobid-before-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-222739935\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-1\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div><p><strong>\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439<\/strong> \u0438\u043c\u0435\u0435\u0442 \u043e\u0433\u0440\u043e\u043c\u043d\u043e\u0435 \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435. \u0412\u044b\u0431\u0440\u0430\u0432 \u043d\u0435\u0432\u0435\u0440\u043d\u044b\u0439 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\u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u043e\u043f\u0446\u0438\u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u0434\u0440\u0443\u0433\u0438\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u0432\u0430\u043c \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u043e \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u043e\u0432.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%a2%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b9-%e2%80%93-%d0%91%d0%b0%d0%b7%d0%be%d0%b2%d1%8b%d0%b9\" >\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u2013 \u0411\u0430\u0437\u043e\u0432\u044b\u0439<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%a2%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b9-%e2%80%93-%d0%9f%d1%80%d0%be%d0%b4%d0%b2%d0%b8%d0%bd%d1%83%d1%82%d1%8b%d0%b9\" >\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u2013 \u041f\u0440\u043e\u0434\u0432\u0438\u043d\u0443\u0442\u044b\u0439<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%9e%d0%bf%d0%b5%d1%80%d0%b0%d1%82%d0%be%d1%80%d1%8b\" >\u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%9e%d0%bf%d0%b5%d1%80%d0%b0%d1%86%d0%b8%d0%be%d0%bd%d0%bd%d1%8b%d0%b5-%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d1%8b-%d0%9e%d0%a1\" >\u041e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b (\u041e\u0421)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%91%d1%80%d0%b0%d1%83%d0%b7%d0%b5%d1%80%d1%8b\" >\u0411\u0440\u0430\u0443\u0437\u0435\u0440\u044b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%a3%d1%81%d1%82%d1%80%d0%be%d0%b9%d1%81%d1%82%d0%b2%d0%b0\" >\u0423\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%9a%d0%b0%d1%82%d0%b5%d0%b3%d0%be%d1%80%d0%b8%d0%b8\" >\u041a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%af%d0%b7%d1%8b%d0%ba%d0%b8\" >\u042f\u0437\u044b\u043a\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%98%d1%81%d1%82%d0%be%d1%87%d0%bd%d0%b8%d0%ba%d0%b8\" >\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%94%d0%b5%d0%b9%d0%bf%d0%b0%d1%80%d1%82%d0%b8%d0%bd%d0%b3\" >\u0414\u0435\u0439\u043f\u0430\u0440\u0442\u0438\u043d\u0433<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/#%d0%a0%d0%b5%d1%82%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3\" >\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%d0%a2%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b9-%e2%80%93-%d0%91%d0%b0%d0%b7%d0%be%d0%b2%d1%8b%d0%b9\"><\/span>\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u2013 \u0411\u0430\u0437\u043e\u0432\u044b\u0439<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u042d\u0442\u043e \u043e\u0434\u0438\u043d \u0438\u0437 \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0447\u0430\u0441\u0442\u043e \u0432\u0441\u0442\u0440\u0435\u0447\u0430\u044e\u0449\u0438\u0445\u0441\u044f \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u0432 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430. \u041a \u043d\u0435\u043c\u0443 \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u0431\u043e\u043b\u0435\u0435 \u043e\u0431\u043e\u0431\u0449\u0435\u043d\u043d\u044b\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u0442\u0430\u043a\u0438\u0435 \u043a\u0430\u043a \u0433\u0435\u043e-\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 (\u0441\u0442\u0440\u0430\u043d\u0430, \u0440\u0435\u0433\u0438\u043e\u043d, \u0448\u0442\u0430\u0442..), \u0444\u043e\u0440\u043c\u0430\u0442\/\u0440\u0430\u0437\u043c\u0435\u0440 \u0431\u0430\u043d\u043d\u0435\u0440\u0430 \u0438\u043b\u0438 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430.<\/p>\n<figure id=\"attachment_6549\" aria-describedby=\"caption-attachment-6549\" style=\"width: 305px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6549\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/fig-1-356x230-250x162.jpg\" alt=\"\u0444\u0438\u0433 1\" width=\"305\" height=\"197\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-1-356x230-250x162.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-1-356x230-120x78.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-1-356x230.jpg 356w\" sizes=\"(max-width: 305px) 100vw, 305px\" \/><figcaption id=\"caption-attachment-6549\" class=\"wp-caption-text\">\u0411\u0430\u0437\u043e\u0432\u044b\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 (Adxpansion)<\/figcaption><\/figure>\n<h2><span class=\"ez-toc-section\" id=\"%d0%a2%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d0%b8%d0%b9-%e2%80%93-%d0%9f%d1%80%d0%be%d0%b4%d0%b2%d0%b8%d0%bd%d1%83%d1%82%d1%8b%d0%b9\"><\/span>\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u2013 \u041f\u0440\u043e\u0434\u0432\u0438\u043d\u0443\u0442\u044b\u0439<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0421\u0442\u043e\u0438\u0442 \u043e\u0442\u043c\u0435\u0442\u0438\u0442\u044c, \u0447\u0442\u043e \u043d\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0432\u0430\u0448\u0435\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0432\u043b\u0438\u044f\u0435\u0442 \u0440\u044f\u0434 \u0444\u0430\u043a\u0442\u043e\u0440\u043e\u0432: \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440, \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f, \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430 \u0438 \u0434\u0440\u0443\u0433\u0438\u0435 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u044b. \u0410\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044f \u0432\u0430\u0448\u0438 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b, \u043d\u0435 \u0437\u0430\u0431\u044b\u0432\u0430\u0439\u0442\u0435, \u0447\u0442\u043e \u0432\u0441\u0435 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u044b \u0432\u0437\u0430\u0438\u043c\u043e\u0441\u0432\u044f\u0437\u0430\u043d\u044b.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%d0%9e%d0%bf%d0%b5%d1%80%d0%b0%d1%82%d0%be%d1%80%d1%8b\"><\/span>\u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0412\u044b\u0431\u043e\u0440 \u043c\u0435\u0436\u0434\u0443 <a href=\"https:\/\/www.mobidea.com\/academy\/ru\/3g-trafik-protive-wifi-trafika\/\">WiFi <\/a>\u0442\u0440\u0430\u0444\u0438\u043a\u043e\u043c \u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u043e\u043c \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u0432 \u2013 \u043e\u0447\u0435\u043d\u044c \u0432\u0430\u0436\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0430\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a\u0430. \u0423 Wifi \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u043e\u0431\u044a\u0435\u043c\u044b \u0438 \u043e\u043d \u0434\u0435\u0448\u0435\u0432\u043b\u0435, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u0432 \u0432\u044b\u0448\u0435 \u0438, \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u043e\u043d \u0434\u043e\u0440\u043e\u0436\u0435.<\/p><div class=\"mobid-in-content-15-p\" style=\"margin-top: 26px;margin-bottom: 26px;\" id=\"mobid-2116694949\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/semrush-v2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"semrushtrialseo\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/semrushtrialseo.gif\" alt=\"\"  class=\"no-lazyload\" width=\"728\" height=\"90\"  style=\"display: inline-block;\" \/><\/a><\/div>\n<p>\u0411\u0443\u0434\u044c\u0442\u0435 \u0432\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u043d\u044b, \u0442\u0430\u043a \u043a\u0430\u043a \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c, \u043e\u0431\u044a\u0435\u043c\u044b \u0438 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u0435\u0442\u0441\u044f \u0434\u043b\u044f \u0440\u0430\u0437\u043d\u044b\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u0432.<\/p>\n<figure id=\"attachment_6550\" aria-describedby=\"caption-attachment-6550\" style=\"width: 285px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6550\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/2-250x259.jpg\" alt=\"\u0444\u0438\u0433 2\" width=\"285\" height=\"295\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/2-250x259.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/2-120x124.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/2-32x32.jpg 32w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/2.jpg 290w\" sizes=\"(max-width: 285px) 100vw, 285px\" \/><figcaption id=\"caption-attachment-6550\" class=\"wp-caption-text\">\u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b (Traffic Hunt)<\/figcaption><\/figure>\n<p>\u0414\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043c, \u0447\u0442\u043e \u0432\u044b \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0443\u0435\u0442\u0435 \u0432\u0441\u0435 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u044b.<\/p>\n<p>\u041e\u0431\u0449\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u044b, \u043e\u0434\u043d\u0430\u043a\u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u0439 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u044b\u043c, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432\u0430\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u043f\u043e \u043a\u0430\u0436\u0434\u043e\u043c\u0443 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0443 \u0432 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438.<\/p>\n<p>\u0415\u0441\u043b\u0438 \u0443 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u0432 \u0441\u0445\u043e\u0436\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b, \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0431\u044a\u0435\u0434\u0438\u043d\u0438\u0442\u044c \u0438\u0445 \u0432 \u043e\u0434\u043d\u0443 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e. \u0415\u0441\u043b\u0438 \u0436\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u044e\u0442\u0441\u044f, \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u043a\u043e\u043f\u0438\u044e \u0432\u0430\u0448\u0435\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0438 \u0440\u0430\u0437\u0434\u0435\u043b\u0438\u0442\u044c \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0438\u0437 \u043d\u0438\u0445.<\/p>\n<p>\u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u0432\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u043f\u043e\u043d\u044f\u0442\u044c, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u0430\u043f\u043b\u0430\u0442\u0438\u0442\u044c, \u043a\u0430\u043a\u0438\u0435 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u044b, \u043d\u0430\u0438\u043b\u0443\u0447\u0448\u0438\u0435 \u0441\u0430\u0439\u0442\u044b, \u0438 \u0442.\u0434.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%d0%9e%d0%bf%d0%b5%d1%80%d0%b0%d1%86%d0%b8%d0%be%d0%bd%d0%bd%d1%8b%d0%b5-%d1%81%d0%b8%d1%81%d1%82%d0%b5%d0%bc%d1%8b-%d0%9e%d0%a1\"><\/span>\u041e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b (\u041e\u0421)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0414\u0435\u0441\u043a\u0442\u043e\u043f (Windows, Mac) \u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0435 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b (Android, Blackberry, iOS\u2026). \u041d\u0435 \u0437\u0430\u0431\u0443\u0434\u044c\u0442\u0435, \u0447\u0442\u043e <strong>\u043f\u043b\u0430\u043d\u0448\u0435\u0442\u044b \u0442\u0430\u043a\u0436\u0435 \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u043c \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c<\/strong>, \u0438 \u0447\u0430\u0441\u0442\u043e \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442 \u0445\u043e\u0440\u043e\u0448\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b.<\/p>\n<p>\u0411\u043e\u043b\u044c\u0448\u0430\u044f \u0447\u0430\u0441\u0442\u044c \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u043e\u0431\u044b\u0447\u043d\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0430 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u0441\u0438\u0441\u0442\u0435\u043c\u043e\u0439 Android, \u043d\u043e \u0438\u043c\u0435\u043d\u043d\u043e \u0442\u0435\u0441\u0442\u044b \u043f\u043e\u043a\u0430\u0436\u0443\u0442 \u0432\u0430\u043c, \u043a\u0430\u043a\u0430\u044f \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u0430\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u043b\u0443\u0447\u0448\u0435 \u0432 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0438\u0439 \u043c\u043e\u043c\u0435\u043d\u0442 \u0434\u043b\u044f \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u044b.<\/p>\n<p>\u0421\u0442\u043e\u0438\u0442 \u0443\u0447\u0435\u0441\u0442\u044c \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u044a\u0435\u043c \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0434\u043b\u044f \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0433\u043e \u041e\u0421, \u043d\u043e \u0438 \u0435\u0433\u043e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e.<\/p>\n<p>\u0415\u0441\u043b\u0438 \u0432\u044b \u0437\u0430\u043c\u0435\u0442\u0438\u0442\u0435, \u0447\u0442\u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0441\u0438\u043b\u044c\u043d\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u044e\u0442\u0441\u044f \u0434\u043b\u044f \u0440\u0430\u0437\u043d\u044b\u0445 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u0441\u0438\u0441\u0442\u0435\u043c, \u0440\u0430\u0437\u0434\u0435\u043b\u0438\u0442\u0435 \u0438\u0445 \u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438.<\/p>\n<p>\u041d\u0435 \u0437\u0430\u0431\u044b\u0432\u0430\u0439\u0442\u0435, \u0447\u0442\u043e \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u0430\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0430, \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430 \u0438 \u0431\u0440\u0430\u0443\u0437\u0435\u0440\u044b \u0441\u0432\u044f\u0437\u0430\u043d\u044b \u043c\u0435\u0436\u0434\u0443 \u0441\u043e\u0431\u043e\u0439.<\/p>\n<p>\u0415\u0441\u043b\u0438 \u0432\u044b \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u0443\u0435\u0442\u0435 \u0442\u043e\u043b\u044c\u043a\u043e iOS, \u0432\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0442\u0430\u043a\u0436\u0435 iPhone \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430, \u0438 Safari \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0431\u0440\u0430\u0443\u0437\u0435\u0440\u0430.<\/p>\n<p>\u041e\u0421 \u043c\u043e\u0436\u0435\u0442 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u043e\u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 \u0432\u0430\u0448\u0443 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0434\u043b\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 Android, \u0431\u0430\u043d\u043d\u0435\u0440\u044b iOS \u0431\u0443\u0434\u0443\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0433\u043e\u0440\u0430\u0437\u0434\u043e \u0431\u043e\u043b\u0435\u0435 \u043d\u0438\u0437\u043a\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b (\u043f\u0440\u043e\u0432\u0435\u0440\u044c\u0442\u0435 \u043d\u0430\u0448\u0443 \u0441\u0442\u0430\u0442\u044c\u044e \u043e\u0431 <a href=\"https:\/\/www.mobidea.com\/academy\/ru\/bannery-sovety\/\">\u041e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0411\u0430\u043d\u043d\u0435\u0440\u043e\u0432<\/a>).<\/p>\n<figure id=\"attachment_6551\" aria-describedby=\"caption-attachment-6551\" style=\"width: 375px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6551\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/3-250x40.jpg\" alt=\"\u0431\u0430\u043d\u043d\u0435\u0440\u044b iOS\" width=\"375\" height=\"60\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/3-250x40.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/3.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/3-700x112.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/3-760x123.jpg 760w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/3-120x19.jpg 120w\" sizes=\"(max-width: 375px) 100vw, 375px\" \/><figcaption id=\"caption-attachment-6551\" class=\"wp-caption-text\">\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0439 \u0431\u0430\u043d\u043d\u0435\u0440 \u0434\u043b\u044f iOS<\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"%d0%91%d1%80%d0%b0%d1%83%d0%b7%d0%b5%d1%80%d1%8b\"><\/span>\u0411\u0440\u0430\u0443\u0437\u0435\u0440\u044b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Android Legacy, Chrome, Diigo, Firefox;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%d0%a3%d1%81%d1%82%d1%80%d0%be%d0%b9%d1%81%d1%82%d0%b2%d0%b0\"><\/span>\u0423\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u041d\u0435 \u0437\u0430\u0431\u044b\u0432\u0430\u0439\u0442\u0435, \u0447\u0442\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043f\u043e \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c \u0434\u043e\u043b\u0436\u0435\u043d \u0431\u044b\u0442\u044c \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u043d \u043a \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u044f\u043c \u043e\u0444\u0435\u0440\u043e\u0432, \u0442\u0430\u043a \u043a\u0430\u043a \u043e\u043d\u0438 \u043c\u043e\u0433\u0443\u0442 \u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430 \u0438 \u0431\u0440\u0430\u0443\u0437\u0435\u0440\u0430.<\/p>\n<p>\u0418\u043c\u0435\u043d\u043d\u043e \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043e\u0447\u0435\u043d\u044c \u0432\u0430\u0436\u043d\u043e \u0441\u043e\u0431\u0440\u0430\u0442\u044c \u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u043f\u043e \u0431\u0440\u0430\u0443\u0437\u0435\u0440\u0430\u043c \u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u043c \u0434\u043b\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438.<\/p>\n<figure id=\"attachment_6552\" aria-describedby=\"caption-attachment-6552\" style=\"width: 397px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6552\" style=\"font-size: 16px;\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/4-250x93.jpg\" alt=\"\u0444\u0438\u0433 3\" width=\"397\" height=\"147\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4-250x93.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4-768x284.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4-700x259.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4-1024x379.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4-120x44.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/4.jpg 1600w\" sizes=\"(max-width: 397px) 100vw, 397px\" \/><figcaption id=\"caption-attachment-6552\" class=\"wp-caption-text\">\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432 (ExoClick)<\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"%d0%9a%d0%b0%d1%82%d0%b5%d0%b3%d0%be%d1%80%d0%b8%d0%b8\"><\/span>\u041a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0439 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0435\u0442 \u043d\u0430 \u043a\u0430\u043a\u0438\u0445 \u0432\u0435\u0431\u0441\u0430\u0439\u0442\u0430\u0445 \u0431\u0443\u0434\u0435\u0442 \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d \u0432\u0430\u0448 \u043e\u0444\u0435\u0440.<\/p>\n<p>\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043c, \u0447\u0442\u043e \u0432\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u0438\u0440\u0443\u0435\u0442\u0435 \u0434\u044d\u0439\u0442\u0438\u043d\u0433 \u043e\u0444\u0435\u0440 \u0434\u043b\u044f \u0433\u0435\u0442\u0435\u0440\u043e\u0441\u0435\u043a\u0441\u0443\u0430\u043b\u043e\u0432 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0434\u043b\u044f \u0433\u0435\u0435\u0432 \u2013 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u044f\u0432\u043d\u043e \u0431\u0443\u0434\u0443\u0442 \u043f\u043b\u043e\u0445\u0438\u043c\u0438. \u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0434\u043b\u044f \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043f\u0440\u0438\u0431\u044b\u043b\u044c, \u043d\u0443\u0436\u043d\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u0443\u044e \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044e \u0438 \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b \u043f\u043e\u0434 \u043d\u0435\u0435.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%d0%af%d0%b7%d1%8b%d0%ba%d0%b8\"><\/span>\u042f\u0437\u044b\u043a\u0438<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u042f\u0437\u044b\u043a\u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u0432\u0430\u043c \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u0430\u0448\u0443 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u043f\u043e\u0434 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u0439 \u0440\u0435\u0433\u0438\u043e\u043d. \u0412 \u0411\u0435\u043b\u044c\u0433\u0438\u0438 \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u0444\u0440\u0430\u043d\u0446\u0443\u0437\u0441\u043a\u0438\u043c, \u0433\u043e\u043b\u043b\u0430\u043d\u0434\u0441\u043a\u0438\u0439 \u0438 \u043d\u0435\u043c\u0435\u0446\u043a\u0438\u0439 \u044f\u0437\u044b\u043a\u0438.<\/p>\n<p>\u041d\u0435 \u0441\u0442\u043e\u0438\u0442 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u043c \u044f\u0437\u044b\u043a\u043e\u043c, \u0432\u044b \u0434\u0430\u0436\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u044f\u0437\u044b\u043a\u0438 \u0438 \u0437\u0430\u0442\u0435\u043c \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u0445 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%d0%98%d1%81%d1%82%d0%be%d1%87%d0%bd%d0%b8%d0%ba%d0%b8\"><\/span>\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0412\u044b\u0431\u043e\u0440 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0430 \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u0441\u0430\u0439\u0442\u0430 \u0441 \u0432\u0438\u0434\u0435\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c \u0438\u043b\u0438 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f\u043c\u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0435 \u0432\u0435\u0431\u0441\u0430\u0439\u0442\u044b, \u0434\u043b\u044f \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0431\u0443\u0434\u0435\u0442 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0432\u0430\u0448\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f. \u0412 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u044d\u0442\u043e \u043a\u0430\u0441\u0430\u0435\u0442\u0441\u044f \u0442\u0438\u043f\u043e\u0432 \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0435\u043c\u044b\u0445 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432.<\/p>\n<p>\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0435\u0441\u043b\u0438 \u0432\u044b \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u0435 \u0442\u0435\u043a\u0441\u0442\u043e\u0432\u044b\u0435 \u0431\u0430\u043d\u043d\u0435\u0440\u044b, \u043d\u0430 \u0441\u0430\u0439\u0442\u0430\u0445 \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0441 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f\u043c\u0438, \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0441\u043a\u043e\u0440\u0435\u0435 \u0432\u0441\u0435\u0433\u043e \u0431\u0443\u0434\u0443\u0442 \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u044b\u043c\u0438. \u0412 \u0442\u043e \u0436\u0435 \u0432\u0440\u0435\u043c\u044f, \u0442\u0435\u043a\u0441\u0442\u043e\u0432\u044b\u0439 \u0431\u0430\u043d\u043d\u0435\u0440 \u0438\u043b\u0438 \u0444\u044d\u0439\u043a \u043a\u043d\u043e\u043f\u043a\u0430 \u043f\u043b\u044d\u0439 \u0431\u0443\u0434\u0443\u0442 \u043e\u0442\u043b\u0438\u0447\u043d\u043e \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u043d\u0430 \u0441\u0430\u0439\u0442\u0430\u0445 \u0441 \u0432\u0438\u0434\u0435\u043e.<\/p>\n<figure id=\"attachment_6555\" aria-describedby=\"caption-attachment-6555\" style=\"width: 502px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6555\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/444-250x16.jpg\" alt=\"\u0444\u0438\u0433 4\" width=\"502\" height=\"33\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444-250x16.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444-768x50.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444-700x46.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444-1024x67.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444-120x8.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/444.jpg 1600w\" sizes=\"(max-width: 502px) 100vw, 502px\" \/><figcaption id=\"caption-attachment-6555\" class=\"wp-caption-text\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 (Plugrush)<\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"%d0%94%d0%b5%d0%b9%d0%bf%d0%b0%d1%80%d1%82%d0%b8%d0%bd%d0%b3\"><\/span>\u0414\u0435\u0439\u043f\u0430\u0440\u0442\u0438\u043d\u0433<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0422\u0430\u043a \u043a\u0430\u043a \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u0434\u043d\u044f \u043c\u043e\u0436\u0435\u0442 \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u0442\u044c\u0441\u044f, \u0434\u044d\u0439\u043f\u0430\u0440\u0442\u0438\u043d\u0433 \u043c\u043e\u0436\u0435\u0442 \u043e\u043a\u0430\u0437\u0430\u0442\u044c\u0441\u044f \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u043e\u0439 \u043e\u043f\u0446\u0438\u0435\u0439.<\/p>\n<p>\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043e\u0444\u0435\u0440\u0430 \u0432 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0439 \u043f\u0440\u043e\u043c\u0435\u0436\u0443\u0442\u043e\u043a \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0437\u0430\u0432\u0438\u0441\u0438\u0442 \u043e\u0442 \u0441\u0430\u043c\u043e\u0433\u043e \u043e\u0444\u0435\u0440\u0430 \u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430.<\/p>\n<p>\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0430\u0434\u0430\u043b\u0442 \u043e\u0444\u0435\u0440 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043b\u0443\u0447\u0448\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u043e\u0431\u044b\u0447\u043d\u043e \u0432 \u043a\u043e\u043d\u0446\u0435 \u0434\u043d\u044f.<\/p>\n<p>\u0410\u043d\u0430\u043b\u0438\u0437 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432 \u043f\u043e \u0447\u0430\u0441\u0430\u043c \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u043c, \u043a\u043e\u0433\u0434\u0430 \u0432\u044b \u043d\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442\u044c \u0441\u0435\u0431\u0435 \u043f\u0435\u0440\u0432\u0443\u044e \u043f\u043e\u0437\u0438\u0446\u0438\u044e \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0438 \u0432\u0441\u0435\u0433\u043e \u0434\u043d\u044f.<\/p>\n<p>\u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0441\u043e\u043a\u0438\u0439 \u0431\u0438\u0434 \u0438 <strong>\u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0432 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0435 \u0447\u0430\u0441\u044b<\/strong>, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u044c \u0440\u0430\u0441\u0445\u043e\u0434\u044b \u0438 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043b\u0443\u0447\u0448\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_6556\" aria-describedby=\"caption-attachment-6556\" style=\"width: 558px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-6556\" src=\"\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-250x37.jpg\" alt=\"\u0444\u0438\u0433 5\" width=\"558\" height=\"83\" srcset=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-250x37.jpg 250w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-768x115.jpg 768w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-700x105.jpg 700w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-1024x153.jpg 1024w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1-120x18.jpg 120w, https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2015\/07\/fig-5-1.jpg 1600w\" sizes=\"(max-width: 558px) 100vw, 558px\" \/><figcaption id=\"caption-attachment-6556\" class=\"wp-caption-text\">\u0414\u0435\u0439\u043f\u0430\u0440\u0442\u0438\u043d\u0433 (Traffic Factory)<\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"%d0%a0%d0%b5%d1%82%d0%b0%d1%80%d0%b3%d0%b5%d1%82%d0%b8%d0%bd%d0%b3\"><\/span>\u0420\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u041f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u0430\u043c \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u043b\u0438 \u0438\u0441\u043a\u043b\u044e\u0447\u0430\u0442\u044c \u0438\u0437 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0443\u0436\u0435 \u0432\u0438\u0434\u0435\u043b\u0438 \u0432\u0430\u0448 \u043e\u0444\u0435\u0440.<\/p>\n<p>\u041c\u044b \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b\u0438 \u0432\u0430\u043c \u043e \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0445 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u0445 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0432\u0430\u0448\u0438\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u043d\u0430 \u0431\u0438\u0440\u0436\u0430\u0445 \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u0438 \u0442\u0435\u043f\u0435\u0440\u044c \u0432\u0430\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0441\u043e\u0431\u0440\u0430\u0442\u044c \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0443 \u0438 \u043f\u043e\u043d\u044f\u0442\u044c, \u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043d \u0432\u0430\u0448 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433.<\/p>\n<p>\u0421\u0442\u043e\u0438\u0442 \u043e\u0442\u043c\u0435\u0442\u0438\u0442\u044c, \u0447\u0442\u043e \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u0430\u043c \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0434\u0440\u0430\u0433\u043e\u0446\u0435\u043d\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0442\u0435\u0441\u0442\u044b \u043d\u043e\u0432\u044b\u0445 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0435\u0439 \u043f\u043e\u043c\u043e\u0433\u0443\u0442 \u0432\u0430\u043c \u0434\u043e\u0441\u0442\u0438\u0447\u044c \u0443\u0441\u043f\u0435\u0445\u0430.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampaniy-chast-2\/\">&gt; &gt; &gt; \u041f\u0435\u0440\u0435\u0439\u0442\u0438 &#8211; \u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0427\u0430\u0441\u0442\u044c 2 &lt; &lt; &lt;\u00a0<\/a><\/p>\n<div class=\"mobid-after-content\" style=\"margin-top: 5px;margin-bottom: 5px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"mobid-370635786\"><div class=\"mobid-adlabel\">Advertisement<\/div><a data-no-instant=\"1\" href=\"https:\/\/www.mobidea.com\/academy\/recommends\/banner-placement-2\/\" rel=\"noopener nofollow\" class=\"a2t-link\" target=\"_blank\" aria-label=\"da\"><img src=\"https:\/\/www.mobidea.com\/academy\/wp-content\/uploads\/2022\/09\/da.gif\" alt=\"\"  class=\"no-lazyload\" width=\"730\" height=\"90\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0438\u043c\u0435\u0435\u0442 \u043e\u0433\u0440\u043e\u043c\u043d\u043e\u0435 \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435. \u0412\u044b\u0431\u0440\u0430\u0432 \u043d\u0435\u0432\u0435\u0440\u043d\u044b\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433, \u0432\u044b \u043b\u0438\u0448\u0430\u0435\u0442\u0435 \u0441\u0435\u0431\u044f \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c. \u041d\u0438\u043a\u0442\u043e \u043d\u0435 \u0445\u043e\u0447\u0435\u0442 \u0431\u044b\u0442\u044c \u0442\u0435\u043c, \u043a\u0442\u043e \u043f\u043e\u043b\u0443\u0447\u0430\u0435\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438, \u043d\u043e \u043d\u0435 \u0441\u0442\u0430\u0440\u0430\u0435\u0442\u0441\u044f \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430. \u041f\u043e\u0432\u0435\u0440\u044c\u0442\u0435 \u043d\u0430\u043c: \u0438\u0441\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u043e\u0432 \u0434\u043e\u043b\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u0432\u0430\u0448\u0438\u043c \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u043c \u0440\u0435\u0448\u0435\u043d\u0438\u0435\u043c. \u0410\u0440\u0431\u0438\u0442\u0440\u0430\u0436\u043d\u0438\u043a, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u043e \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0441\u044f \u043a \u0441\u0432\u043e\u0435\u043c\u0443 \u0434\u0435\u043b\u0443, \u0434\u043e\u043b\u0436\u0435\u043d \u0438\u0441\u043f\u0440\u043e\u0431\u043e\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u0435 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u044b, \u0434\u043e \u0442\u043e\u0433\u043e \u043a\u0430\u043a \u0441\u0434\u0430\u0432\u0430\u0442\u044c\u0441\u044f! \u041a\u0430\u043a\u043e\u0432 \u043d\u0430\u0448&#8230; <a class=\"view-article\" href=\"https:\/\/www.mobidea.com\/academy\/ru\/targeting-kampanii-chast-1\/\">View 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